the raiser’s edge i - blackbaud › files › resources › ... · the raiser’s edge i™ a new...
TRANSCRIPT
8004439441
solutionsblackbaudcom
wwwblackbaudcomREi
copy August 2010 Blackbaud Inc2000 Daniel Island DriveCharleston SC 29492
The Raiserrsquos Edge itradeA new era in relationship management and online marketing
What started as a great idea to combine the best CRM solution with the industrys most powerful online marketing tools is now a reality
Organizations rely on supporter interaction and various revenue streams to operate Extending your mission to the Internet and allowing for secure online transactions begins with finding the people who care about the organizationrsquos mission and building relationships with them that hopefully will motivate them to become a supporter
To be successful you need a high-touch relationship management tool and a way to manage your online marketing strategy while targeting your communications to the right supporter Thatrsquos where technology comes into play The Raiserrsquos Edge i mdash Blackbaudrsquos hosted unified relationship management and online marketing solution mdash can help your organization be more successful
The Raiserrsquos Edge i provides a simple fast hosted and affordable solution to track all the details associated with constituent relationships with some of the industryrsquos most powerful online marketing functionality including online transaction and registration management email communications membership management tools and targeted campaigns to help nonprofits acquire engage and cultivate supporters
the raisers edge i comes standard with powerful online marketing tools
Its simple fast and affordable to keep your supporters members donors and volunteers active and involved with The Raiserrsquos Edge i Through an easy-to-use but sophisticated email editor you can create and send personalized and targeted email appeals solicitation communications welcomestewardship campaigns thank-yous electronic newsletters event invitations etc
Email Communications
Targeted Campaigns ndash Create targeted email communications to specific segments using an advanced query engine
eNewsletter Management ndash Allow constituents to subscribe to specific eNewsletters
Content Editor ndash Enable non-technical staff to create rich HTML emails with a state-of-the-art WYSIWYG editor
Dashboard and Reporting ndash Access a list of delivery results within a detail report for each mail campaign and individual mailing Analyze open rates clicks bounces form completions transactions unsubscribes and more
The Raisers Edge itrade for Constituent Relationship ManagementAn Introduction
8004439441
solutionsblackbaudcom
wwwblackbaudcomREi
copy August 2010 Blackbaud Inc2000 Daniel Island DriveCharleston SC 29492
Online Fundraising and Transactions
Campaign Management ndash Track the performance of marketing membership and fundraising activities
DuesGift Entry ndash Track and record online and offline revenue in one system
Transaction HistoryProfile ndash A giving data summary is automatically calculated for individuals and households
Matching Gifts ndash Blackbaudrsquos MatchFinderreg is integrated with The Raiserrsquos Edge ireg to provide information to members about the possibility that their company may match their contribution Additional fees apply For more information visit wwwblackbaudcomservicesdesaspx
Contact Forms ndash Use a form builder to capture constituent information
Donation Forms ndash Use a form builder to create single- or multiple-step forms to collect online donations membership dues and event registrations
Event Registration Form ndash Capture event registration informationMembershipEvent Invitations
Payment Processing
Payment Options ndash Get fully integrated payment services requiring no merchant account set-up for transaction support for all major US and Canadian credit cards
Low Transaction Fees ndash Benefit from Blackbaudrsquos ability to negotiate the lowest rates from payment processors
Security Compliance ndash Blackbaud is certified as a merchant processor by PCI the industry standard for credit card processing and has completed full information security audits by third-party companies
the raiserrsquos edge i is comprehensive
The Raiserrsquos Edge i is the most complete relationship management solution available providing everything nonprofits need to operate a membership office and secure funds The Raiserrsquos Edge i
allows nonprofits to track process and analyze all types of information both off and online related to running a nonprofit From donors gifts events memberships and campaigns the system puts information at the organizations fingertips
Nonprofits of all sizes use The Raiserrsquos Edge itrade to save time increase efficiency and serve as an extra set of hands that ultimately helps to bring in more money
Continued on following page
8004439441
solutionsblackbaudcom
wwwblackbaudcomREi
copy August 2010 Blackbaud Inc2000 Daniel Island DriveCharleston SC 29492
More than just a database The Raiserrsquos Edge i enables organizations to better communicate with their members and make better decisions through segmentation analysis and powerful reporting features
Strengthen relationships and facilitate communication with members and prospects
Access 100 FREE WealthPointreg screenings per year to gather information on your best prospects (provided by Target Analytics)
