TERESA PALMER, ACTRESS

THE ARTISTRYSIGNATURE

FOUNDATION GUIDE

®

HOW TO CHOOSE THE FOUNDATION THAT IS RIGHT FOR YOUThe critical link between skincare and makeup is foundation. It prepares skin for any

makeup look by creating a flawless complexion. The right foundation enhances skin’s

natural look by camouflaging imperfections and evening out skin tone. Finding it is

easier than you think.

1. The ARTISTRY® Signature Foundation Finder ensures you get exactly what you

need in terms of coverage, finish and benefits.

2. The ARTISTRY Signature Shade Finder and Shade Matching Tool makes it simple

to find the right shade by helping you understand your skin’s Level and Undertone.

3. The ARTISTRY Signature Shade Conversion Tool uses your current foundation

shade to find a corresponding shade in any other ARTISTRY foundation formula.

By combining these three simple tools you will be able to quickly and easily determine

your perfect ARTISTRY foundation formula and shade.

TERESA PALMER, ACTRESS

FIN

ISH Matte

Natural

Radiant

All-Day-Wearing

ARTISTRY YOUTH XTEND ®

Lifting Smoothing Foundation*

ARTISTRY EXACT FIT ®

Powder Foundation*

1. THE ARTISTRY® SIGNATURE FOUNDATION FINDERTo enhance and perfect your skin, for a natural, beautiful look, it’s important to find a foundation

formulated for your desired coverage, finish, and skin benefits. The ARTISTRY Signature

Foundation Finder, invented by ARTISTRY scientists and Global Makeup Artist Rick DiCecca, was

especially designed to help you choose the foundation for your specific needs.

COVERAGEHow much coverage do you want to even your skin and cover imperfections?

SHEER – lightweight to leave your natural skin visible while helping to slightly even skin tone.

MEDIUM – more coverage to camouflage imperfections and even skin tone.

FULL – the most coverage, with a perfected, completely natural look.

*Our buildable formulas enable you to layer until you achieve the amount of coverage you desire.

FINISHHow do you want the foundation to look on your skin?

Matte – smooth, perfected look with no shimmer or shine.

Natural – not dewy, yet not matte, with no sheen.

Radiant – a glowing, luminous look.

BENEFITSCan a foundation help perfect your skin, beyond coverage and finish? ARTISTRY foundations

also address specific skin concerns, from anti-ageing to hydration to lifting and firming, among

others. To find the foundation that address the specific benefits that are important to you,

consult the benefits chart on the next page.

PA

CO

VE

RA

GE

Sheer

Medium

Full

BE

NE

FIT

S

Anti-Ageing

Radiance

Brightening / Illuminating

Hydrating

Lifting /Firming

Oil Control / Shine Prevention

SPF 2015

+++++ +++ +++

20 25

INSTRUCTIONSLet’s find the right foundation for you. First, scan the left column and decide which types of Coverage,

Finish and Benefits are most important. Then read across the top to find the foundation that meets your needs.

ARTISTRY IDEAL RADIANCE ®

Illuminating CC Cream*

Priming

ARTISTRY EXACT FIT ®

Longwearing Foundation

24-Hour Wearing

1

2

3

45

6

LEVE

L

UNDERTONE

L1*N1

L2*N1

L2*N2

L3*N1

L4*N1

L5*N1

COOL

L1*C1

L2*C1

L6*N1

NEUTRAL

L1*W1

L1*W2

L2*W1

L3*W1

L4*W1

L5*W1

L6*W1

WARM

2. THE ARTISTRY® SIGNATURE SHADE FINDER

The combination of Level & Undertone is what will determine your perfect shade. In the chart

above, match your Level in the left column with your Undertone. For example, if your skin tone

Level is Level 1, and your undertone is Warm, you would be L1*W1 (lightest) or L1*W2 (slightly

darker than L1*W1).

UNDERTONEThe amount of warmth vs. coolness in your

complexion. ARTISTRY Foundations are

divided into three groupings based

on undertone.

WARM (W) : For skin that has a golden or

olive hue, with wrist veins that appear more

green than blue. Wearing browns, dark

greens, oranges or yellows suits you.

