the path to decarbonization: transforming the global ... path to... · michael lenox tayloe murphy...
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The Path to Decarbonization: Transforming the Global Economy by 2050
C H A R L O T T E S V I L L E , V A | W A S H I N G T O N , D . C . | S A N F R A N C I S C O , C A | S H A N G H A I , C H I N A
Michael LenoxTayloe Murphy Professor of Business
University of Virginia
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Abraham Gesner
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Abraham Gesner
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“This process of Creative Destruction is the essential fact about capitalism.”
- Joseph Schumpeter. Capitalism, Socialism, and Democracy (1942): p.83
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O U R B A S I C A R G U M E N T
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• Current corporate sustainable efforts are wholly insufficient
• Sustainable, disruptive innovation is needed on a massive scale
• Innovation requires commercial viability• Business and markets are critical players
in advancing innovation• Entrepreneurs are often the disruptors• Innovation emerges out of the broader
socio-economic system
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O U R C O N C E P T U A L F R A M E W O R K
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14Source: Mission 2020 (2017)
The (Potential) Path to Limiting Warming to 1.5 C
Net
Em
issi
ons
(Gt o
f CO
2e)
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F O R T H C O M I N G W O R K
WHAT IS THE LIKELIHOOD OF ACHIEVING “DECARBONIZATION” BY 2050?
WHAT LEVERS MAY BEST BE PULLED TO INCREASE THIS LIKELIHOOD?
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Michael LenoxBecky Duff
The Path to Decarbonization: Transforming the Global Economy
by 2050
Stanford U Press
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GLOBAL GHG EMISSIONS BY SECTOR
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DECARBONIZING THE GLOBAL ECONOMY BY 2050
Battery and/or hydrogen fuel cell electric vehicles
Net-zero emissions from renewables, nuclear, hydro with smart grid and storage
Electrification of heating and cooking
Electrification where possible, innovation when needed, CCS when absolutely necessary
Diffusion of best land-use practices, methane capture, protein substitution, growth of carbon sinks
Renewable natural gas
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ENERGY
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OBSERVATION 1: RENEWABLES IMPROVING
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OBSERVATION 2: PRICES ARE FALLING
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OBSERVATION 2: PRICES ARE FALLING
Source: DOE 2016 Wind Technologies Market Report
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OBSERVATION 3: ADOPTION IS INCREASING
Source: DOE 2016 Wind Technologies Market Report
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OBSERVATION 3: ADOPTION IS INCREASING
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OBSERVATION 4: “STANDARDS” BATTLE
https://about.bnef.com/blog/bullard-tech-investments-powering-clean-energy/
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• Increase relative cost of fossil fuels
- Continue renewable subsidies (e.g. tax breaks)- Remove fossil fuel subsidies
- Price CO2 emissions (e.g. carbon tax, cap-trade)
- Aggressive RPS’s and other regulations
- Regulate fracking emissions
• Lower barriers to renewable adoption- Eliminate trade barriers for solar panels, materials
- Ease siting restrictions, subsidize communities
• Modernize electrical grid
- Advance storage/batteries
- Smart grid infrastructure investment
• Will the cost of renewables continue to come down?
- Scarcity of raw materials- Barriers to trade, tariffs
- Opposition to siting raising costs
• Will the grid evolve to deal with intermittency?
- Evolution of battery technology
- Investment in smart grid- Rise of distributed generation
• Will new discoveries increase supply and/or lower costs of fossil fuels?
CHALLENGES LEVERS
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HOW WILL A DISRUPTION IN ENERGY PLAYOUT?
• Wi th decreas ing cos ts o f so la r and ba t te r ies , renewab les cou ld soon be the c lea r l ow-cos t op t ion .
• We w i l l l i ke l y see a shakeou t among manu fac tu re rs and ins ta l l e rs o f renewab les as demand g rows .
• Foss i l fue l supp l ie rs , fac ing dec l i n ing demand and a g loba l g lu t , w i l l resor t i nc reas ing ly to “non-marke t ” s t ra teg ies .
• Tech compan ies w i l l acce le ra te push to d i s rup t beh ind the mete r, e .g . Goog le , Tes la , Amazon .
• Oppor tun i t i es fo r u t i l i t i es to be two-s ided marke t makers on a d i s t r i bu ted smar t g r id .
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3M Smart Gridhttp://solutions.3m.com/wps/portal/3M/en_EU/SmartGrid/EU-Smart-Grid/
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TRANSPORTATION
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OBSERVATION 1: TECHNOLOGY IMPROVING
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OBSERVATION 2: SALES INCREASING
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OBSERVATION 3: COMPETITION GROWING
0
50,000
100,000
150,000
200,000
250,000
300,000
350,000
400,000
2014 2015 2016
Figure 11: Global EV Sales By Parent Company
Tesla Renault BMW BYDBAIC Fiat VW KiaFord Geely Chery ZoyteJAC j3 EV JMC E100 EV Kandi EV (K10 & K11) Zhidou D1/D2 EV
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OBSERVATION 4: STANDARDS BATTLE?
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• Subsidize R&D and scaling of battery technology
- Battery research “moonshot”- Local incentives for new manufacturing
• Invest in charging infrastructure
- Increase government funding
- Form industry consortium
• Increase relative cost of ICE’s
- Continue EV subsidies (e.g. tax breaks)
- Price CO2 emissions (e.g. carbon tax)
- Subsidize “early retirement” of ICE’s
• Will the cost of battery technology continue to come down?