Access extensive biographical and demographic information for any individual or organization
View complete employment history and educational background See all of the relationships and affiliations members may haveUse the contact management feature to track the activity involved with soliciting major
prospects from the initial contact through the actual askCreate personalized acknowledgments appeal letters and emails and automatically track
when they have been sent
Fully process and store any type of transaction
Record detailed information for all types of transactions and membership duesAllocate transactions and dues to multiple campaigns funds and appealsAccount for matching gifts and shared recognition through soft creditsAutomatically process credit cards and direct debits offering the most convenient giving
methods to supporters Effectively plan member activities with campaigns funds and appealsCreate a hierarchy to report on the success and cost of any kind of campaign fund
or appeal Easily find trends in giving and analyze data to make knowledgeable decisions
about efforts
Make well-informed decisions with data from easy-to-access reports
Gain instant access to more than 200 flexible pre-formatted reportsConfigure dashboards to receive up-to-the minute analysis of organizational performance
Continued on following page
As a nonprofitrsquos membership operation matures its needs mature as well The Raiserrsquos Edge itrade comes with a range of features that nonprofits can use as they grow
8004439441
solutionsblackbaudcom
wwwblackbaudcomREi
copy August 2010 Blackbaud Inc2000 Daniel Island DriveCharleston SC 29492
Get expert training on the tasks you need to complete using The Raisers Edge i plus training on best practices and nonprofit strategy
Blackbaud Learntrade is an annual subscription that provides the ongoing skill development and job knowledge training you need delivered online via role-based instructor-led sessions
Ask your account representative about Blackbaud Learn or visit wwwblackbaudcomlearn
Get started today To learn more about Blackbaudrsquos The Raiserrsquos Edge i visit wwwblackbaudcomREi or contact your Blackbaud account representative
the raiserrsquos edge itrade is hosted and easy to use
Nonprofits of all sizes use The Raiserrsquos Edge i to save time increase efficiency and serve as an extra set of hands that ultimately help to generate more revenue Small organizations appreciate how easy it is to learn and use The Raiserrsquos Edge i as well as how the system is designed to grow with their needs Larger nonprofits appreciate the fact that the system offers easy access to advanced features that scale to their needs
Regardless of size all organizations need to maximize every resource as effectively and efficiently as possible Fortunately The Raiserrsquos Edge i helps nonprofit professionals make the most of their time by automating tasks navigating the system seamlessly from one central starting point and processing member communications with a click of the mouse Such one-click functions automatic integration with Microsoft Officereg and customization options ensure the highest level of efficiency and effectiveness possible
Application hosting offers the highest levels of security and reliability
Get complete data security via off-site data storage data backups and 247365 system monitoring that ensures compliance standards protection from malicious acts and confidentiality
Blackbaud sets up maintains and supports your Raiserrsquos Edge i solution at optimal levels on high-performance servers to save you stress time and money
Enjoy 999 or better uptime and remote access anytime from anywhere
Seamless navigation provides easy movement throughout the system
The home page serves as a central working space with links to most commonly processed reports files functions and records
Screens use the best of Windowsreg and web technology so users can quickly accomplish tasksData is arranged in a tabular format providing easy access
Rapid data entry guarantees high productivity
Quickly enter gifts or dues into customizable spreadsheet-style data-entry forms Print a scannable bar code on appeal cards pledge reminders membership renewals
and phonathon forms to expedite data entry when they are returnedUse defaults and hide auto-completed fields to make sure that the fewest number of
steps are taken to enter data
Integrated mail merging allows for effortless mailings
Create a personalized letter from a member record with the click of a button Process bulk mailings with a straightforward merge setupManage multiple conditional mail merges with convenient ldquowizardsrdquo
Custom views allow people to view critical data that is relevant to them
Use one of the many pre-formatted custom views as a template Drag-and-drop to include information in the viewCreate an unlimited number of views to meet specific needs such as a view for members
who only enter specific pieces of data
8004439441
solutionsblackbaudcom
wwwblackbaudcomREi
copy August 2010 Blackbaud Inc2000 Daniel Island DriveCharleston SC 29492
Online Fundraising and Transactions
Campaign Management ndash Track the performance of marketing membership and fundraising activities
DuesGift Entry ndash Track and record online and offline revenue in one system
Transaction HistoryProfile ndash A giving data summary is automatically calculated for individuals and households
