the nature of work in the social age by julian stodd
DESCRIPTION
Work is changing: no longer just about an office and a parking space, today it's about communities, inspiration and agility. Companies need to change how they attract and retain the very best people and we have to think about how we develop our skills when we have no job for life. In this collection of thoughts about the Social Age of work, Julian looks at the Social Contract and who owns your development.TRANSCRIPT
Work is changing : no longer a job for life, more likely a job for two years.
Copyright Julian Stodd 2013
The things that were important in the Manufacturing Age or Knowledge Age count for less now
Hierarchical structures of power and authority are collapsing, replaced by the reputation economy
Sharing, humility and generosity count
Work is changing• We used to have a job for life
• Join as a graduate, work your way up the ladder...
• One day you get a parking space and a corner office
• Then, after a lifetime of service, they packed you off with a carriage clock...
• But no more
Today work is:• Transient: made redundant after two years
• Based on short term contracts
• Reactive: teaching you what you need today, but maybe not what you need for next year
• Social: not constrained by four walls
• Your reputation sits within your communities
You are responsible for your own development: there is no HR department in your head
Copyright Julian Stodd 2013
You need to actively curate your reputation in your communities.
In the Social Age, we need the ability to create meaning and do it again, differently, tomorrow
For organisations and individuals, agility is key: do you have all the jigsaw pieces?
Businesses are changing too
• The rise of The Socially Responsible Business ...
• ...ones that want to do what's right, not just what's legal
• An evolving Social Contract
• But who owns your career today?
• Who decides what you need to learn?
We see the emergence of Socially Responsible businesses
Copyright Julian Stodd 2013
They look to do what's right, not just what's legally required
Socially responsible businesses recognise that the community owns their brand
They subscribe to a new Social Contract, recognising the realities of the Social Age
They listen outside their four walls
The old rules are losing their power: agility, creativity and innovation are key
Copyright Julian Stodd 2013
Organisations need to engage with us in different ways, recognising the new Social Contract
The rest will fall by the wayside: 300 years of history is not deterministic of success. Agility is.
You are responsible for you
The best businesses attract the best talent
Copyright Julian Stodd 2013
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