the madness of crowdfunding - pc format

7/30/2019 The Madness of Crowdfunding - PC Format

1/6

47 Hcrdstfbs ?72?

WHN?98+nlbt8+dkee 47 27-87-2? 221?7 BF


2/6

JDHJXUB_UL_ @MMJX XLUX UM _LDK^LKUUCL U_BEDUDMKB@ EL^L@MWL_&W\O@DXCL_FMEL@, O\U DX UCDX A\XU UCL XUB_U=EBK I_D@DMWM\@MX IMLX H_MYEX\_NDKI

Ucl fbeklss mn

hrmwenukedki

Ucdkj mn b hrmwe+ Ucdkj mn b fmo+ Ucdkj mn b fbss+Ucl hm``lhtdvl kmuks nmr plmp`l fmst`y hmflwdtc klibtdvl hmkkmtbtdmks olhbusl, dk tclLki`dsc `bkiubil bt `lbst, suhc `bril irmupsbrl rlibrele bpprlclksdvl`y+ Dn b tcdre pbrtytb`js bomut b hrmwes fdke, tclk tcbt hm``lhtdvl

dktl``dilkhl ds butmfbtdhb``y `lvl``le emwk, smfltdfls tm

stupdedty bke fmrl mntlk tm fbeklss #lxhlpt dk moshurlXN mr nbktbsy$+ Ucdkj mn Hcbr`ls Fbhjbys slfdkb`

ommj Lxtrbmredkbry Wmpu`br El`usdmks bke tclFbeklss mn Hrmwes, nmhusdki mk lhmkmfdh

ouoo`ls bke fbss fmvlflkts+Wlrcbps tcds nlbr mn tcl hrmwe ds b

`dtlrbry cbki&up nrmf bkhdlkt tdfls, wclktcl fmo&nlbrdki omurilmdsdl bke brdstmhrbhy

mwkle tcl prdktdk i prlssls #sby, olnmrl2443 Wm`dtdhb` Le$, mr plrcbps `bril irmupsmn plmp`l aust tlke tm olcbvl dk shbry bke

bktdsmhdb` wbys+ Ycbtlvlr tcl rlbsmk,wl brl nukebflktb``y shbrle mn hrmwes,bke tcl fbdk prmeuh ts mn tcds nlbr cbvl

ollk tclmrdls bomut hmpdki wdtc tclf bke bvmdedki tclf,kmt olklfltdki nrmf tclf+

Tlt dk rlhlkt ylbrs, tcl hrmwe cbs ollk ilttdki fmrl bkefmrl bttlktdmk+ Dt sllfs tc bt lbr`dlr nlbrs mn hrmwes sdfp`yp`byle mut mn mur `dfdtle ukelrstbkedki mn tcldr eykbfdhs+Kmw wlvl nmuke wbys mn utd`dsdki tc l hrmwes prmhlssdkipmwlr: kmw, slvlrb` tlhckm`midls, suhc bs Bfbzmks

Flhcbkdhb` Uurj, cbvl b``mwle hmfpbkdls tm hrmwe&smurhldelbs mutsmurhdki ednflhu`t mr `lkitcy tbsjs tm tcl hrmwe,wcdhc hbk hmfp`ltl tclf fmrl lnflhdlkt`y bke hclbp`y+

Bke, fmrl dfpmrtbkt`y nmr us, dt stbrtle hrmwenukedki tcl usl mn hrmwes tm pby nmr bke bpprmvl prmalhts mntlkhrlbtdvl mkls+ Ucl vbst fbamrdty mn hrmwenukedki p`btnmrfsbrl wlosdtls tcbt b``mw bkymkl tm lstbo`dsc b prmalht, sltup b pdthc, bke lstbo`dsc b nukedki imb`, b``mwdki bkymkltm emkbtl fmkly tm tcldr delb, ldtclr pcd`bktcrmpdhb``y mrdk rlturk nmr hlrtbdk bssmhdbtle rlwbres+ Fmrl rlhlkt`y,tclyvl hmfodkle smhdb` fledb tlhckm`miy sm p`bylrs hbktrbhj wcbt tcldr nrdlkes brl nuk edki bke b``mw prmalhts tmim tru`y vdrb`+ Bke, dk emdki sm, dt fby cbvl hcbkile tclnuturl mn ibfl bke tlhckm`m iy elvl`mpflkt nmrlvlr+

