the financial industries' perspective on impact and role of cloud - daniel mayo

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www.ovum.com © Copyright Ovum 2014. All rights reserved. Financial services perspectives on the role and real impact of cloud Daniel Mayo, Chief Analyst [email protected]

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The potential of cloud has seen much industry discussion in recent years, but as this model matures what is the reality? To understand this, Ovum has recently interviewed over 400 bank and insurance companies to assess both how much and where cloud is changing the industry.

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Page 1: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

www.ovum.com

© Copyright Ovum 2014. All rights reserved.

Financial services perspectives on the role and real impact of cloud

Daniel Mayo, Chief Analyst

[email protected]

Page 2: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

6 © Copyright Ovum 2014. All rights reserved.

Does cloud really matter in financial services?

§  Opex cost

§  Utility/subscription pricing

§  Ready-to-go

§  Scalability & capacity

§  Maintenance / upgrades

§  Innovation

Page 3: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

7 © Copyright Ovum 2014. All rights reserved.

But is cloud really suitable for financial services?

§  Data protection & security

§  Regulation / compliance

§  Bespoke requirements

§  Lack of control

§  Support

§  Integration with legacy

Page 4: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

8 © Copyright Ovum 2014. All rights reserved.

What do financial services institutions really think?

NA:100

CALA:50

MEA:50

E:100

AP:100

Page 5: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

9 © Copyright Ovum 2014. All rights reserved.

IaaS/PaaS is core part of new infrastructure spend

7.5%

12.0%

36.5%

24.5%

12.0%

7.5%

9.5%

8.5%

23.0%

34.0%

12.5%

12.5%

0% 5% 10% 15% 20% 25% 30% 35% 40%

0-­‐9%

10-­‐19%

20-­‐29%

30-­‐39%

40-­‐49%

50%+

Proportion  of  respondents

Please  estimate  the  current  proportion  of  new  IT  infrastructure  spend  is  that  is  allocated  to  IaaS/PaaS  versus  on-­‐premise  infrastructure

Insurance Banking

Page 6: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

10 © Copyright Ovum 2014. All rights reserved.

Similarly SaaS has become mainstream

2%

17%

33%

27%

15%

7%

2%

13%

25%

27%

18%

17%

0% 5% 10% 15% 20% 25% 30% 35%

0-­‐9%

10-­‐19%

20-­‐29%

30-­‐39%

40-­‐49%

50%+

Proportion  of  respondents

Please  estimate  the  current  proportion  of  application  spend  allocated  to  SaaS  versus  traditional  packaged  or  in-­‐house  developed  software

Insurance Banking

Page 7: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

11 © Copyright Ovum 2014. All rights reserved.

Tactical policy prevails, with growth as preference

0.5%

29.0%

42.5%

26.5%

1.5%

0.0%

33.0%

41.5%

23.5%

2.0%

0% 10% 20% 30% 40% 50%

Which  of  the  following  best  describes  your  organization’s  policy  towards  the  use  of  SaaS?

Insurance Banking

Project  will  not  be  implemented  unless  using  SaaS

SaaS  is  the  preferred  option  and  used  where  possible

Considered  for  every  IT  project  and  sometimes  deployed

Rarely  considered

Never  consider  or  use  SaaS

Page 8: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

12 © Copyright Ovum 2014. All rights reserved.

SaaS usage grows as maturity develops

Asia  Pacific

Latin  America

Europe

MEA

North  America

Global  average

0%

10%

20%

30%

40%

50%

60%

70%

20% 25% 30% 35% 40%

Prop

ortio

n  of  re

spon

dents  tha

t  expect  S

aaS  spen

d  to  increase  sign

ificantly  in  th

e  ne

xt  18  mon

ths

SaaS  as  a  share  of  total  application  spend

Average  SaaS  penetration  and  future  growth  plans  in  SaaS  usage

Page 9: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

13 © Copyright Ovum 2014. All rights reserved.

