the only event for telco cloud providers & their … · as competition amongst cloud service...

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Juan Manuel Moreno, Global Cloud Director, Telefonica Mark Wigington, VP Cloud Services, Orange Group Tomas Kadlec, Group infrastructure IT director, Tesco William Rabie, Cloud Business Director EMEA, CenturyLink Torsten Boettjer, Head of Technology Strategy and CEO Swisscom Cloud Labs Riccardo Jelmini, Executive Director, Cloud & Over The Top Services, Telecom Italia Digital Solutions Markus Breitbach, VP Global Sales & Marketing, M2M Competence Center Deutsche Telekom Hyun Joo Lee, Director, Head of Cloud& Data Center, Enterprise Consulting Business Unit, KT Nicolas Fischbach, Director, Network & Platform Strategy & Architecture, Colt Communications Jacqueline Johnson, Group Head of IT Security, Nordea Bank Ravindran Mahalingam, Vice President, EMEA Region, Hutchison Global Communications Ray Stanton, Executive Vice President, BT Advise, BT Global Services Jack Weixel, Head of Service Provider Markets, Google Shahar Stei, AVP New Technology PCCW Global Yuri Misnik, Head of Technology Amazon Web Services UK and Ireland Brad Dowden, Programme Manager, Odeon & UCI Cinemas 6th Annual 27-29 April 2015 // Radisson Blu Portman, London, UK THE ONLY EVENT FOR TELcO cLOUD PROVIDERS & THEIR cHaNNEL PaRTNERS 60+ PIONEERING TELCO SPEAKERS: Headline Sponsor: Lead Stream Sponsor: Premier Sponsors: Forum Sponsor: Visionary Sponsor: Exhibitor: Principal Sponsor: Part of: Powered by: FREE FOR OPERaTORS & ENTERPRISES www. cloudworldseries.com/telco produced by 2015 Host Operator

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Juan Manuel Moreno, Global Cloud Director,

Telefonica

Mark Wigington, VP Cloud Services,

Orange Group

Tomas Kadlec, Group infrastructure IT director,

Tesco

William Rabie, Cloud Business Director EMEA,

CenturyLink

Torsten Boettjer, Head of Technology

Strategy and CEO Swisscom Cloud Labs

Riccardo Jelmini, Executive Director, Cloud &

Over The Top Services, Telecom Italia Digital Solutions

Markus Breitbach, VP Global Sales & Marketing,

M2M Competence Center Deutsche Telekom

Hyun Joo Lee, Director, Head of Cloud& Data Center, Enterprise Consulting

Business Unit, KT

Nicolas Fischbach, Director, Network & Platform

Strategy & Architecture, Colt Communications

Jacqueline Johnson, Group Head of IT Security,

Nordea Bank

Ravindran Mahalingam, Vice President, EMEA Region,

Hutchison Global Communications

Ray Stanton, Executive Vice President,

BT Advise, BT Global Services

Jack Weixel, Head of Service Provider

Markets, Google

Shahar Stei!, AVP New Technology

PCCW Global

Yuri Misnik, Head of Technology

Amazon Web Services UK and Ireland

Brad Dowden, Programme Manager,

Odeon & UCI Cinemas

6th Annual

27-29 April 2015 // radisson Blu portman, London, uK

tHe OnLy eVent fOr teLcO cLOud prOViders & tHeir cHanneL partners

60+ PIONeerING TeLCO SPeAKerS:

Headline sponsor: Lead stream sponsor: premier sponsors: forum sponsor:Visionary sponsor: exhibitor:principal sponsor: part of:

powered by:

FreefOr OperatOrs &

enterprises

www.cloudworldseries.com/telcoproduced by

2015 Host Operator

75%New

speaker faculty

Countries across the world represented

Content streams

Operator/OTT/Enterprises case studies

Attendees

75

Dear Telco Cloud community,

as competition amongst cloud service providersbecomes more and more intense, it is becomingincreasingly important for telcos to not only retainexisting customers, but attract new ones. inaddition to keeping up-to-date with advances incloud technology and development of new cloudofferings.

telcos across the globe are focusing on creating newservices and business models that support customers'digital transformation. they are looking for new ways andopportunities to help businesses achieve processefficiencies and deliver cost reduction through continuedmigration to cloud solutions.

the 2015 telco cloud forum will be covering all the crucialand essential topics from all possible angles. We will delveinto the deepest details of Business Models and Go-to-Market strategies.