NEUTRAL (N) : For skin that has an

even-toned, neutral hue that is neither

pink nor golden, with wrist veins that appear

a little green and also a little blue. Wearing

any colour suits you.

COOL (C) : For skin that has a pink or rosy

hue, with wrist veins that appear more blue

than green. Wearing pinks, purples, blues

and whites suits you.

LEVELThe depth of your natural skin tone. Natural

skin tones vary, so ARTISTRY Foundations are

categorized into 6 natural levels – from light to

dark – to make finding your shade easy and

more accurate.

Choose the row of swatches in the ARTISTRY

Signature Shade Finder which most closely

matches your natural depth of skin colour.

Here is an easy way to gauge:

LEVEL 1 (L1) = LIGHT

LEVEL 2 (L2) = LIGHT-MEDIUM

LEVEL 3 (L3) = MEDIUM

LEVEL 4 (L4) = MEDIUM-DEEP

LEVEL 5 (L5) = DEEP

LEVEL 6 (L6) = VERY DEEP

Exclusive ARTISTRY F.A.C.E.S. Technology was used to develop 17 shades that accurately

match skin tones around the world. Finding the shade that’s flattering and true is as simple as

understanding your shade Level and determining your Undertone, using the ARTISTRY Signature

Shade Finder.

WARM NEUTRAL COOL

ARTISTRY EXACT FIT® Beauty Balm Perfecting Primer

Discover the exclusive breakthrough, colour-correcting formula for luminous, natural-looking skin. It combines the brightening and protective powers of a skincare product with the complexion-perfecting properties of a foundation. SPF 25 UVB/UVA PA+++

ARTISTRY EXACT FIT® Translucent Pressed Powder

Luxurious, silky powder transforms skin with translucent coverage and seamless universal shade match. ARTISTRY EXACT FIT Blend is finely balanced with Tahitian Pearls and Optical Prisms to mimic the look of real skin. Also helps improve foundation wear, prevent shine, and provide perfect touch-ups on the go.

ARTISTRY EXACT FIT® Powder FoundationTransform skin impeccably with medium-buildable coverage. This luxurious formula mimics the look of real skin and contains the ARTISTRY EXACT FIT Blend finely balanced with Tahitian Pearls and Optical Prisms for a matte finish. Rare Amazonian Minerals keep skin looking velvety soft for a refined, perfected complexion all day with an invisibly seamless fit. SPF 20 UVB/UVA PA+++

ARTISTRY YOUTH XTEND® Lifting Smoothing Foundation

ARTISTRY YOUTH XTEND is the most advanced ARTISTRY anti-ageing foundation ever. The High Resolution Light Reflecting Optics instantly soften the look of fine lines and wrinkles, while giving skin a youthful and vibrant radiance. SPF 20 UVB/UVA PA+++

ARTISTRY EXACT FIT® Loose Powder

Containing the ARTISTRY EXACT FIT Blend of Tahitian Pearls and Optical Prisms, this silky loose powder mimics the look of real skin for an ideal complexion with an invisible, seamless fit. Whether worn alone or as a setting powder, skin looks perfected and luminous. Suitable for all skin types, including sensitive skin.

ARTISTRY IDEAL RADIANCE® Illuminating CC Cream

ARTISTRY Concealer

ARTISTRY EXACT FIT® Longwearing Foundation

ARTISTRY®

FACE PORTFOLIORead about all of the ARTISTRY face products mentioned in this guide.

Designed with exclusive Ideal Shade Technology, this concealer adjusts to fit your skin tone so dark circles and discolouration virtually disappear. Protective Complexion Barrier neutralizes free radicals to help protect skin from environmental stress and prevent visible signs of premature ageing. SPF 15 UVB/UVA PA++

Locks in the 24-hour look of flawless perfection. Precisely calibrated pigments are expertly time-and-climate-controlled to stay in place, defeat heat and humidity through any activity. Nourishing formula delivers round-the-clock comfort wear. SPF 15 UVB/UVA PA+++

The first-ever ARTISTRY makeup primer harnesses the power of three benefits in one: it primes, perfects, and hydrates. When used under foundation, makeup glides and blends more easily, and extends the wear of your foundation. SPF 25 UVB/UVA PA+++