SaaS use is expanding across business processes

0% 20% 40% 60% 80% 100%

Product  development

Business  support  services

Marketing  &  customer  targeting

Regulatory  compliance

Fraud  detection  &investigation

In-­‐bound  customer  servicing

Proportion  of  respondents  where  SaaS  significant

Please  indicate  to  what  extent  the  following  business  functions  are  currently  supported  by  SaaS  technology  within  your  organization

Insurance Banking

Page 10: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

14 © Copyright Ovum 2014. All rights reserved.

Front-office focus strong across most regions

Top area planning to increase SaaS adoption in next 18 months

New product opening Customer servicing

Product development (lending)

Regulatory compliance

Digital channels Customer servicing

Marketing & customer targeting

New business acquisition

Customer servicing Policy administration

Banking Insurance

Page 11: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

15 © Copyright Ovum 2014. All rights reserved.

Cost and IT capacity main drivers for SaaS adoption

Banking Insurance

1 Reduces need for internal development Supports geographic expansion

2 Reduces overall IT cost Reduces overall IT cost

3 Allows IT group to focus on strategic projects

Reduces need for internal development

Business benefits sought from SaaS (top driver)

Page 12: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

16 © Copyright Ovum 2014. All rights reserved.

Wider business benefit of SaaS is being seen

0% 5% 10% 15% 20% 25% 30% 35%

Please  rank  the  top  3  benefits  sought  by  the    wider  business  functions  of  your  organization  through  the  use  of  SaaS  with  1  being  the  most  significant  benefit

First Second Third

Reduces  the  need  for  internal  development

Supports  geographic  expansion

Allows  IT  group  to  focus  on  strategic  projects

Lead  to  the  wider  business  having  more  influence  on  IT  strategy

Reduces  time  taken  to  introduce  new  business  functionalitySupports  flexible  business  

process  redesign

Reduces  overall  IT  costs

Page 13: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

17 © Copyright Ovum 2014. All rights reserved.

Institutions impact transformative impact in 3 years

0% 20% 40% 60% 80% 100%

In  3  years  +

Within  2  years

Within  1  year

How  significant  do  you  believe  the  impact  of  SaaS  will  be  on  your  organization  over  the  following  time  frames?

Will  transform  the  organization Significant  impact Some  impact Very  limited  impact

Page 14: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

18 © Copyright Ovum 2014. All rights reserved.

With SaaS changing business dynamics

SaaS impact Strongly agree Agree

SaaS allows organizations to respond more rapidly to market opportunities 25% 59%

SaaS services make it easier for new entrants 17% 70%

SaaS helps organizations deliver more innovative financial products 14% 61%

SaaS makes it easier for organizations to launch services in new countries and regions 9% 66%

Page 15: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

19 © Copyright Ovum 2014. All rights reserved.

However, is IT driving the SaaS discussion?

0% 20% 40% 60% 80% 100%

Marketing  &  customer  targeting

Product  development

In-­‐bound  customer  servicing

Fraud  detection  &investigation

Regulatory  compliance

Business  support  services

Please  indicate  the  degree  of  involvement  in  the  decision  to  use  a  SaaS  solution  within  the  following  business  areas

Made  entirely  by  business  function Made  by  business  with  IT  involvementMade  by  IT  with  business  function  involvement Made  entirely  by  IT  group

Page 16: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

20 © Copyright Ovum 2014. All rights reserved.

Institutions need to adapt rather than react to SaaS

SaaS strategy Proportion

We have adopted a "cloud/SaaS-first" strategy for new projects 66%

We have modified our IT security policies to take account of public and off-premise hosted cloud/SaaS usage 63%

We have updated our IT governance practices to cover cloud/SaaS-based services 59%

We have implemented a business-wide governance model for the use of cloud/SaaS services 57%

Page 17: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

21 © Copyright Ovum 2014. All rights reserved.

Key take-outs

§  Cloud has become a reality in financial services

§  Adoption and prevalence will continue to expand

§  SaaS provides cost and capacity benefits

§  But also changes business dynamics

§  Is your IT function reacting or driving the cloud debate?

Page 18: The Financial Industries' Perspective on Impact and Role of Cloud - Daniel Mayo

22 © Copyright Ovum 2014. All rights reserved.

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