"enabling innovation, investment and growth"

About Us

Welcome To The Broker

I spent a number of years targeting and generatingrevenues, creating, developing and launchingprojects at enterprise level with the primary if notsole objective of closing the sale. At the start of anew quarter the slate was wiped clean, the companywould be hero or zero and if the client was happy,well… that was a bonus but not the focus!

When I distilled the experience and skills developedover 25 years it came down to:

‘I’m good at connecting people and making things‘I’m good at connecting people and making things‘I’m good at connecting people and making things‘I’m good at connecting people and making thingshappen’happen’happen’happen’

The Broker was started initially to help clients raisecapital in sectors we have experience in but soonafter I had a ‘Eureka’ moment.

Although we were delivering to the commonunderstand of what 'a' broker does, by focusing ongenerating and making money transactionally, wehad fallen in to the same trap of doing what wethought we should be for success. BUT now it did notsupport our ethos, values and passion.

"My passion is creating things from nothing and"My passion is creating things from nothing and"My passion is creating things from nothing and"My passion is creating things from nothing andovercoming any barriers to achieve success"overcoming any barriers to achieve success"overcoming any barriers to achieve success"overcoming any barriers to achieve success"

However, by making the investment to step back, getbrutally honest with ourselves, determine our visionof what The Broker is truly about, we immediatelyhad a shift and started to deliver success for ourclients and partners.

"That shift was to move away from a pure"That shift was to move away from a pure"That shift was to move away from a pure"That shift was to move away from a puretransactional approach to one of developingtransactional approach to one of developingtransactional approach to one of developingtransactional approach to one of developingrelationships and long term partnerships"relationships and long term partnerships"relationships and long term partnerships"relationships and long term partnerships"

By adopting this approach we help our clients toinnovate, grow and achieve sustained success.

Thank you and I look forward to meeting you,

Loren Jenkins - Founder & CEOLoren Jenkins - Founder & CEOLoren Jenkins - Founder & CEOLoren Jenkins - Founder & CEO

"You have revolutionised the way we think about our business""You have revolutionised the way we think about our business""You have revolutionised the way we think about our business""You have revolutionised the way we think about our business"

George Evans, Managing Director, John Paul

Investor Ready

With the support of our trusted partner network wehelp our clients raise capital for growth, turnaroundor exit. Our focus is primarily but not exclusively, onearly stage or specific project funding and/ordevelopment capital.

Collectively we have a vast experience and reach intoCollectively we have a vast experience and reach intoCollectively we have a vast experience and reach intoCollectively we have a vast experience and reach intothe "whole of market" and have helped to raisethe "whole of market" and have helped to raisethe "whole of market" and have helped to raisethe "whole of market" and have helped to raise£millions.£millions.£millions.£millions.

The bedrock of securing the required funds is to be"investor ready", whereby the company, people,objectives, project and reasons for any capital raiseare clearly defined and in line.

Regardless if you are established or launching a newRegardless if you are established or launching a newRegardless if you are established or launching a newRegardless if you are established or launching a newventure it is critical to keep it simple, be pragmaticventure it is critical to keep it simple, be pragmaticventure it is critical to keep it simple, be pragmaticventure it is critical to keep it simple, be pragmaticand not be taken in by those promising beforeand not be taken in by those promising beforeand not be taken in by those promising beforeand not be taken in by those promising beforeproving their worth.proving their worth.proving their worth.proving their worth.

Having started, grown, successfully exited, andlearned from practical experience, we understandthat as business Executives, Founders and Innovators,running your business has its own dynamics thatrequire energy and focus.

A sobering thought:

"Of around 3000 requests for funding, 20 to 30"Of around 3000 requests for funding, 20 to 30"Of around 3000 requests for funding, 20 to 30"Of around 3000 requests for funding, 20 to 30requests are short listed and 2 or 3 get funded"requests are short listed and 2 or 3 get funded"requests are short listed and 2 or 3 get funded"requests are short listed and 2 or 3 get funded"

Therefore when funding is required how do youknow where to go and how to get the attention youneed without wasting your own hard earned and indemand resources?