Ucl fbeklss mn hrmwenukedki

Hcrdstfbs ?72? 42

WHN?98+nlbt8+dkee 42 27-87-2? 221?2 BF


3/6

Hrmwenukedki olibk dk bhurdmus p`bhl+ Uclrl brltcrll kmtbo`l stbrtdkispmts+ Ndrst, tclrl wbstcl 2449 \X Fbrd``dmktmur, wcdhc wbs nukele

oy nbks, wcm rbdsle %>7,777wdtcmut tcl dkvm`vlflkt mn tclobke tclfsl`vls+

Xlhmke, tclrl wbs tcl Kdkl DkhcKbd`s bòuf Icmsts D&D^, wcdhc wbsidvlk bwby nmr nrll, wdtc suplrnbk&tbriltle vlrsdmks hbrlnu``y tdlrleoy prdhl bke lxhùsdvdty+

Ndkb``y, tclrl wbs BrtdstXcbrl,tcl flrst eledhbtle hrmwenukedkisdtl, wcdhc wbs nmukele dk ?777

tm cl`p brtdsts pby nmr bòufs+Ucl flrst hmfp`ltle prmalht mkBrtdstXcbrl wmk b Irbffy bwbre,bke dts brtdsts cbvl rlhldvle 28kmfdkbtdmks sdkhl+

@djl tclsl lxbfp`ls, tcl vbstfbamrdty mn hrmwenukele prmalhtsbrl lktlrtbdkflkt+ Wrmnlssmr TbkHclk mn tcl \kdvlrsdty mn FdhcdibkXhcmm` mn Dknmrfbtdmk tcdkjs tclrlbrl twm rlbsmks nmr tcds1 Ndrst,trbedtdmkb` nukedki smurhls nmr brtsbke cufbkdtdls cbvl ollk hut fmrlerbstdhb``y tcbk mtclr brlbs, suhc bsshdlkhl bke lkidkllrdki, dk rlhlktylbrs+ Xlhmke, tcl el`dvlrbo`ls

Zflkb` prmeuhtsV brl lbsd`y lvbùbtleoy tcl `byplmp`l, bke tcus fmrlsudtbo`l nmr hrmwenukedki+

Bkey Wbykl, slrdb` ibflslktrlprlklur, sbys1 Dts hmfl mutmn obkj `lkedki bke dkvlstflktirdkedki tm b cb`t bke hrlbtdvlplmp`l ilttdki tdrle mn tb`jdki tmplmp`l wcm emkt jkmw wcbt tclybrl tb`jdki bomut+

Uclrl brl kmw hrmwenukedkip`btnmrfs nmr prltty fuhc lvlryprmalht ukelr tcl suk+ BrtdstXcbrlcl`ps fusdhdbks flke spmksmrs tm `lttclf hmfp`ltl pdlhls: Nukebilljpbys nmr tlhckdhb` dkkmvbtdmk bkeshdlktdflh rlslbrhc: Nukebo`l pbysnmr stbrt&up ousdklssls: ImNukeFl

cl`ps plmp`l wcm brl rlhmvlrdkinrmf clb`tc prmo`lfs: Dkedlimimemls dkedl ibfls: @muesbuhlhrmwenukes smhdb` bwbrlklssbevlrtdsdki hbfpbdiks: Fmohbstlrhrlbtls U^ pd`mts: Yllvl ds bkmk&prmflt hrmwenukedki sdtl nmrkmk&prmflt mribkdsbtdmks: bkeFynrlldfp`bkts+hmf nmhusls mknukedki nmr orlbst buiflktbtdmks+Yl jde ymu kmt+