Anna rysSenior Conference Producer

do not miss the only event for telco cloud providers &their channel partners!We look forward to welcoming you to the forum in aprilin London.

Best regards,

PanelDiscussions

Master-classes

RoundTables

CaseStudies

4 cOntent streaMs

www.cloudworldseries.com/telco

“thank you to the team for making the event our best ever! the 2014tcWf was one of the best events that appdirect has ever participatedin. it was extremely focused, great speakers, attendees and content. itreally has become an annual place to meet and talk all things telcoand cloud!”

richard Dufty, Vice president, Global sales and partnerships, AppDirect

Our 2015 Advisory Board Meet those who helped us to shape the 2015 event

Juan Manuel Moreno, Global cloud director,

Telefonica

Mark Wigington, Vp cloud services,

Orange Group

Brad Dowden,programme Manager,

Odeon & UCI Cinemas

Michele Palermo, Vp standards

engagement attelecom italia, Telecom Italia

William rabie,cloud Businessdirector eMea,

CenturyLink

Geert Degezelle,Head of cloud, security

& datacenter,enterprise it solutions,

Proximus

Orcun Ozalp,Head of emerging

Business / strategicMarketing,

Turkcell

Alex Jinivizian,director,

corporatestrategy,

Verizon UK

Joe Crawford,executive director ofstrategic alliances,

Verizon

Axel Haentjens, Vp cloud computing,

Orange BusinessServices

Laurent Lachal,Head of cloud

computing research, Ovum

Mila Milenkovic,Head of autonomous

department forBusiness development

at residentialcustomers division,

Telekom Serbia

Camille Mendler,principal analyst andHead of enterprise

Verticals, Ovum

2015 Host Operator

'We are telefónica. Over one hundred thousand people in 24countries. We are the partner in possibility for businesses andorganisations big and small, wherever they are. By bringingcommunications innovation to a digital world, we offer ourcustomers countless opportunities to be more efficient,productive and competitive every day. By empowering ourcustomers to succeed through world-leading digitalinnovation, their own customers and employees can do moreand be more, unlocking the infinite possibilities of technologyfor all. consider us for your fixed, mobile and it solutions fromBeijing to London, Miami to Madrid or rio de Janeiro to paris.'

6th Annual

“Great conference to get updated on the latest insights of the industry on the promise and reality of cloud services.”remco Jansen, chief solution architect, TeliaSonera

40+ cOntent Led sessiOns

1339

Meetings Organised On-Site

53%C-level and

Directors

400+Attendees

63%Operators & enterprise

attendees in 2014

This was the most popula

r fea

ture

at

the

2014

Telco Cloud Forum!

www.cloudworldseries.com/telco

This three-hour masterclass, hosted by Cloud Service Commerce industry leaderAppDirect, will deliver valuable insights to help you plan, launch, and optimize acloud service platform. Led by AppDirect co-CeO Daniel Saks, the workshop will explore:

• partnering with software vendors• customer segmentation• curating a relevant application catalog• technical and sales best practices• differentiating your cloud service offering

Learn about these topics and more from the appdirect team that hassuccessfully launched marketplaces with telstra, samsung, deutsche telekom,adp, and other leading providers.Daniel Saks, co-ceO, AppDirect

Telcos have spent $37.5bn on cloud-related assets since 2010, with datacenters the mostcommon type of acquisition. There is also a distinct trend of targeted smaller purchases tobuild competence in a specific area, such as video collaboration, security, or systemintegration skills.

note: investments are allocated to the investor’s headquarters region 1H for 2014source: Ovum

Telco cloud investments by region, 2010–14 ($m)

Camille MendlerLead analyst,enterprise services

Ovum

Pre-CONFereNCe MASTerCLASSeSMONDAY 27TH APrILOVUM ANALYST INSIGHT

TeLCOS’ ACqUISITIONS FOCUSON SPACe AND ICT SKILLS

� Asia Pacfic....................19,933� North America ............10,535� Africa ............................4,368� Western europe..........1,707� eastern europe & CIS.493� Middle east ..................320� Latin America ..............289

Join our exclusively hosted masterclasses! Start learningand networking early in these intimate, high level

classroom style content sessions!

presented by

this article has been taken from Ovum’s telecoms cloud Monitor, available to clients in the Knowledge centre and alsoaccessible as a standalone intelligence tool. for more information please visit www.ovum.com/knowledge-center and

www.ovum.com. © Ovum 2014. all rights reserved. for more information, visit www.ovum.com.