W

W

W

W

W

W

N

N

N

N

N

N

C

C

C

C

C

C

N E W *

LE

VE

L/U

ND

ER

TO

NE

Light-Medium

Light-Medium

ARTISTRYEXACT FIT® Longwearing Foundation

L6*N1 Walnut

L5*W1 Cappuccino

L4*W1 Brulee

L4*N1 Golden

L3*N1 Tawny

L3*W1 Soleil

L2*N1 Ochre

L2*N2 Natural

L2*C1 Chiffon

L2*W1 Sand

L1*N1 Bisque

L1*C1 Chablis

L1*W1 Buff

1LIGHT

4MEDIUM-

DEEP

5DEEP

6VERY DEEP

2 LIGHT-

MEDIUM

3MEDIUM

L1*W2 Cream

L1*N1 Bisque

L2*N1 Ochre

L2*N2 Natural

L3*N1 Tawny

L4*N1 Golden

L1*C1 Chablis

L2*C1 Chiffon

L6*N1 Walnut

L2*W1 Sand

L3*W1 Soleil

L4*W1 Brulee

L5*W1 Cappuccino

ARTISTRY EXACT FIT®

Powder Foundation

Fair

Fair

Fair

Fair

Fair

Fair

Fair

Fair

ARTISTRYEXACT FIT®

Loose Powder

ARTISTRY EXACT FIT® Beauty Balm

Perfecting Primer

Sheer

Sheer

Sheer

Sheer

Sheer

Sheer

Sheer

Sheer

Sheer

Sheer

Sheer

Sheer

Sheer

Sheer*

Sheer*

Sheer*

Sheer*

L1*N1 Bisque

L2*N1 Ochre

L2*N2 Natural

L3*N1 Tawny

L4*N1 Golden

L1*C1 Chablis

L2*C1 Chiffon

L6*N1 Walnut

L2*W1 Sand

L3*W1 Soleil

L4*W1 Brulee

L5*W1 Cappuccino

L6*W1 Mink

ARTISTRYYOUTH XTEND® Lifting Smoothing

Foundation

ARTISTRY IDEAL RADIANCE®

Illuminating CC Cream

Light

Light

Light

Light-Medium

Light-Medium

Light-Medium

*Recommend to wear solely as primer

**Discontinued

Champagne

Chablis, Cameo

Plush

Soleil

Bronze

Natural

Linen

Golden

ARTISTRY® Hydrating

Foundation**

Plush

Soleil

Bronze

Natural

Linen

Golden

ARTISTRYBalancing

Foundation**

Champagne

Chablis, Cameo

Sheer*

Sheer*

Sheer

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

Translucent

ARTISTRYEXACT FIT® Translucent

Pressed Powder

Fair

Fair

Fair

Fair

Medium

Medium

Medium

Deep

Deep

Deep

ARTISTRY® Concealer

INSTRUCTIONS

1. If you are a user of an existing ARTISTRY® foundation, you can determine

what shade you should wear in any other ARTISTRY foundation by locating

your formula across the top, locating your shade in the column below and then

move to the far left to find your corresponding ARTISTRY foundation shade.

2. To be certain you have selected the right shade, use the Signature Shade

Matching Tool, swatch the jawline with your new foundation selection to make

sure you have found your perfect match.

3. Once you have found the row of your Level, move to the far right to discover

which CC or BB Cream, Powder or Concealer matches your skin tone based on

the same level as your new foundation formula.

4. THE ARTISTRY®

SIGNATURE SHADE CONVERSION TOOL Now that you have identified your ideal shade in ARTISTRY Signature Foundation

Guide, you’ll be able to find the corresponding shade in any ARTISTRY face product.

Order through your Amway Independent Business Owner

Distributor Name:

Contact Information:

Personal Retail Website:

Exclusively from To find an Amway distributor call 1800 45 46 47 or 0800 611 611 (NZ) or visit amway.com.au or amway.co.nz

VS/QO 268232 Foundations Booklet 5PK February 2016

F O R W A R D B E A U T Y®