The Broker has the expertise and relationships to testThe Broker has the expertise and relationships to testThe Broker has the expertise and relationships to testThe Broker has the expertise and relationships to testthe market and ensure we give our clients the bestthe market and ensure we give our clients the bestthe market and ensure we give our clients the bestthe market and ensure we give our clients the bestopportunity to secure investment for growth.opportunity to secure investment for growth.opportunity to secure investment for growth.opportunity to secure investment for growth.

"You're the real deal""You're the real deal""You're the real deal""You're the real deal"

Andrew Bishop, Managing Director, Darkside Animation

Increase Revenue

At one level they say:

“Revenue is vanity and profit is sanity”“Revenue is vanity and profit is sanity”“Revenue is vanity and profit is sanity”“Revenue is vanity and profit is sanity”

That said if the approach to generating revenue isreactive rather than proactive then results, revenueand profit will be sporadic. Furthermore, the energy,motivation and focus of your team will potentiallymirror this, which does not help to develop strong,long lasting client relationships.

We all know it takes 6-8 times more resource to on-board a new client than it does to retain a presentone. We are, after all, dealing with people, so how dowe like to be treated?

Surely when we have a great experience we all like toSurely when we have a great experience we all like toSurely when we have a great experience we all like toSurely when we have a great experience we all like toadvocate and refer.advocate and refer.advocate and refer.advocate and refer.

It doesn’t matter if you’re selling a can of beans orcomponents to build a spaceship, it isn’t ‘rocketscience’, well, you understand the sentiment…

By understanding you, your business, people, market,product, service, challenges and opportunities, in factdepending on your comfort levels and drivers, asmuch as we can, we will determine where we canhelp.

We will then suggest areas to focus on, to realiseWe will then suggest areas to focus on, to realiseWe will then suggest areas to focus on, to realiseWe will then suggest areas to focus on, to realisequick wins whilst in parallel establish a strategic plan.quick wins whilst in parallel establish a strategic plan.quick wins whilst in parallel establish a strategic plan.quick wins whilst in parallel establish a strategic plan.

In support of this we call on our trusted resources ofcolleagues, partners, process, techniques,technology, in short anything needed to start,launch, grow and enable consistent revenue streams.

"Your approach is brilliant""Your approach is brilliant""Your approach is brilliant""Your approach is brilliant"

Steve Lewis, BDM, TCL Communications Ltd

Enter New Markets

Whether you are launching a new business, product,service or application into your present market, a newsector or overseas;

"We all now have the potential to go global""We all now have the potential to go global""We all now have the potential to go global""We all now have the potential to go global" The prospect of increasing our opportunities due tohigher growth sectors and regions is appealing and ofcourse something to consider, but how, where, whenand with whom? As with any growth or expansion there should be asolid base, a foundation to build on.

Maslow described a natural process whereby ourbasics needs should be addressed before reachingpersonal potential. The same is true at a businesslevel or another way of putting it;

"We have to earn the right through experience. In"We have to earn the right through experience. In"We have to earn the right through experience. In"We have to earn the right through experience. Inessence, how can we grow if we haven’t invested inessence, how can we grow if we haven’t invested inessence, how can we grow if we haven’t invested inessence, how can we grow if we haven’t invested inand or had the experience to know what we’re goodand or had the experience to know what we’re goodand or had the experience to know what we’re goodand or had the experience to know what we’re goodat, what works and what areas need addressing"at, what works and what areas need addressing"at, what works and what areas need addressing"at, what works and what areas need addressing" Our focus is to help our clients determine their solid"building blocks", package these to their chosentarget market and support them to engage in positiverelationships to take them to the next stage ofgrowth.

"Your practical experience has given us the confidence to"Your practical experience has given us the confidence to"Your practical experience has given us the confidence to"Your practical experience has given us the confidence toprogress to the next stage"progress to the next stage"progress to the next stage"progress to the next stage"

Ian Brigden, Founder, The Meeting Point.