“Very well attended by operators, broad content coverage and some good networking opportunities”Tom Platt, commercial director, BCSG

Building Successful Strategiesfor Cloud Service Commerce

12:00 -15:00

This half day masterclass led by top industry experts from Intel will provide youwith insights into new approaches to running Cloud services.

this subject specific masterclass will give you a unique opportunity to drill downinto the details of cloud service provision.

experts from intel will share their recent experience, knowledge and insights.

for more details, please visit the website: www.cloudworldseries.com/telco

presented by

Insights Into New Approachesto running Cloud Services

12:00 -15:00

Aleksandra Caine, director of Vip relationsTel: +971(0)44072776 email: [email protected]@AlexisMikulaCom

= 40 GUARANTEED MEETINGSfor your team with decision makers

20 20+

But don’t just take our word for it! Here is what YingyingZhang, Marketing Manager, Huawei Technologies said about

our VIP meeting service:

“This event was well organised and provided agreat opportunity for networking, especiallythe speed networking during the morning

break and VIP meeting service. The organiserswere very kind to meet all our requirements

during the event.”

Senior DecisionMakers

face to face meetingsover 2 days

GUARANTEED FACe TO FACe OPerATOr & eNTerPrISe INTrODUCTIONS FOr YOUr COMPANY

put the list of companies/people that you want to meet and get in touch with our dedicated Head of Vip relations

UNrIVALLeD NeTWOrKING OPPOrTUNITIeS

EXECUTIVE

08:20 registration & refreshments

08:45 Conference researcher's Welcome & Speed Networking

09:00 Chair's Opening remarks - Telcos in the Cloud: A Global Status report • availability of telco cloud services by country • role of cloud enablement partners • How telcos are creating a global cloud empire • exploring the primary cloud targets: recommendations to cspsCamille Mendler, Lead analyst, Ovum

09:15 Cloud Computing Trends: Telco Cloud Strategies and Investment Plans • positioning cloud services as a cross-functional engagement for telcos• telcos as trusted advisors – choosing the consultative sales model• Old and new profit opportunities of cloud computing for telcos• telco cloud investment priorities: datacentres, hiring cloud experts or investing in new

technologies• increasing your number of ecosystem partners - facilitating interoperabilityJuan Manuel Moreno, Global cloud director, Telefonica

09:45 Keynote: Cloud Computing in Tesco – Boosting Overseas expansion andTransforming Global retail Opportunities• delivering it at speed and scale• transforming from legacy to new cloud based infrastructureTomas Kadlec, Group infrastructure, it director, Tesco

10:15 SMe and SoHo Cloud: Next Strategic Importance for Telcos • Offering cloud-based productivity bundles to sMes as ‘a must’ • Breaking down successful cloud computing models for working with sMes and soHos • Moving beyond saas and iaas offerings: examining sMes’ needs and how to target them• forming different price structuring • developing indirect sales models when working with smaller enterprisesfor speaker updates, please visit the website: www.cloudworldseries.com/telco

10:45 Morning refreshments Break and Speed Networking

11:45 Panel: Building a Cloud Future for Telcos: Identifying the Landscape and exploringOpportunities • continuing Business transformation: What is stopping us and how can this be overcome? • do we fully understand the cloud and its implementations for telcos’ business?• rethinking telcos' legacy systems and sales models• further cloud transformation and creating next generation it (devOps, self- service etc)Juan Manuel Moreno, Global cloud director, Telefonica Mark Wigington, Vp cloud services, Orange Group ravindran Mahalingam, Vice president, eMea region, Hutchison Global Communications

12:25 OTT Keynote from Google: Strategic roadmap for Further Development• discovering a new platform for business innovation• improving operational efficiency• potential synergies with telcosJack Weixel, Head of service provider Markets, Google

12:50 Is there such a Thing as Assurance of Cloud Security or is it just Metaphysics? • evaluating the possible legal conflicts caused by cloud sourcing • Manoeuvring through the jungle of assurance reports and certifications needed when

choosing a cloud solution• security assurance shortcomings and recommendations on how to read assurance reports• recommendations on what to bring into the contract from a security angelJacqueline Johnson, Group Head of it security, Nordea Bank

