tetuan valley - week 3 - mobitto
TRANSCRIPT
Tetuan Valley Startup School
What is
Mobitto?
Merchants efficiency
Customer Discovery
Customer Retention
How is Mobitto addressing these issues?
What you need!Targeting
Real-Time
When you want!
Privacy
How you prefer!
Merchants
Restaurants
Cinemas
Last minute deals
Users
Anyone with a
smartphone
Generation Y
Customer Segmentation
Source: http://www.josesimoes.com/activities
Value Proposition
Newness
Price
Cost & Risk Reduction
Accessibility
Convenience & Usability
Mobile Application
What is our focus?
Key Activity
Our Platform
Back-end field trials
Setup a public playground
Implemented first mobile interface
Mobitto Logo
Previous Week
Promotion
Discount
Offer
Brand
Store
Validity
How many?
How far?
Take me to
the deal
Design
Social media resources
Gather with the team
My thesis
The weather
Problems
First version of website
First interface to setup deals
Architectural Challenges
Application Mockup
Next Week
Real-time Targeted Advertising
José Simões
www.josesimoes.com
www.twitter.com/jmsimoes