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Page 1: TENERIFE · many volcanic eruptions on record that shook the Island. Its pleasant climate and the mild temperature of the sea made Tenerife into a tourist destination in the last
Page 2: TENERIFE · many volcanic eruptions on record that shook the Island. Its pleasant climate and the mild temperature of the sea made Tenerife into a tourist destination in the last

TENERIFE

Introduction:

The Hotel Troya works on a daily basis to develop its business in a more responsible way with

the environment and the community. The sustainable tourism requires an improved protection

of the natural environments, and ensure that the local communities benefit from this visiting.

Therefore, we would like to introduce you this guide, with some destination suggestions.

Environmental information:

The Teide, the Teno and Anaga massifs, the beaches of rocks and black sand, the underwater

bottoms... The unique landscape of Tenerife is the result of the volcanism that, over millions of

years, has shaped its territory. Its numerous peculiarities, or the currently still unknown details

about the origin and the geological evolution of Tenerife, explain the enormous scientific

interest that the volcanic activity of the Island arouses.

But Tenerife is much more, an amazing island, due to its diversity, climate and authenticity...

We can find exuberant laurisilva forests of the Tertiary era, or cozy coves of hidden beaches

where you can cool off with a good swim in the sea. Tenerife is also a transit zone for migratory

birds, for whale watching, and a place for the growth and development of endemic fauna and

flora.

Discover their colors, flavors, sun and volcanic nature.

A place with an exclusive charm.

GreenBook 1

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GreenBook 2

THE NATURAL SPACES

Teide National Park:

It was declared a World Heritage Site by Unesco in 2007 with the category of Natural Asset. It

is also a European Diploma by the Council of Europe and forms part of the Natura 2000

Network Places. And reasons for receiving such recognitions are not lacking. On one hand, it is

the most complete vegetation sample of supramediterranean stage that exists. On the other, it

is one of the most spectacular manifestations of volcanism in the world, and of course, the

most outstanding in the Canary Islands.

P.N. del Teide is located in the center of the island, at an average altitude of 2,000 meters, and

its top represents the highest peak in Spain, with 3,718 meters. Its record figures also include

that it is the most visited national park in Spain and Europe, receiving around three million

tourists a year.

When talking about the geomorphological point of view, we are facing a wonder of nature. The

structure of the boiler and the Teide Pico Viejo stratovolcano are unique on the planet.

Although its value does not remain there. There are hundreds of cones, coladas or caves, which

enrich their scientific and scenic interest. To this they can be added their wealth of fauna and

flora, with a large amount of Canarian endemism and exclusive species of this park.

The park was created in 1954 in recognition of its volcanic and biological singularity. Its

extension is almost 19,000 hectares, which makes it the largest and the oldest of all the

national parks of the Canary Islands. It has a Peripheric Protection Zone, and it is surrounded

by the Corona Forestal Natural Park, with 46,612.9 hectares. It is then the largest protected

natural area in the Autonomic Community of the Canary Islands.

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GreenBook 3

THE NATURAL SPACES

Forest Belt:

The most extensive protected area of , refuge of the best samples of

pine forest and high mountain vegetation of Tenerife. And it is from this

altitude that many of the impressive ravines that dig the Island here and

there. You must not miss this area, come and enjoy its endless

possibilities. Because with an area close to 50,000 hectares it is the ideal

place to explore and enjoy the numerous endemic species of flora and

fauna. From its immense valleys such as La Orotava or Güímar, its

ravines and mountains, everything that makes it a unique space on the

island and in the world.

Anaga Rural Park:

It occupies a large part of the mountainous massif located at the

northeast end of the Island of Tenerife. With an extension close to

14,500 hectares, it covers an important part of the Island of Tenerife

and extends through the municipalities of La Laguna, Santa Cruz de

Tenerife and Tegueste.

Beautiful and abrupt mountain range of cut-off summits, and it lodges a

fauna and flora rich in endemic species. It constitutes one of the main

spreading areas of the municipality and it is also a great tourist

attraction.

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GreenBook 4

Hondura Cliff: This curious environment is formed by the accumulation of lava flows

and pyroclastics. It measures 30 meters high and 2,500 meters long and

is dotted with small coves and barranquillos.

At the flora level, it houses the sea pineapple, the endemism of Tenerife

and Gran Canaria, and which is in serious danger of extinction. Other

species coexist with it, such as sweet tabaiba, balos or sea lettuces.

Within its fauna you will find the Cinderella Shearwater and the Unicolor

Swift. You can also find some reptiles in this environment.

Teno Rural Park:

Located in the extreme northwest of the island of Tenerife and includes

part of the municipalities of Buenavista del Norte, Los Silos, El Tanque

and Santiago del Tei-de. With its 8,063.3 hectares it is one of the most

beautiful natural areas of Te-nerife and has conserved its great

ecological, landscape and cultural values, in a great part, thanks to its

isolation. It defines a complicated orography, the lush vegetation of the

highest areas, (laurisilva), in contrast to the southern view of the Park.

Teno is not only beautiful landscapes and steep cliffs, but also a treasu-

re for its great biological diversity. There are also threatened species

which have found their shelter in this environment.