13:15 Lunch and Networking

18:20 Close of Day 1 followed by Networking Drinks reception

tuesday 28th april 2015 | FOrUM DAY ONe

14.30 Chair Opening remarksStream Chair: Camille Mendler, Lead analyst, Ovum

14:35 Oxford Style Debates: What do Telcos Sell Best?• trends and market roadmap of telco cloud services and products• consolidating a portfolio of cloud products• examining the interoperability of different services• Looking at centralisation vs decentralisation of cloud services• Looking at the professional services which require specific expertise, not widely available Luigi Gambardella, Vice president, relations with international institutions and Organizations,Telecom Italia Colum Horgan, ceO, InverCloudOrcun Ozalp, Head of emerging Business / strategic Marketing, Turkcell Axel Haentjens, Vp cloud computing, Orange Business Services

15:15 Broadband4europe Perspective: Future Strategies and the Impact CloudComputing has on the Telco Industry• Main challenges • single market perspective• changes we should anticipateLuigi Gambardella, Vice president, relations with international institutions and Organizations,Telecom Italia

15:35 Big Data and Analytics: Maximizing your Data in the Cloud• realising business value and growth opportunities• practical lessons and pain points of Big data implementationTom Kershaw, director of pM, Google

16:00 Hybrid Models: Delivering Best-in-class High-performance and High-availability• examining different cloud Models – which one is winning so far?• service management and service delivery• the role of security and networking in Hybrid cloud strategies• redefining price and performance characteristicsWilliam rabie, cloud Business director eMea, CenturyLink

16:25 Innovation Theatre - refreshments and Networking break

17.00 OTT Keynote: expanding the Horizons of Cloud – Growth Opportunities andMilestones• presenting the evolution of Ott services and future expansion plans • extended partner network: looking at potential synergies with telcos• examining Ott case studies• Value add solutions as a way to win a telco cloud customerIan Massingham, technical evangelist, Amazon Web Services

17.25 M2M Opportunities for Telco Cloud • examining existing solutions and technologies that enable new cloud offerings for telcos• providing cloud M2M & 5G solutions• M2M and Big data development• focusing on vertical specific services• Optimising communication between devicesMarkus Breitbach, Vp Global sales & Marketing, M2M competence center, Deutsche Telekom

17:50 Workshop: NaaS and other XaaS: Cloud Worthy Networks and Beyond• the network society: users, application, cloud, transmission• fixed-Lines, public-internet and what’s in-between• automation - intra and inter domain challengesShahar Steiff, aVp - new technologies, PCCW Global

14:30 Chair's Opening remarks Stream Chair: Laurent Lachal, cloud computing research Lead, Ovum

14:40 The Future of Telco Cloud: Virtualization, Cloud and Connectivity• examining the flexibility that virtualization brings to the telco cloud industry• combining compute and end-to-end connectivity to deliver Hybrid clouds• discussing telco cloud business and service innovation Nico Fischbach, director strategy, architecture and innovation, Colt

15:05 Hands-On Lab: Assessing the Importance of Container Technologies and CloudServices for Telcos• significance of evolving Opensource projects like Openstack, docker and cloud foundry• What is the impact of containerisation on software developers? • Outlining the ability of carriers to address an ict market with standardised services• Operating software for end users and orchestrating containerised services across multiple

locationsTorsten Boettjer, Head of technology strategy and ceO, swisscom cloud Labs, Swisscom

15:30 Panel: Creating Opportunities for New Service revenue with the right Approach to SDN and NFV• Which services to put on nfV?• achieving more flexibility to test new applications with lower risks• examining first applications development• analysing further business transformation • calculating the value from sdn and nfV • enabling the development of new Bss/Oss tools• developing interoperability standardsfor panellist updates, please visit the website: www.cloudworldseries.com/telco

16:10 Innovation Theatre – refreshments and Networking break

16:50 Case Study: Content Delivery Networks - enabling raising Digital Needs• cdn marketplace within the telco cloud portfolio• Online video delivery infrastructures• Mobile content delivery and backhaul optimisationMiles McWilliams, Head of Global sales ipt & cdn, Deutsche Telekom

17:20 Building a VoIP Network with DevOps Tools• delivering voice services using a modern software delivery model• creating executable design with integrated testing• service level version control for environment management Brett Brock, design engineer iV, Cox Communications

17:50 Moves Towards Cloud/SDN-Based Open 5G Testbeds• the cloud impact on networks: the rise of sdn and nfV• Lessons learned from viMs and vepc prototyping based on Opensdncore• evolution towards 5G: Lte evolution + epc evolution + nfV/sdn + iOt/M2M• 5G testbed2Go: fOKus Open5Gcore and Opensdncore toolkits• 5G testbedaas: fraunhofer 5GBerlinThomas Magedanz, Head of nGni division, Fraunhofer FOKUS

Model Cloud – What To Sell

Which Cloud Services to Choose and Where is the Biggest rOI?