ILUUDKI JDHJXUB_ULEUcl fbamr nukedki p`btnmrf bttcl fmflkt ds Jdhjstbrtlr #www+jdhjstbrtlr+hmf$+ Xdkhl dt `bukhcledk Bprd` ?774, mvlr ?+< fd``dmk

plmp`l cbvl usle dt tm p`leil mvlr

%834 fd``dmk dk nukedki nmr fmrltcbk 95,777 hrlbtdvl prmalhts+Mn tcbt, %888 fd``dmk cbs imk l tmprmalhts tcbt flt tcldr tbrilts bkewlrl u`tdfbtl`y suhhlssnu`+ Ucl sdtlcbs b suhhlss rbtl mn 55 plr hlkt,

sjlwle emwk oy b nlw prmalhts tcbtklvlr ilt bky fmkly+ Fmst prmalhtscbvl imb`s dk tcl %2,777&%27,777orbhjlt, out 25 prmalhts cbvlormjlk b fd``dmk em``brs #wlvl`dstle tcrll dk tcl JdhjXtueyomxls brmuke tcds brtdh`l$+

Ycy ds dt sm pmpu`br= Yl``,pbrt mn dt ds tcl skmwob``lnnlht tcbt fbel Ymrè mnYbrhrbnt bke Nbhlommj tclwmrès `lbedki smhdb` ibflbke kltwmrj, rlsplhtdvl`y+Bkmtclr nbhtmr ds tcbtJdhjstbrtlr ds bk b``&mr&kmtcdki, km lqudty nukedki sdtl+Ucds flbks tcbt wclk ymu sltymur tbrilt nmr nukedki ol tcbt

%27 mr %27,777,777 ymu cbvltm rbdsl bt `lbst tcbt fuhc, mr ymuilt kmtcdki+ Ucl km lqudty h`buslflbks tcbt tcmsl wcm p`leilfmkly vdb Jdhjstbrtlr emkt ilt bkyscbrl mn tcl hmfpbky #uk`djl mtclrp`btnmrfs `djl Ibfodtdmus$+

Dn ymu cl`p nuke b prmalht tcrmuicJdhjstbrtlr, ymurl kmt iubrbktllebky rlturk: dn tcl prmalht nbd`s, ymuilt kmtcdki+ Ycbt ymu ilt dn dtsuhhlles ds splhdflle oy tcl prmalhthrlbtmr+ Cl mr scl hbk em tcds oyslttdki up nukedki tdlrs mn sby %2,%


4/6

struii`dki obe`y+ Lbhc klw prmo`lffbel dt spdrb` h`mslr tm obkjrupthybke tcl tlbf sllfle emmfle+

Yclk dts mvlr&cyple Ortb`@lilke, b clbvy fltb` bhtdmk ibflstbrrdki Abhj O`bhj, wbs hbkkle oyBhtdvdsdmk tclk nbd`le tm sl`` nmr LB,tcl slqul` wbs hbkhl``le+ Xhcbnlrslkt cds tlbf bwby bke tmè tclftm hmfl up wdtc `mts mn sfb`` ibflstcbt hmuè ol smè bs emwk`mbe&mk`y+ Uclsl b`` imt puo`dsclrsuppmrt, jlpt tcl hmfpbky imdkibke ibrklrle hrdtdhb` suhhlss #bkepmpu`br beu`btdmk$+ Out b`tcmuictcly sbtdsflle tcl tlbfs hrlbtdvldthc, tcly edekt rlfl`` tcl hmnnlrs+

Xhcbnlr std`` wbktle tm fbjl bklw bevlkturl ibfl, out km mklwmuè ouy dt+ Bs cds `mki&tdflhm``bomrbtmr _mk Idòlrt #hrlbtmrmn Fbkdbh Fbksdmk$ sbde1 D hbk tl``ymu tcbt dn ymu lvlk uttlr tcl wmresbevlk turl i bfl d k b fllt dki w dtc bpuo`dsclr, ymu hbk aust pbhj up ymurspdnny hmkhlpt brt bke `lbvl+

Xm Xhcbnlr oypbssle tclpuo`dsclrs bke slt up b Jdhjstbrtlrdk Fbrhc tcds ylbr+ Cds pdthc tm tc l

Ycbt em ymu ilt wclk ymu fdx spbiclttdl wlstlrks wdtcXKLX _WIs= Ommt Cd`` Clrmls

puo`dh wbs strbdictnmrwbre1ymu trust fl bke fy hmfpbky,ymu jkmw wl`` fbjlsmfltcdki irlbt,ymu hbkt ilt klw,imme bevlkturl ibfls bky mtclrwby, bke wl mk`y wbkt %877,777+Kmtbo`y, cl flktdmkle vlry `dtt`lbomut tcl ibfl dtsl`n+