Approach

Agile & Disruptive

Our aim is to support your success.

To achieve this we look to understand as much aspossible about you, your organisation, what you’relooking to achieve and identify ‘quick win’ targets todemonstrate value. In doing so, relationships develop and dependent onthe agreed brief, we’re able to establish our mutualfit, objectives and expectations to support yourbusiness going forward. Given our experience is practical, based on corporate,entrepreneurial and personal projects, rather thantheory, we like to;

"Take an overall view, work collaboratively and are"Take an overall view, work collaboratively and are"Take an overall view, work collaboratively and are"Take an overall view, work collaboratively and areopen to being challenged to reach positiveopen to being challenged to reach positiveopen to being challenged to reach positiveopen to being challenged to reach positiveoutcomes"outcomes"outcomes"outcomes" Typically, an initial engagement would be for a periodof three months and is objective vs time based. Thisallows for practical involvement, understanding, nearterm wins, planning, expectation setting and roadmapping to next steps. As clients get comfortable with our approach theyoften look to engage for a continued period and/oron additional projects.

Our absolute focus is on "value to you", based on ourcore ethos;

Integrity + Transparency = TrustIntegrity + Transparency = TrustIntegrity + Transparency = TrustIntegrity + Transparency = Trust So if something isn’t working, we’ll be the first to raiseit and be happy to reshape our engagement.

“We didn’t get what you were trying to do initially, now we do,“We didn’t get what you were trying to do initially, now we do,“We didn’t get what you were trying to do initially, now we do,“We didn’t get what you were trying to do initially, now we do,you have helped so much, thank you”you have helped so much, thank you”you have helped so much, thank you”you have helped so much, thank you”

Stephen McQueen, Co-Founder, The App Cloud

Our delivery capability and business satisfaction isconsiderably enhanced by our trusted partners, manyof whom we have worked with for up to 25 years.

The depth of proven experience is cross sector, resultsfocused, and allows us to approach our clientobjectives from a number of angles.

"Triangulate to decide on an optimal approach""Triangulate to decide on an optimal approach""Triangulate to decide on an optimal approach""Triangulate to decide on an optimal approach"

In an ideal world, reaching positive results would takethe shortest linear path (example A to B), however inreality there are dependencies not least, people,emotions, present commitments and challenges ofone sort or another.

Therefore by combining our collective experience welook to get clarity on the reality path/process (maybeA to H or L to P or B to Z).

"Streamline to achieve best results""Streamline to achieve best results""Streamline to achieve best results""Streamline to achieve best results"

In some cases our clients go on to become partnersand add vertical sector knowledge to informallysupport our engagements. As and when they areengaged formally by us, they agree to work to ourapproach, values and ethos.

Our Partners

“You  have  helped  bring  a  strong  network  together, where we“You  have  helped  bring  a  strong  network  together, where we“You  have  helped  bring  a  strong  network  together, where we“You  have  helped  bring  a  strong  network  together, where weactively work to help our respective clients”actively work to help our respective clients”actively work to help our respective clients”actively work to help our respective clients”

Jonathan Turner ­ Partner at Bowline Capital Partners

The Broker | 2nd Floor Berkeley House, Berkeley Square, London, W1J 6BD| T: +44 845 475 4847 | E: info@thebroker.biz | uk.linkedin.com/in/lorenbjenkins

Our Experience

The Broker spans a range of sectors and engagements. We have worked,directly or in collaboration with partners, to assist start-ups through to global

enterprises.

We are comfortable at Board Level yet understand the dynamics of workingwith small entrepreneurial teams.

ABN AMROAppleBarclays GlobalInvestorsCommerceQuestElectroluxIntraspectJohn PaulMeeting PointPrudentialThe App CloudXerox

American ExpressBank of AmericaBMC SoftwareCapitaDarkside AnimationHewlett PackardJ P MorganMicrosoftSterling SoftwareThe PDF ChefZurich FinancialServices