Innovations, M2M and Big Data

Virtual Cloud

Delivering Flexibility, reliability and Simplicity through Virtualisation Tools

Virtualised Value for enterprises, 5G and Open Source

XaaS, Hybrid and Vertical Cloud SDN, Orchestration and Network Virtualisation

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JOIN OUr 35K+ ONLINe COMMUNITY #TeLCOCLOUD

14:20 Chair's Opening remarks Chair: Sue rudd, director service provider analysis, Wireless networks & platforms, StrategyAnalytics

14:30 How Cloud Analytics and Mobility have Transformed the Way We Work andConsume• Mobility and business continuity. the cloud as a key enabler for commercial hyper scale. • "Office in a box” solutions. Business as a service model• cloud Marketplaces: new app store for telcosIoannis Kampanaris, Wholesale Manager & cloud product Manager, hellas online

15:00 What are the Drivers for New Innovations and How to be Ahead of Them?• new cloud- based applications and emerging technologies • the role of internal rnd and laboratories• Helping clients adopt new innovative offerings• first-mover advantageJames Walker, president, Cloudethernet Forum

15:30 Looking at the Bigger Picture: The evolving Cloud ecosystem and New emerging Trends• developing a ‘one stop shop’ for enterprises: holistic digital services • importance of building an ecosystem based on open cloud platforms• collaboration in the telco cloud: aligning it and business objectivesfor speaker updates, please visit the website: www.cloudworldseries.com/telco

16:00 refreshments and Networking Break

16:30 Crystal Ball Panel: Looking into the Future of Telco Cloud - Top 5 Predictions• How telco cloud will evolve in 5-10 years• rethinking the increasingly important role of Big data, M2M and internet of things• How to address evolving enterprises needs• Gaining consumer trust and enabling the financial institution to profit from new business

channelsModerator Alex Hilton, chief executive, Cloud Industry Forumfor panellist updates, please visit the website: www.cloudworldseries.com/telco

17:10

round Table: reducing Cost Through Choosing the right Partners

round Table: SoHo and SMe: Marketing Differently to SMe and Developing UniqueValue Solutions for their Business Needs

round Table: Designing New Cloud Products and Developing Sufficient andreliable IT enterprise Architecturefor speaker updates, please visit the website: www.cloudworldseries.com/telco

18:00 Close of Telco Cloud 2015

rOUND TABLeS – Discussing Key Lessons from the event

08:30 registration & refreshments09:00 Chair's Opening remarks

09:05 360 Degree Panel on How to Sell the CloudHear from all parties involved in selling the cloud • Best ways to promote your cloud offerings• Leveraging the historical relationship with enterprises• differentiating your products and value proposition• challenges around pricing and billing • from internal cloud to private and to wholesale cloudWilliam rabie, cloud Business director eMea, CenturyLink Shahar Steiff, aVp - new technologies, PCCW GlobalDavid Andreasson, Head of product and technology, TeliaSonera Joe Crawford, executive director of strategic alliances, Verizon

09:45 Best Practice from InverCloud on Selling Cloud Services• “Bundling” is the key value-add• solve a real problem for your sMe customers • Journey to a managed service and integration with core services• telcos must balance margin with “stickiness”Colum Horgan, ceO, InverCloud

10:10 The SMe as a Number 1 Customer Group that Telcos can Grow their revenue From• Having a clear vision on how to market to the sMe• choosing and developing the right approach• security and simplicity as a must have when working with sMes• What are the hidden obstacles when working with sMes?riccardo Jelmini, executive director, cloud & Over the top services, Telecom Italia DigitalSolutions - Gruppo Telecom

10:35 How ODeON & UCI Cinemas Group is Developing its ICT Strategy and LaunchingCloud Based Services• Key challenges of the implementation• turning theory into reality• further steps and plansBrad Dowden, programme Manager, Odeon & UCI Cinemas

11:00 Morning refreshments Break and Speed Networking

11:40 What TelCos must get right to win the SMB cloud opportunityHigh on expectations, low on results: that’s typical for telco players’ attempts to bring cloud offeringsto sMBs. soHo and sMBs are easily overwhelmed by the high speed of innovation and the complexityof getting their it & telecommunications needs answered. so far, telcos have mostly failed atintegrating it and core telco offerings in a hassle-free way. telcos will only succeed in theconverging cloud, it and communications market if they make their offer easier than it is today. Ontop, selling such an offering requires a much deeper customer understanding than classical fixed andmobile access business. mm1 believes that, along with a truly different customer experience, telcosmust get these things right to win in the soHo/sMe cloud business:• Build attractive offers that address customer needs for simplicity• Work through an efficient production engine that integrates multiple stakeholders• enable sales channels both direct and indirect to substantially drive sMB cloud• establish a broad 3rd party cloud implementation and support ecosystem• streamline revenue and cost model for a less integrated value chainrainer Lindenau, Managing partner, mm1Laurenz Kirchner, partner, mm1