%877,777 ds b tdky bfmukt dkBBB ibfl elvl`mpflkt #tclemwk`mbebo`l ibfls cbe ollkwmrjdki wdtc b oueilt mn %? fd``dmklbhc$, out puo`dh dktlrlst wbs suhctcbt Xhcbnlrs prmalht o`bstle pbstdts fmelst imb`, slhurdki %577,777dk tcl flrst kdkl cmurs b`mkl+ Oy

tcl tdfl pbyflkts cbe h`msle bfmktc `btlr, tcl ibfl cbe rbdsleklbr`y %8+< fd``dmk nrmf39,777 obhjlrs+

Ucds ds std`` kmtb cuil bfmuktdk tlrfs mn ibflelvl`mpflkt, outdt sdikb``le tm fbkymtclr elvl`mplrstcbt Jdhjstbrtlrwbs bk b`tlrkbtdvl

nukedki spmt nmr tcldr ibfls: dthmfp`ltle tcl orlbjemwk mn

tcl puo`dsclr&edstrdoutmrsystlf tcbt cbe ollk tcl

obkl mn elvl`mplrs `dvlssdkhl tcl lke mn Xcbrlwbrl dk tcl2437s+ Ydtc Xtlbf Irllk`dictbke Jdhjstbrtlr, elvl`mplrs hbkkmw nuke b ibfl oy tclfsl`vls,prmfmtdki dt bt tcl sbfl tdfl,bke tclk edstrdoutl dt #wdtcmut tclflxle hmst mn fbkunbhturdki stmhj$,rltbdkdki tcl fbamrdty mn tcl prmfltsnmr tclfsl`vls+

UCL OB@@ BKE HCBDKUcl bevlk t mn ed idtb` p uo`d scdki ,Xtlbf, tcl Bpp Xtmrl, Immi`l W`bybke edidtb` emwk`mbebo`l hmktlktlvlrywclrl ds lrmedki tcl klbrfmkmpm`y wcdhc wbs trbedtdmkb``yclè oy tcl fbamr puo`dsclrs, sbysUmee Urdol``, hm&nmukelr mn Edidtb`Hbpdtb`, b cdic`y splhdb`dsledkvlstflkt flrf nmr huttdkileil tlhckm`miy+ Bs b rlsu`t mnedidtb` emwk`mbes, tcl rdsj mnfbdktbdkdki %27&?7 fd``dmk wmrtcmn dkvlktmry mkl fdict kmt sl`` dskmw l`dfdkbtle+ Hmfodkle, tcll`dfdkbtdmk mn tcl ob`` bke hcbdk bs

D hb`` tclf Zdkvlktmry bke hmksm`l`dhlkslsV ds, dk fy mpdkdmk, tclibfl&hcbkilr clrl+

Xdkhl tclk, wlvl sllk fbky dkedlstuedms rledrlhtdki tcldr lnnmrtstmwbres Jdhjstbrtlr bke fbkyolttlr&jkmwk elvl`mplrs `lbvdkistuedms tm im dt b`mkl+ Bs Urdol``sbys, Yl brl dk b eykbfdh tdfldk tcds dkeustry bke tcl scdnt cbsb`rlbey mhhurrle pbst tlksl+Ucds D bttrdoutl nrmf b prbhtdhb`plrsplhtdvl tm Cbrrdkitmk bkeKlwl`` bt ^b`vl, bke tm Xtlvl Amos,wcm D ol`dlvl cbvl hm``lhtdvl`ycbe tcl odiilst dfpbht mk tcdstrbksnmrfbtdmk dk dkeustry pm`dtdhstcrmuic tcl bevlkt mn emwk`mbe

Uclrl brl rlbsmks tcbt fbky mn tclsl prmalhts cbvlktimt nukedki nrmf dkvlstmrs tclyrl obtscdt+ Uclyrltcl typl mn delbs tcl Erbimks Elk hrlw wmuè spmthmfdki up tcl stbdrs bke aufp mut mn wdkemws tm bvmdepbydki nmr+ Muyb ds mkl mn tcmsl+

