the new local is global

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© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary. page 1 The New Local is Global. How to remake your local business into a global business Picture: http://www.co.pierce.wa.us/xml/services/home/environ/ ed/earthcover.jpg

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Simply put, any local business can now expand globally using websites like eBay and social media systems to direct traffic to service and product offerings.

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Page 1: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 1

The New Local is Global.

How to remake your local business into a global business

Picture: http://www.co.pierce.wa.us/xml/services/home/environ/ed/earthcover.jpg

Page 2: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 2

Do you still believe your customers live down the street?

Page 3: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 3

eBay started it all. Local merchants can now sell globally…

Page 4: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 4

A watch repairman in Wisconsin can now provide services nationwide

Page 5: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 5

Special websites enable local merchants to expand their businesses nationally

Page 6: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 6

How do you advertise your business globally and connect with your customer?

Page 7: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 7

The “Social Media” is now the main way for you to connect with your national AND local client base

Page 8: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 8

Twitter is the easiest to use and one of the most powerful social networks

Page 9: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 9

Twitter is now everywhere

Page 10: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 10

Twitter is mainstream

I think it’s pretty obvious that Twitter is on a trajectory to become one of the major media networks, A Turner, Fox, NBC, Time Warner, Viacom , Disney.

Dave Winer, April 25, 2009Blogging pioneer

Twitter traffic May 2009 by Comscore

Page 11: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 11

Twitter facilitates national reach for your products and services

Page 12: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 12

And Twitter conversations happen

most personally and significantlyat the community level

Page 13: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 13

Twitter fills the advertising void for local merchants by providing a free way to reach and interact with their customers anywhere

Page 14: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 14

Your business used to be local…

Page 15: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 15

But now your fiercest competition comes from the online behemoths

Page 16: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 16

To learn more about how to build your local business with Twitter, download our eBook.

Download here

Page 17: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 17

Domus Consulting Group is the ultimate resource for Local Merchants developing a global online presence

Page 18: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 18

Continue onto the next slideshow:

Twitter for Local Advertising

http://www.slideshare.net/pkitano/twitter-for-local-advertising

Page 19: The New Local Is Global

© 2009 Domus Consulting Group. All rights reserved. Confidential and proprietary.page 19

Contact:

Pat KitanoPrincipal

@pkitano

pkitano (at) gmail