Matching Gifts ndash Blackbaudrsquos MatchFinderreg is integrated with The Raiserrsquos Edge ireg to provide information to members about the possibility that their company may match their contribution Additional fees apply For more information visit wwwblackbaudcomservicesdesaspx
Contact Forms ndash Use a form builder to capture constituent information
Donation Forms ndash Use a form builder to create single- or multiple-step forms to collect online donations membership dues and event registrations
Event Registration Form ndash Capture event registration informationMembershipEvent Invitations
Payment Processing
Payment Options ndash Get fully integrated payment services requiring no merchant account set-up for transaction support for all major US and Canadian credit cards
Low Transaction Fees ndash Benefit from Blackbaudrsquos ability to negotiate the lowest rates from payment processors
Security Compliance ndash Blackbaud is certified as a merchant processor by PCI the industry standard for credit card processing and has completed full information security audits by third-party companies
the raiserrsquos edge i is comprehensive
The Raiserrsquos Edge i is the most complete relationship management solution available providing everything nonprofits need to operate a membership office and secure funds The Raiserrsquos Edge i
allows nonprofits to track process and analyze all types of information both off and online related to running a nonprofit From donors gifts events memberships and campaigns the system puts information at the organizations fingertips
Nonprofits of all sizes use The Raiserrsquos Edge itrade to save time increase efficiency and serve as an extra set of hands that ultimately helps to bring in more money
Continued on following page
8004439441
solutionsblackbaudcom
wwwblackbaudcomREi
copy August 2010 Blackbaud Inc2000 Daniel Island DriveCharleston SC 29492
More than just a database The Raiserrsquos Edge i enables organizations to better communicate with their members and make better decisions through segmentation analysis and powerful reporting features
Strengthen relationships and facilitate communication with members and prospects
Access 100 FREE WealthPointreg screenings per year to gather information on your best prospects (provided by Target Analytics)
Access extensive biographical and demographic information for any individual or organization
View complete employment history and educational background See all of the relationships and affiliations members may haveUse the contact management feature to track the activity involved with soliciting major
prospects from the initial contact through the actual askCreate personalized acknowledgments appeal letters and emails and automatically track
when they have been sent
Fully process and store any type of transaction
Record detailed information for all types of transactions and membership duesAllocate transactions and dues to multiple campaigns funds and appealsAccount for matching gifts and shared recognition through soft creditsAutomatically process credit cards and direct debits offering the most convenient giving
methods to supporters Effectively plan member activities with campaigns funds and appealsCreate a hierarchy to report on the success and cost of any kind of campaign fund
or appeal Easily find trends in giving and analyze data to make knowledgeable decisions
about efforts
Make well-informed decisions with data from easy-to-access reports
Gain instant access to more than 200 flexible pre-formatted reportsConfigure dashboards to receive up-to-the minute analysis of organizational performance
Continued on following page
As a nonprofitrsquos membership operation matures its needs mature as well The Raiserrsquos Edge itrade comes with a range of features that nonprofits can use as they grow
8004439441
solutionsblackbaudcom
wwwblackbaudcomREi
copy August 2010 Blackbaud Inc2000 Daniel Island DriveCharleston SC 29492
Get expert training on the tasks you need to complete using The Raisers Edge i plus training on best practices and nonprofit strategy
Blackbaud Learntrade is an annual subscription that provides the ongoing skill development and job knowledge training you need delivered online via role-based instructor-led sessions
Ask your account representative about Blackbaud Learn or visit wwwblackbaudcomlearn
Get started today To learn more about Blackbaudrsquos The Raiserrsquos Edge i visit wwwblackbaudcomREi or contact your Blackbaud account representative
the raiserrsquos edge itrade is hosted and easy to use
Nonprofits of all sizes use The Raiserrsquos Edge i to save time increase efficiency and serve as an extra set of hands that ultimately help to generate more revenue Small organizations appreciate how easy it is to learn and use The Raiserrsquos Edge i as well as how the system is designed to grow with their needs Larger nonprofits appreciate the fact that the system offers easy access to advanced features that scale to their needs
Regardless of size all organizations need to maximize every resource as effectively and efficiently as possible Fortunately The Raiserrsquos Edge i helps nonprofit professionals make the most of their time by automating tasks navigating the system seamlessly from one central starting point and processing member communications with a click of the mouse Such one-click functions automatic integration with Microsoft Officereg and customization options ensure the highest level of efficiency and effectiveness possible