12:05 KT keynote: expanding Cloud Operations, an Update from the Largest Telco in Korea• conducting company's cloud & data center business consulting & strategy including global expansion• executing Go-to-Market strategy for cloud business in enterprise, financial, entertainment,

global sector• creating & developing cloud business model such as server, storage, dB, cdn, Vdi• Optimizing commercial & internal cloud system for operational excellence & cost savingHyun Joo Lee (Andy), director, Head of cloud & datacenter, consulting team, enterpriseconsulting Business unit, KT

12:30 Unified Communication as an essential Business reality• ucaas: advances, opportunities and challenges• Making a better and a smarter use of cloud computing• ucaas best industry practice • enhancing telcos’ cloud product portfolio with ucfor speaker updates, please visit the website: www.cloudworldseries.com/telco

12:55 Workshop: What are the Skillsets required to Successfully Sell Cloud – LearningABCs Once Again• recruitment and staff selection for your cloud teams when preparing your organisation for the

new reality• What formal training can you put in place to prepare your employees for selling cloud services?• Will the skillset of telco cloud professionals have to radically change in the next 5-10 years?Teddy Ko, aVp, PCCW

13:20 Lunch and Networking

08:30 registration & refreshments

09:00 Chair's Opening remarks

09:05 evolution of Cloud, Impact of Cloud Security and Future Approaches to Mitigaterisk• the global market for business continuity, security and governance• the threats and challenges faced by organisations worldwide• incident management and investigation • Business continuity and disaster recoveryray Stanton, executive Vice president, Bt advise, BT Global Services

09:30 New Frontiers in Telco Cloud Security: Adjusting your Security Strategy withCustomers' Digital Demands• understanding the importance of security to facilitate the cloud adoption• treating security not just as it, but as a usp when it comes to selling to enterprises• security & transparency: how telcos can leverage their historical background• factoring in a disaster recovery policy when implementing the cloud• the role of the telco in providing security to sMesTomasz Matuła, director of it infrastructure & itn security, Orange

09:55 Classroom Lab: Minimising the risk of Incidents affecting the Privacy and Securityin Public Cloud• Building a strong iaas and automating software deployment • taking a holistic approach towards a wide range of security problems, including malicious

insiders, shared technology, data breaches, artificial intelligence and data loss• enabling business ideas/units and enforcing corporate governance• defining data breach risksroberto Baratta Martinez, director of Loss prevention, Business continuity and security,ABANCA

10:20 Managed Services Secured Service Delivery Cloud Platform ,Towards ServiceOriented Architecture (SOA) for Business Agility• increased Business agility• security and conformity• customer experience• cost Managementroshan Daluwakgoda, senior director – Managed services design, emirates integratedtelecommunication company, du

10:45 Morning refreshments Break and Speed Networking

11:40 Discussing Best Practice In Provisions of Legal, Security and risk Management• Going beyond the barriers of data governance, privacy and security • the secret to building attractive sLas • placing telcos as credible solution providers in areas such as security, performance and sLasFrancisco Ginel, director product Marketing B2B security, Telefonica

12:05 Interactive Panel: regulation and Data Protection: Navigating Data Protection andCompliance Issues to enable the Adoption of the Cloud amongst Telco Customers• Jurisdictional challenges and evolving data protection rules• Breaking down the lack of collaboration and how can the industry work together• eu’s digital agenda and initiatives in cloud security• further proposed changes and the timeline for their adoption• examining critical information infrastructure protection (ciip) and its implications for cloud

securityfor speaker updates, please visit the website: www.cloudworldseries.com/telco

12:45 Steps to efficient Cloud Security for Your Clients: Covering All Aspects ofSuccessful Cloud Security Strategy in Practice• new frontiers for identity and access management in the cloud• implementing high-assurance encryption that enables customers to use telco cloud

computing• step by step implementation of cloud security • Keeping sensitive data safeGeert Degezelle, Head of cloud, security & datacenter | enterprise it solutions, Proximus

