the media as popular art forms

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    The Media as popular art forms.

    The media and The arts (both performing and creative):

    By now we have an understanding about the media, now lets take a look into the world of

    Art (forms).

    Art forms are creations, and modes of expression, including music, literature, film, photography,

    sculpture, and paintings.

    The study of art is explored into a branch of philosophy called as aesthetics , whereas disciplines

    such as anthropology, sociology and psychology analyze its relationship with humans and

    generations.

    Leo Tolstoy identified art as, A use of indirect means to communicate from one person to

    another.

    What is pop art (popular art) ?

    popular art, any dance, literature, music, theatre, or other art form intended to be received

    and appreciated by ordinary people in a literate, technologically advanced society dominated by

    urban culture. Popular art in the 20th century is usually dependent on such technologies of

    reproduction or distribution as television, printing, photography, digital compact disc and tape

    recording, motion pictures, radio, and videocassettes. By the late 20th century, television had

    unquestionably become the dominant vehicle for popular art and entertainment. Motion pictures

    are also an important medium of popular art but, in contrast to television, can more often attain the

    enduring significance and appeal of works belonging to the fine or elite arts.

    Pop art is the art based on popular culture and mass media.

    My topic the media as popular artforms , to understand this topic we should firstacknowledge this . Since the popular arts are a reflection of popular culture,we should have enough

    understanding of popular culture. As early as the 1960s importance was given to popular art

    education and was even introduced into many school curriculums like billboards, posters, album

    covers, and particularly cinema ,television and music in the classroom. What is communicated

    through popular art forms is what it is to be alive.

    A brief history into the popular movement:

    But one of the things that makes popular music in the Twentieth Century a

    new art form, different from previous vocal music, is that a piece of popular musicis more than merely melody, lyrics, and accompaniment. At the very least, one

    has to consider a fourth essential ingredient: performance. With the advent of

    recording, performance was no longer a transitory thing that only existed for a

    small group of people at the particular moment when a singer sang. Now people

    all over the world could hear the exact same performance over and over again.

    And this eventually made performance a much more integral part of music than it

    had been before recordings

    Form in Popular Music

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    Popular music relies on the principle of repetition first and foremost. There are not many

    songs in the popular sphere that are through-composed (although a few examples were

    mentioned in theprevious section) or that follow a theme and variations form. Given this and

    the dominance of songs over instrumental pieces in popular music, it is natural that the

    terminology used to discuss form in popular music is specialized for that genre. Here are the

    important terms:

    Verse same music, different lyrics Chorus (Refrain) same music, same words Bridge contrasting material that connects two sections (usually falls between choruses) Break instrumental interlude Introduction (Intro) - opening material Coda (Outro) - closing material

    Popular music

    Unlike traditionalfolk music,popular musicis written by known individuals, usually

    professionals, and does not evolve through the process oforal transmission. In the West,

    since the 1950s, pop music has come to mean the constantly changing styles derived from

    the electronically amplified music form known as rock and roll.

    Historically, popular music was any non-folk form that acquired mass popularityfrom the

    songs of the medieval minstrels and troubadours to those elements of fine art music originally

    intended for a small, elite audience but that became widely popular. After the Industrial

    Revolution, true folk music largely disappeared, and the popular music of the Victorian era

    and the early 20th century was that of the music hall and vaudeville, with its upper reaches

    dominated by waltz music and the operettas ofJacques Offenbach,Victor Herbert, andothers. In the United States, meanwhile,minstrel shows(troupes of white performers

    disguised as blacks) performed the compositions of such songwriters asStephen Foster.

    Popular music styles tended to move westward from Europe to the United States until the

    early 20th century, when such new American forms as ragtime and themusical comedyof

    Broadway found ready audiences in Britain and on the continent. Since then, Western

    popular music has been dominated by developments in the United States. In the 1890s New

    Yorks emerged as the worlds first self-contained popular song-publishing industry, and in

    the ensuing half century, its prolific lyricism was combined with European operetta in a new

    kind ofmusicalplay known as the musical comedy, or musical, which achieved great

    sophistication in the hands of such American composers asJerome Kern,George Gershwin,Irving Berlin,Cole Porter,Richard Rodgers, andOscar Hammerstein II. In the meantime,

    beginning with ragtime in the 1890s,black Americanshad begun combining complex

    African rhythms with European harmonic structures to create what would become the most

    important new musical style of the century,jazz.

    The audience for popular music (as distinct from the music of the concert hall) greatly

    expanded in the first half of the 20th century, partly because of wider technological

    developments. By 1930, for example,phonograph recordshad replaced sheet music as the

    chief source of music in the home, thereby enabling persons without any musical training to

    hear popular songs. At the same time, the use of the microphone relieved vocal artists of the

    need for trained voices that could penetrate large concert spaces, thereby enabling moreintimate vocal techniques to be commercially adapted. The new ability of radio broadcasting

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    to reach rural communities aided the dissemination of new musical styles, notablycountry

    music, a dance and narrative style derived from the ballads of white Anglo-Americans in the

    South and West that began to achieve wide commercial success in the 1940s. By contrast, the

    folk-rooted rural blues music of southern blacks never achieved commercial popularity.

    Jazz enjoyed its only period of mass popularity in the late 1930s and 40s with theswingstyle of the big bands and with such vocalists asBing CrosbyandFrank Sinatra, who were

    known as crooners. Meanwhile, theblueswas also changing: black singers from the South

    moved north to industrial cities to seek work, and the older rural blues evolved into the

    harsherurban bluesstyle, marked by freer vocal phrasing and larger ensembles. The blues

    bands that emerged inChicagoin the 1940s used amplifiedelectric guitars, often backed with

    electric bass and drumsthe instruments borrowed later by many rock and roll bands.

    American popular music achieved unquestioned international dominance in the decades after

    World War II. By the 1950s, the migration of Americas blacks to northern cities had resulted

    in the cross-fertilization of the forms and vocal styles of blues with the

    uptempo rhythms of jazz to createrhythm and blues.Rockand roll, which emerged in the

    mid-1950s withElvis Presleyand other figures, arose as an amalgam of blackrhythmand

    blues with country music, adapting the powerful rhythms and melancholy vocalizations of

    urban blues to a quickertempoand an exuberant emotional tone. In the 1960s more complex

    forms of rock and roll became known simply as rock. British rock was the first to become

    influential in the 1960s through the Beatles, the Rolling Stones, and other four- or five-

    member groups. Rocks keynotes were a driving backbeat, harshly emotional vocals, and

    heavily amplified guitars. Rock quickly attracted the allegiance of Western teenagers, who,

    with new disposable incomes resulting from higherliving standardsin the postwar decades,

    replaced young adults as the chief audience for most new forms of popular music. Rock

    reached its height in the late 1960s and early 70 with a plethora of British and American

    bands. At the same time, blackpop musicachieved greater sophistication and a wider

    audience with the work of the Motown singing groups and such individual performers as

    Aretha FranklinandStevie Wonder. The history of popular music in the 1970s and 80s is

    basically that ofrock music, which, with its variants, including disco, punk, andrap music,

    spread throughout the world and became the standard musical idiom for young people in

    many countries.

    The music of India includes multiple varieties offolk,popular,pop,classical musicandR&B.India's classicalmusictradition, includingCarnaticandHindustani music, has a history spanning

    millennia and developed over several eras. It remains fundamental to the lives of Indians today as

    sources of spiritual inspiration, cultural expression and pure entertainment. India is made up of

    several dozenethnic groups, speaking their ownlanguagesanddialects, having distinct cultural

    traditions.

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