Ibfls hmksm`ls fbel oy hmfpbkdls mtclr tcbkbosmùtl`y cuil tlhckm`miy cbrewbrl hmfpbkdls cbvltrbedtdmkb``y nbd`le splhtbhu`br`y sll Idzfmkem,edidO`bst bke tcl K&Ibil+ Ucly ldtclr cbvlkt smè bkyukdts, cbvlkt cbe bky ibfls tm p`by, mr cbvl turklemut tm ol tbx emeils-fmkly bukelrdki shbfs+Dkvlstmrs cbvl ollk ourkle sm mntlk dk tcds fllè tcbttclye cbvl tm ol brrmibkt mr fbe tm nuke tclf+

Out Muyb ds ednnlrlkt+ Tls, dts fbel oy b sfb``hmfpbky wdtc km cdstmry dk tcds fllè, out dts oldki oud`twdtc Bkermde tlhckm`miy bke suppmrts tcl ibfl&strlbfdki h`dlkt mn Mk@dvl, sm dt b`rlbey cbs b cuil`dorbry mn BBB tdt`ls+ Dts imt elsdiklrs mk ombre wcmcbvl fbel ibfls hmksm`ls olnmrl+ Dts suplr&hclbp, btmk`y %44+ Dts elsdikle brmuke emwk`mbebo`l ibfls+Dts lvlk imt b tmuhcshrllk mk dts hmktrm` pbe"

Muyb fbel dts Jdhjstbrtlr imb` mn klbr`y b fd``dmkem``brs dk lss tcbk ldict cmurs+ Oy tcl tdfl dt h`msle,dt cbe fbel %3+< fd``dmk+ Nmukelr Wb`flr @uhjly sbde1

Jdhjstbrtlr rlb``y cl`ple prmvdel b cdic vdsdod`dty,lbsy&tm&usl p`btnmrf nmr bukhcdki mur elvl`mplr jdts+Kmt aust ibflrs, out b `mt mn tlhckm`miy lktcusdbstsbs wl``, ormwsl tcl Jdhjstbrtlr sdtl mmjdki nmr hmm`prmalhts, bke wl imt b `mt mn obhjlrs tcbt wby+ Ydtcsuhhlss hbfl lvlk fmrl suppmrt Xqubrl Lkdx cbsp`leile tm put Ndkb` Nbktbsy 8 mk tcl hmksm`l, nmrflrDkflkdty Ybre elvl`mplrs bkkmukhle lxhùsdvl ibflsnmr dt, bke fbky mtclr fledb flrfs cbvl bkkmukhle tcbttcly wmuè ol suppmrtdki dt+

Yl lxplht tcbt Muyb wd`` klvlr ol b fbss fbrjlthmksm`l dts tmm hmfp`dhbtle bke tmm ui`y tm cbvlormbe bpplb`, bke dts `djl`y tcbt tcl klxt ilklrbtdmkmn U^s wd`` cbvl sdfd`br #hclbplr$ cbrewbrl oud`t dk tmsuppmrt strlbfle bke Bkermde ibfls+ Fmst ibflsdkeustry plmp`l ol`dlvl tcbt tcl ebys mn hmksm`ls brlerbwdki tm bk lke bkywby, out Muyb hmuè ol bupstbkedki flfolr mn tcbt bst ilklrbtdmk+

JdhjXtuey hbsl mkl1 Muyb

Ucl fbeklss mn hrmwenukedki

Hcrdstfbs ?72? 48

WHN?98+nlbt8+dkee 48 27-87-2? 221?2 BF


5/6

^_ cbs ollk bttlfptle fbky tdfls, out rlfbdks mkl mn tcluknu`fl``le erlbfs mn 2437s shdlkhl flhtdmk+ @bwkfmwlr Fbk,U_MK, _modk Yd``dbfsUmys ^_ wbs tcl nuturl, out lvlrysdki`l elvdhl tcbts ollk elvl`mple cbs nbd`le+ Ucl rlsmùtdmkcbskt ollk cdic lkmuic, plmp`l usdki dt cbvl olhmfl kbuslmus,bke tcl tlhc cbs ollk ou`jy bke ukusbo`l+ Ucl ednnlrlkhl wdtctcl Mhuùs _dnt ds tcbt dt sbtdsflls tcl hurrlkt ilklrbtdmk mnklres hmkhlpt mn wcbt ^_ scmuè ol+

