the holistic approach to employer branding
TRANSCRIPT
Employee Relations and Services TLC:
“The Holistic Approach to Employer Branding”
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Network | Learn | Advance
@HROTAssoc
Presented by: Robin Schooling, HR Executive, Speaker and Writer for 25 Years
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About Us
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Member Benefits
HRO Today magazine digital subscription
Networking opportunities with our global membership
Access to member only content
Discounts to HRO Today Forum events
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Opportunities to participate in webinars and research
Thought Leadership Councils (TLCs)
www.HROToday.com/Association @HROTAssoc
Thought Leadership Councils (TLCs)
www.HROToday.com/Association @HROTAssoc
The TLC functional categories are designed to attract a monthly membership audience for networking, engagement and strengthen the relevance to HRO Today magazine, our events and HR, in general.
Talent Management
Outsourcing
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Employee Relations & Services
Talent Acquisition
HRO Today Forum – North America
www.HROToday.com/Association @HROTAssoc
May 2-4, 2016, Chicago
Contact Us
Allie Williams - SharedXpertiseEmail: [email protected]: +1.215.606.9523
Zachary Misko - Global VP, Executive DirectorEmail: [email protected]: +1.215.606.9552
www.HROToday.com/Association
Robin Schooling
Robin Schooling HR Executive/VP of HR at Hollywood Casino, Speaker, and Writer for 25 Years
@HROTAssoc
The Holistic Approach to Employer Branding
Robin Schooling, SPHR, SHRM-SCPVP, Human Resources
Hollywood Casino - Baton Rouge
EMPLOYER BRANDING!!!
“Your employer brand, at its core, is the shared values and employee experiences of your organization.”
Lars Schmidtwww.amplifytalent.com
Why?
words matter
Talent Acquisition
image: courtesy of recruitingblogs.com
talent acquisition
onboard/socialize
connect to culturedevelop/promote
offboard/release
Siloswhere do silos belong?
Onboarding
Onboarding
Front cover of "One Step Beyond" single by Madness, originally released on Stiff Records.© V2 Records (1979)
BLOCKED!!!
Employee relationsyour circus...your monkeys
Employee Relations
“Corrective Action Notice”
only HR would call it a ‘PIP’....
Total Rewards
money makes the world go ‘round...
Benefitswellness??
Learning & Development
Learning and Development
we have a learning culture....
Performance ‘Management’
“Oh, and remember: next Friday...is Hawaiian shirt day. So, you know, if you want to, go ahead and wear a Hawaiian shirt and jeans.”
Why?
words matter
talent acquisition
onboard/socialize
connect to culturedevelop/promote
offboard/release
• ONBOARDING
• EMPLOYEE RELATIONS
• TOTAL REWARDS
• BENEFITS
• LEARNING & DEVELOPMENT
• PERFORMANCE MANAGEMENT