13:10 Lunch and Networking

Go to Market Cloud – How To Sell

Differentiating Products and Value Proposition

Secure Cloud

Telco Cloud Security as a USP: Facilitating the Cloud Adaptation

Pay as you Go, Sales Channels, Cloud Sales Skills and Unified Communications

Data Protection, Legal, Security and risk Management, IAM and encryption

Minimising the Security risks; Building Up Trust; regulation and Data Protection;Network Security

SMe, SoHo, enterprise Mobility

Wednesday 29th april 2015 | FOrUM DAY TWO

The Future of Telco Cloud and Next Steps Towards Being a CSP Market Leader

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“i particularly enjoyed the opportunities for networking with small european startups”Diptendu Mitra, director, Strategy SingTel       

www.cloudworldseries.com/telco

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follow news from theforum on twitterhttps://twitter.com/cloudWseries@cloudWseries#TelcoCloud

Join over 2750 telcoprofessionals in thetelco cloud group onLinkedin

follow our telco cloudBlog for all the latestcloud news, interviewswith the experts andguest blogs from ourspeakers!http://cloudworldseries.wordpress.com/

2014 Industry Breakdown

2014 Job Title Breakdown

Operators and enterprises 63%

Vendors 24%consultants 9%ISPs/ VOIP 3%

Others 1%

Director 38%Manager 32%

C level & Executive 15%Engineer 8%

Associate & Consultant 5%Analyst 2%

GUARANTEEDFACILITATED 1-TO-1

MEETINGS

Aleksandra Caine, director of Vip relations Tel: +971 (0) 4 4072776 email: [email protected]

A total of

1339one-to-one meetings andintroductions werefacilitated onsite in 2014

“thank you to the team for the great support that they provided at the telc worked tirelessly for us. especially meeting wise, we were very happy with the o

Kostas Kalkandis, Mark

c- Level and directors

53%Operators &

enterprise attendeesin 2014

63%

Countries across theworld represented

400+ 75attendees

NeW FOr 2015

eXTeND YOUreXPOSUre:taking you beyond the physical event

ON- SITe VIDeO:• product demonstration / launch

showcasing your solutions to the industry

• filmed presentations to boost the profileof your speakers beyond the eventaudience

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in association with:

WeBINArS:• Generate high- ‐quality sales leads from

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SUrVeYS ANDWHITePAPerS:

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SUPPOrTING ASSOCIATIONS:

6th Annual

find aLL tHe sOLutiOns yOu

www.cloudworldseries.com/telco

and many more. Get in touch if you want to know more about our attendees

Lunch Lunch

Theatre

19 1

6 54

3

2Twitter Wall

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Principal Sponsor:

Headline Sponsors:

cloud service platforms designed for small businesssuccessBcsG is the leader in enabling great brands toconnect small business customers to the cloudservices they need to thrive and survive.Our unrivalled combination of market-leadingtechnology plus comprehensive advisory and supportservices makes it easy for you to grow market share,increase customer lifetime value and improve thesatisfaction of your small business customers.How do we help you achieve this? By delivering abest-in-class, customised cloud service platform,which allows you to deliver a range cloud services alldesigned to help small businesses.

Lead Stream Sponsor:

AppDirect is the leading cloud service marketplaceand management company that enables serviceproviders to distribute web-based services throughwhite-labeled application marketplaces.

Headquartered in san francisco with presence inLondon, Munich, and Montreal, appdirect powers themarketplaces of trusted companies around theglobe—including samsung, comcast, staples,deutsche telekom, cloud foundry, teliasonera, andrackspace—and has helped millions of businessesdiscover, buy, and manage the best saas services,including Box, Google apps, Microsoft Office 365, andsymantec.

developed by a team of cloud experts, the award-winning appdirect platform offers all of the cloudservice brokerage functionality that a marketplaceneeds to be successful. these features includerigorous security, single sign-on, a sophisticated billingengine that can accommodate complex usage

scenarios, and more. With appdirect, telecomcompanies can launch a fully branded, customizedapplication marketplace without the costs associatedwith developing an in-house solution.

in addition, appdirect offers flexible deploymentoptions; the solution can be hosted on site or in thecloud, and can be integrated with existing offerings toallow providers to bundle cloud tools with internet,voice, and other services. providers can select softwarefrom a catalog of leading business apps, or they canwork with developers to integrate new apps quickly.