Mhuùs HLM Orlkebk Drdol befdts tcbt _ cbskt b`wbys dvle

up tm klre erlbfs+ Lvlry clbeslt tcbt cbs hmfl mut, lvlry ^_cbs ollk prltty edsbppmdktdki+ Nmr tcl flrst tdfl, ymuvl imt tcdsclbeslt bke ymurl sueelk`y dk tcl ibfl, ymurl mmjdki brmuke,dts trbhjdki plrnlht`y tm ymur clbe, sm ymur lyls brl tcl hbflrb+Tmu hbk `mmj bke fmvl brmuke dk tcl ibfl vlry slbf`lss`y+

Amck Hbrfbhj, hrlbtmr mn Emmf bke Rubjl, ds bk befdrlr,hb``dki dt b ibfdki lxplrdlkhl wdtc b `lvl` mn dfflrsdmkilkudkl`y uk`djl bkytcdki l`sl wl cbvl lvlr lkhmuktlrle+Dt emls tcds tcrmuic b hmfodkbtdmk mn b cdic fllè&mn&vdlw, `mw`btlkhy bke splhdb` tlhc tm hmuktlr fmtdmk sdhjklss+

Elspdtl tclsl pmsdtdvls, wlrl kmt lktdrl`y hmkvdkhle oy tclMhuùs+ Ucl jdt cbs tm ol std`` `lss ou`jy, bke tcl >57 x377rlsmùtdmk plr lyl klles tm ol cdiclr+ Bke wlrl kmt hmkvdkhletcbt 8E ds klhlssbry b t b``, mr tcbt tcl fmtdmk sdhjklss prmo`lfcbs ollk flxle+ Out lkmuic plmp`l cbvl kmw pbde nmr dt tcbtdts b hlrtbdkty dt`` lktlr fbss prmeuhtdmk+ Dt, `djl mur mtclr twmlxbfp`ls, rlbhcle 27 tdfls dts imb`, rbdsdki %?,?


6/6

Ucds wbs tcl flrst pdlhl mn tlhckm`miy tmelfmkstrbtl tcl pmwlr mn Jdhj stbrtlr+ Ucl prmo`lf=Illjs wmuè `mvl tm wlbr wbthcls+ Illjs emkt wlbrwbthcls+ Xmfltdfls tcly ouy wbthcls, out tclyemkt wlbr tclf olhbusl tcly cbvl pcmkls tcbtem fuhc fmrl stunn, bke tcly wbkt tm cbvl tclnuturdstdh wbthcls tcly sbw bs jdes Edhj Urbhys HOrbedm wbthc mr Dbdk Obkjs tlrfdkb`s tcbt hbk tl`` ymubkytcdki+ B 2,777 wbthc tcbt hbk survdvl tmtb`dfflrsdmk tm b elptc mn 2,777 nllt ds kmt tcl irlbt`lbp mn mur shdlkhl&flhtdmk erlbfs+

Wloo`l ds tcbt shdlkhl&flhtdmk wbthc fbel rlb`+Dts b wbtlr&rlsdstbkt elvdhl tcbt hbk hmffukdhbtlwdtc Bkermde bke dMX elvdhls usdki Oùltmmtc 5+7bke bk mplk XEJ+ Dk tlrfs mn cbrewbrl, tcl wbthccbs b 2+?>&dkhc 255 x 2>3 pdxl` l&pbplr fmkmhcrmfledsp`by, pùs b vdorbtdki fmtmr bke b tcrll&bxdsbhhl`lrmfltlr+ Dk tlrfs mn smntwbrl, tcl wbthc wd``hmfl wdtc hyh`dki bke im`n bpps, bke fmrl hbk ol

emwk`mbele vdb ymur pcmkl+

B`` tclcdic&lkewbthchmfpbkdlswmuè klvlrfbjl smfltcdkitcds rdsjy smfltcdkitcbt fdict ebfbil tcldr orbke dn dt nbd`le+ Dkelle,tcl Wloo`ls hrlbtmr Lrdh Fdidhmvsjy bttlfptle tmrbdsl fmkly nrmf dkvlstmrs tcl trbedtdmkb` wby, outmk`y fbkbile tm ilt %89

the madness of crowdfunding - pc format

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