- Growth of supply as demand increases
- Scarcity of raw materials
• Will charging infrastructure grow fast enough to address range anxiety?
- Lack of standardization
- Perception challenges
• How long will it take to get existing ICEs off the road?
• How we will address other forms of transportation such as airplanes?
CHALLENGES LEVERS
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HOW WILL A DISRUPTION IN AUTOS PLAYOUT?
• Ba t te ry, and hence EV, p r i ces w i l l con t inue to come down as p roduc t ion sca les w i th po ten t ia l pa r i t y i n the nex t few years
• Expec t fu r the r en t ry f rom bo th new ven tu res and d ive rs i f y ing incumbents – watch fo r tech compan ies en te r ing w i th AVs
• Globa l shakeou t may be acce le ra ted by cu r ren t recess ion
• Prepare fo r a ( l a rge?) number o f es tab l i shed au tomakers to fa i l• Lack of technical and business expertise in EV especially changing business models
• Fear of cannibalizing existing sales and earnings compounded by internal politics
• Ego and bureaucracy leading to a lack of nimbleness
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INDUSTRIALS
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OBSERVATION 1: FOUR SECTORS REPRESENT >70% OF INDUSTRIAL EMISSIONS
Iron/Steel
Lime
Cement
Petrochemical
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OBSERVATION 2: CARBON INTENSITY OF STEEL PRODUCTION DECREASING IN US
https://about.bnef.com/blog/bullard-tech-investments-powering-clean-energy/
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OBSERVATION 3: CHINA IS DRIVING EMISSIONS
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OBSERVATION 4: OTHER SECTORS EVEN HARDER TO DECARBONIZE
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• Advance a sector based technology policy
- Targeted R&D investment in clean technologies- Drive electrification powered with renewables
• Create demand for alternatives
- Promote LEED and other certifications
- Reform building codes
• Increase relative cost of fossil fuel emissions- Price CO2 emissions (e.g. carbon tax, cap-trade)
- (Necessary to make CCS economical)
• Steel: Can alternatives to BOF advance sufficiently to entirely replace BOF plants?- Material inputs (scrap steel) may be insufficient
to fully scale mini-mills powered by renewables- Other efforts to reduce, but not eliminate, GHG
emissions show promise but are not widespread• Cement: Can available “green” cements become
widespread commercially in time?
• Petrochemicals: Can commercially viable clean technology alternatives be innovated in time?
• Can carbon-free substitutes replace these emitting technologies?
CHALLENGES LEVERS
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AGRICULTURE
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OBSERVATION 1: DEMAND FOR FOOD, AND FOR PROTEIN-RICH FOODS, WILL INCREASE
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OBSERVATION 2: LIVESTOCK AND SOIL MANAGEMENT ARE >80% OF EMISSIONS
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OBSERVATION 2: LIVESTOCK AND SOIL MANAGEMENT ARE >80% OF EMISSIONS
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OBSERVATION 3: TECHNOLOGICAL SOLUTIONS ARE EMERGING (BUT SCALING DIFFICULT)
Clean MeatMethane Capture Probiotics & Genetic Engineering
Vertical Farms Smart & Precision FarmingGMOs
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OBSERVATION 4: CARBON SINKS COULD DRIVE NET NEGATIVE EMISSIONS
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• Diffuse best practices
- Increase public subsidies for better farming
- Leverage global supply chain to drive change
• Reduce food loss and waste
- Invest in refrigeration infrastructure
• Increase demand for sustainable alternatives
- Price GHG emissions (e.g. a “cow” tax)
- Regulate livestock consumption
• Increase carbon sinks
- Subsidize forest growth- Price CO2 sinks (e.g. cap-trade)
• Can we meet the food needs of a growing population without heavy reliance on nitrogen-based fertilizers?
- Conservation tillage, nutrient management, cover crops and crop rotation
- Smart/precision farming, GMOs, vertical farming
- Can we scale best practices globally given millions of farms and farmers?
• Can we reduce and/or eliminate the impact from livestock?
- Methane capture
- Priobotics, genetic breeding, clean meat
- Can we globally substitute for meat?
CHALLENGES LEVERS
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SOME FINAL THOUGHTS
• Tak ing C l ima te Change se r ious ly w i l l requ i re a concer ted e f fo r t to b r ing d i s rup t i ve change ac ross a number o f l a rge sec to rs .
• Wi l l requ i re a m ix o f pub l i c and p r i va te in te rven t ions to acce le ra ted cu r ren t techno logy t rends .
• Po l i cy leaders need to cons ide r a l l the leve rs in the i r too lk i t to he lp acce le ra te innova t ion and d i f fus ion o f sus ta inab le techno log ies .
• Bus inesses shou ld look fo r oppor tun i t i es to re fo rm marke ts and d r i ve new techno log ies , no t mere ly reduce emiss ions .
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https://www.theatlantic.com/technology/archive/2012/04/the-100-year-march-of-technology-in-1-graph/255573/
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BICC INITIATIVE
See Business Innovation and Climate Change Website: www.darden.virginia.edu/innovation-climate