Visionary Sponsor:

Premier Sponsors:

InverCloud is the cloud Marketplace that transformstelcos into full cloud it service providers.invercloud is the leading eMea-based provider from ateam with 10 years of cloud and Web experience, butalso decades of telco heritage. this uniquebackground is pivotal in helping telcos transform theirbusinesses, built on legacy it into the age of cloud.We are passionate that telcos have a significant roleas trusted provider of secure cloud it solutions forsMes. We know that the solutions are not simplisticand are committed to working closely with telcos tocombine the best of their existing value with theleading cloud brands locally and globally. We understand, that especially in europe, datasovereignty is critical and support deployment in thetelco’s datacentres or full public cloud. Our long-term vision is the telco as the authorizationHub, empowering everything from cloud-to-cloudintegration to internet of things. We are committed to open cloud standards, beingthe first cloud Marketplace to enable standards-basedcloud provisioning using sciM. to enable businessesto grow with their telco, we support full Ldap andactive directory integration. We deliver all this with open apis and a modernresponsive user experience that transforms thecustomer experience for business customers.

mm1 is the consultancy for connected Business. Withcurrently fifty consultants, mm1 supports largecompanies in successfully translating the ubiquitousinterconnection of people and things into newofferings and efficient processes. mm1 facilitates thedevelopment, implementation, and marketing of newproducts and services that cater to an increasinglydigital world. future of communications, Mobilepayment, connected car and smart Home illustrate

some of the firm’s focus areas. consulting servicesoffered range from answering strategic questions toensuring efficient operational implementation, fromdesigning new business models to adapting existingprocesses and structures. mm1 creates impact fortheir clients through applying state-of-the artmethods in innovation and transformation initiatives.these include design thinking to ensure consistentuser orientation, strategic partnering to set-up andfoster vibrant ecosystems, agile development toimprove new product delivery. renowned companiesfrom the telecommunications, media, consumerelectronics, financial services and automotiveindustries are among the customers of mm1. thecompany was founded in 1997 and is headquarteredin stuttgart.for more information, please visit www.mm1.com.

Forum Sponsor:

GeNBAND is a global leader in smart networkingsolutions for service providers and enterprises in morethan 80 countries. from the core to the edge to theexperience™, the company’s technology seamlesslyevolves ip networks to new levels in scalability,security, profitability and efficiency. GenBand’smarket-leading technology facilitates multimediavoice, data and video sessions and “anywhere” and“any device” services that scale on public and privatenetworks. GenBand is headquartered in frisco,texas, and has r&d, sales and support resources inmore than 50 countries.

exhibitor:

ensim enables complete automation andorchestration with marketplace, subscriptionmanagement, service catalog, provisioning, billing,and operations control, via multi-tier, self-serviceportals for organizations and channel partners, to on-board and manage business applications, services,and infrastructure and is available in both single andmulti-tenant versions to meet enterprise and serviceprovider requirements.

The Official News Service for TelcoCloud Forum

With a global readership in excess of 238,000,Business cloud news helps senior itprofessionals and business leaders navigate thenext frontier of information technologyinnovation. providing original news andanalysis, commentary and in-depth featurecontent exploring; cloud, Mobile, Big data,datacentres, networks and internet of things.

as the Official news service for telco cloudforum – Business cloud news provides highly-targeted marketing channels to reach eventdelegates and attendees and a way to extendthe reach of your promotional investments tothe global industry all year round.

Whether you are looking to raise yourcompany profile, generate sales leads or simplynetwork with the best of the it community; theofficial media opportunities from Businesscloud news presents you with the perfectplatform to promote your brand at telco cloudforum.

For more information please contact EvaSheffield on +44 207 017 4953 or [email protected]

www.businesscloudnews.com/

email impressions to30K TargetedContacts

reACHING OUT TO THeWHOLe INDUSTrY

WITH THANKS TO OUr SPONSOrS...

2,100 Monthly visitsto the teLcO Website

16,700 Visitors to thecloud World seriesblog in 2014

2,750 Pre-ApprovedLinkedin Members

ATTeNDeeS FrOMPreVIOUS YeArS

INCLUDeD:

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Be there when Telcos are shortlisting their technology and services providers. Present and showcase your new cloud products and solutions to the multiple Telco Cloud Decision makers.

Get in touch with Matt Williamson: [email protected] or on +44 20 7017 5450 to find out more about opportunities for solution providers.

co cloud event. i am pleased to say that the team went the extra step and outcome. Hopefully we will see these contacts turning into new opportunities! :

keting Manager, Oracle

need in tHe exHiBitiOn HaLL