The “life-event” scenario approach

MC- eGov

Why choose this approach?

• The study is multi-dimensional: requires an innovative approach

• Needs of disadvantaged groups are complex and do not map conveniently to supply-side service structures

• Our priority is to explore practice and opportunities for improvements, from the user perspective

• “Life-events” are more closely linked to public policy outcomes concerning disadvantaged groups

Methodology

• Preliminary work to explore feasibility and effectiveness of research tools

• Three components: Describe the current situation (personae, needs, mapping current

organisational structures and services) Identify critical factors, pathways and underlying issues Develop (future) scenarios aimed at achieving better outcomes for

customers and governments

Priority themes

• Unemployment and worklessness• Early years disadvantage• Educational disadvantage• Homelessness• Health inequalities

Scenarios• Define individual citizens/customers, together with

situations in which they find themselves• Factors include gender, age, family set-up as well as

broader issues of educational and employment status, health and access to basic needs such as housing

• Ultimately outcome-focused not process-focused• If agencies act together, exploit channels/technologies,

founded on sustainable funding provisions, will lead to better outcomes for individuals…

Scenarios• Eight scenarios defined initially• Work started on establishing the current situation for

Scenario 7 (homelessness) in the UK, Lithuania and Denmark to compare national contexts, test and refine the approach

• Scenario 1 (elderly woman) in Slovakia: exploring a bottom-up initiative offering an alternative scenario

• Each highlights a particular aspect of MC, sustainable eGov, or hints at “better future”…

Your contribution• Review and discuss each one, focus on different issues• Bring your experience/insights on similar situations• What critical paths can be identified, how common are

these and what are the implications for inclusive eGovernment?

• Ideas and suggestions for cases, initiatives, contacts that we should approach

• Method - is it an appropriate approach, will it work and how might we modify/develop it from here?

• The end-product: what would be most useful to you?