Application hosting offers the highest levels of security and reliability
Get complete data security via off-site data storage data backups and 247365 system monitoring that ensures compliance standards protection from malicious acts and confidentiality
Blackbaud sets up maintains and supports your Raiserrsquos Edge i solution at optimal levels on high-performance servers to save you stress time and money
Enjoy 999 or better uptime and remote access anytime from anywhere
Seamless navigation provides easy movement throughout the system
The home page serves as a central working space with links to most commonly processed reports files functions and records
Screens use the best of Windowsreg and web technology so users can quickly accomplish tasksData is arranged in a tabular format providing easy access
Rapid data entry guarantees high productivity
Quickly enter gifts or dues into customizable spreadsheet-style data-entry forms Print a scannable bar code on appeal cards pledge reminders membership renewals
and phonathon forms to expedite data entry when they are returnedUse defaults and hide auto-completed fields to make sure that the fewest number of
steps are taken to enter data
Integrated mail merging allows for effortless mailings
Create a personalized letter from a member record with the click of a button Process bulk mailings with a straightforward merge setupManage multiple conditional mail merges with convenient ldquowizardsrdquo
Custom views allow people to view critical data that is relevant to them
Use one of the many pre-formatted custom views as a template Drag-and-drop to include information in the viewCreate an unlimited number of views to meet specific needs such as a view for members
who only enter specific pieces of data
8004439441
solutionsblackbaudcom
wwwblackbaudcomREi
copy August 2010 Blackbaud Inc2000 Daniel Island DriveCharleston SC 29492
More than just a database The Raiserrsquos Edge i enables organizations to better communicate with their members and make better decisions through segmentation analysis and powerful reporting features
Strengthen relationships and facilitate communication with members and prospects
Access 100 FREE WealthPointreg screenings per year to gather information on your best prospects (provided by Target Analytics)
Access extensive biographical and demographic information for any individual or organization
View complete employment history and educational background See all of the relationships and affiliations members may haveUse the contact management feature to track the activity involved with soliciting major
prospects from the initial contact through the actual askCreate personalized acknowledgments appeal letters and emails and automatically track
when they have been sent
Fully process and store any type of transaction
Record detailed information for all types of transactions and membership duesAllocate transactions and dues to multiple campaigns funds and appealsAccount for matching gifts and shared recognition through soft creditsAutomatically process credit cards and direct debits offering the most convenient giving
methods to supporters Effectively plan member activities with campaigns funds and appealsCreate a hierarchy to report on the success and cost of any kind of campaign fund
or appeal Easily find trends in giving and analyze data to make knowledgeable decisions
about efforts
Make well-informed decisions with data from easy-to-access reports
Gain instant access to more than 200 flexible pre-formatted reportsConfigure dashboards to receive up-to-the minute analysis of organizational performance
Continued on following page
As a nonprofitrsquos membership operation matures its needs mature as well The Raiserrsquos Edge itrade comes with a range of features that nonprofits can use as they grow
8004439441
solutionsblackbaudcom
wwwblackbaudcomREi
copy August 2010 Blackbaud Inc2000 Daniel Island DriveCharleston SC 29492
Get expert training on the tasks you need to complete using The Raisers Edge i plus training on best practices and nonprofit strategy
Blackbaud Learntrade is an annual subscription that provides the ongoing skill development and job knowledge training you need delivered online via role-based instructor-led sessions
Ask your account representative about Blackbaud Learn or visit wwwblackbaudcomlearn
Get started today To learn more about Blackbaudrsquos The Raiserrsquos Edge i visit wwwblackbaudcomREi or contact your Blackbaud account representative
the raiserrsquos edge itrade is hosted and easy to use
Nonprofits of all sizes use The Raiserrsquos Edge i to save time increase efficiency and serve as an extra set of hands that ultimately help to generate more revenue Small organizations appreciate how easy it is to learn and use The Raiserrsquos Edge i as well as how the system is designed to grow with their needs Larger nonprofits appreciate the fact that the system offers easy access to advanced features that scale to their needs
Regardless of size all organizations need to maximize every resource as effectively and efficiently as possible Fortunately The Raiserrsquos Edge i helps nonprofit professionals make the most of their time by automating tasks navigating the system seamlessly from one central starting point and processing member communications with a click of the mouse Such one-click functions automatic integration with Microsoft Officereg and customization options ensure the highest level of efficiency and effectiveness possible
Application hosting offers the highest levels of security and reliability
Get complete data security via off-site data storage data backups and 247365 system monitoring that ensures compliance standards protection from malicious acts and confidentiality
Blackbaud sets up maintains and supports your Raiserrsquos Edge i solution at optimal levels on high-performance servers to save you stress time and money
Enjoy 999 or better uptime and remote access anytime from anywhere
Seamless navigation provides easy movement throughout the system
The home page serves as a central working space with links to most commonly processed reports files functions and records
Screens use the best of Windowsreg and web technology so users can quickly accomplish tasksData is arranged in a tabular format providing easy access
Rapid data entry guarantees high productivity
Quickly enter gifts or dues into customizable spreadsheet-style data-entry forms Print a scannable bar code on appeal cards pledge reminders membership renewals
and phonathon forms to expedite data entry when they are returnedUse defaults and hide auto-completed fields to make sure that the fewest number of
steps are taken to enter data
Integrated mail merging allows for effortless mailings
Create a personalized letter from a member record with the click of a button Process bulk mailings with a straightforward merge setupManage multiple conditional mail merges with convenient ldquowizardsrdquo
Custom views allow people to view critical data that is relevant to them
Use one of the many pre-formatted custom views as a template Drag-and-drop to include information in the viewCreate an unlimited number of views to meet specific needs such as a view for members
who only enter specific pieces of data
8004439441
solutionsblackbaudcom
wwwblackbaudcomREi
copy August 2010 Blackbaud Inc2000 Daniel Island DriveCharleston SC 29492
Get expert training on the tasks you need to complete using The Raisers Edge i plus training on best practices and nonprofit strategy
Blackbaud Learntrade is an annual subscription that provides the ongoing skill development and job knowledge training you need delivered online via role-based instructor-led sessions
Ask your account representative about Blackbaud Learn or visit wwwblackbaudcomlearn
Get started today To learn more about Blackbaudrsquos The Raiserrsquos Edge i visit wwwblackbaudcomREi or contact your Blackbaud account representative
the raiserrsquos edge itrade is hosted and easy to use
Nonprofits of all sizes use The Raiserrsquos Edge i to save time increase efficiency and serve as an extra set of hands that ultimately help to generate more revenue Small organizations appreciate how easy it is to learn and use The Raiserrsquos Edge i as well as how the system is designed to grow with their needs Larger nonprofits appreciate the fact that the system offers easy access to advanced features that scale to their needs
Regardless of size all organizations need to maximize every resource as effectively and efficiently as possible Fortunately The Raiserrsquos Edge i helps nonprofit professionals make the most of their time by automating tasks navigating the system seamlessly from one central starting point and processing member communications with a click of the mouse Such one-click functions automatic integration with Microsoft Officereg and customization options ensure the highest level of efficiency and effectiveness possible
Application hosting offers the highest levels of security and reliability
Get complete data security via off-site data storage data backups and 247365 system monitoring that ensures compliance standards protection from malicious acts and confidentiality
Blackbaud sets up maintains and supports your Raiserrsquos Edge i solution at optimal levels on high-performance servers to save you stress time and money
Enjoy 999 or better uptime and remote access anytime from anywhere
Seamless navigation provides easy movement throughout the system
The home page serves as a central working space with links to most commonly processed reports files functions and records
Screens use the best of Windowsreg and web technology so users can quickly accomplish tasksData is arranged in a tabular format providing easy access
Rapid data entry guarantees high productivity
Quickly enter gifts or dues into customizable spreadsheet-style data-entry forms Print a scannable bar code on appeal cards pledge reminders membership renewals
and phonathon forms to expedite data entry when they are returnedUse defaults and hide auto-completed fields to make sure that the fewest number of
steps are taken to enter data
Integrated mail merging allows for effortless mailings
Create a personalized letter from a member record with the click of a button Process bulk mailings with a straightforward merge setupManage multiple conditional mail merges with convenient ldquowizardsrdquo
Custom views allow people to view critical data that is relevant to them
Use one of the many pre-formatted custom views as a template Drag-and-drop to include information in the viewCreate an unlimited number of views to meet specific needs such as a view for members
who only enter specific pieces of data