THE NATURAL SPACES

Isorana Cliffs: It is a space of volcanic character that acquires a considerable height

above sea level. To its natural value another fact can be added, such as

the amount of birds which have made this place their shelter. Among

them the rare petrel of Bulwer can be found, which uses its inaccessible

crags to create its nests.

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GreenBook 5

THE NATURAL SPACES

Interián: It is a section of steep cliff where you can find a high population of

strange plant species that need high temperatures to develop

(thermophiles). The populations of seedbeds and sticks of blood are also

striking. Chahorra and cabezón are two common flowering species. This

point enjoys fantastic views of the entire area.

La Caleta: This environment, which includes the cliff and a sandy beach, makes up

a set of enormous scenic importance. Inside you will find threatened

and protected bird species.

Tabaibal del Porís: It stands out for its large sample of tabaibal. You will immerse yourself in a

habitat typical of the Canary Islands where protected species live, including

the gorse and the little hearts. The landscape is abrupt due to the presence

of the malpais, that volcanic twisting of the earth that will catch you with its

singular beauty. You'll find it next to the coast, dotted with cliffs cut out over

the sea and small gravel beaches.

Ruiz Cliff: You will find this space in the

final section of the protected

landscape of Los Campeches,

Tigaiga and Ruiz. Among its

values you can enjoy the great

diversity of species that it

presents, such as, for example,

the transition forest between

tabaibal-cardonal and laurisilva.

Page 7: TENERIFE · many volcanic eruptions on record that shook the Island. Its pleasant climate and the mild temperature of the sea made Tenerife into a tourist destination in the last

GreenBook 6

An open and mestizo History,

the development of the islands

In the ancient times, the Canaries and the

Atlantic Ocean were the boundary of the

known world

A History full of changes: The Aborigines came to the Islands in various waves from

North Africa in the quest for new farmlands and pastures for

livestock. The Tagoror was a kind of wise council where the

leaders met to discuss and make decisions about all those

issues that affected the daily life of the community. Also, and

according to the island history, the person who was

designated as the monarch who led, leading the nobles and

the fate of all the people, was named Mencey or Guanarteme.

In the Canary Islands you can visit many archaeological sites

from the aboriginal era, which have been a key to get to

know countless details about the daily life of these ancient

settlers. You can also visit museums which preserve a good

part of these vestiges, among which the famous mummies

stand out. Berber villages of North Africa were forming the

first stable settlements.

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GreenBook 7

The History carries on: The history of Tenerife is marked by a great many key dates

that mark crucial moments for the Island's development.

Specially relevant dates include the conquest by the Castilian

Crown in 1496, the failed attempt by the British Rear-Admiral

Horatio Nelson to invade Santa Cruz in 1797, the emigration

of Canarian people to America in the 18th century and the

many volcanic eruptions on record that shook the Island.

Its pleasant climate and the mild temperature of the sea

made Tenerife into a tourist destination in the last few

decades of the 19th century. At that time, thousands of

people suffering from health problems were flocking to the

Island from Europe to recover from their rheumatism, skin

problems and breathing difficulties, taking advantage of the

Canary Islands' pure Atlantic air and clear waters. Although it

was already popular among explorers, botanists and geolo-

gists, Tenerife began its rise to becoming the major holiday

destination it is today.

As from the 1960s, Tenerife started to receive tourists who

came in search of rest, sunshine and sea. It is important to

highlight the natural beauty of the Island's peaks and the rich

historical heritage of its towns and cities as an added bonus

to its profile as a sun and sea destination, leading Tenerife's

popularity to grow year after year. Already in the 1980s, tou-

rism spread to the south of the Island and settled in key areas

such as Los Cristianos, Playa de las Américas and Costa Adeje.

Moreover, Teide National Park is the second most visited na-

tional park in the world.

The Canaries have been an obligatory stopover for the

boats on their journey to Africa, Asia and América

THE HISTORY OF THE CANARY ISLANDS

Page 9: TENERIFE · many volcanic eruptions on record that shook the Island. Its pleasant climate and the mild temperature of the sea made Tenerife into a tourist destination in the last

Festivities and Traditions: In the Canary Islands tradition is breathed. In every city, in

every town, in every hamlet or in every corner you will find

something authentic and possibly unrepeatable. In such a

very few places like this, tradition is combined so naturally

with modernity. You will find this perfect alliance in the

Canary Islands, where its residents know how to respect tradi-

tions without renouncing celebrations more in tune with our

times. In this archipelago they also know how to make the

festivities of a religious nature coexist with the pagan ones,

those inherited from periods after the Castilian conquest with

the aboriginal rites. Pilgrimages, parades of images of virgins,

processions of saints, popular festivals, pagan rituals inherited

from the ancient inhabitants to attract the rain... These are

some of these spirited and participatory festivities, without

forgetting of course that in the Canary Islands celebrate

unique carnivals which rival those of Rio de Janeiro or Venice,

and where the streets are filled with fun with masks,

costumes, music, light and color. Special mention deserves

the Canarian folklore, dances and songs that you will not

miss in your visit accompanied by musical instruments

homemade in the Islands, as the timple, a small guitar of five

or four strings from which a surprising sound is extracted. In

the Canary Islands you can also witness and even, why not,

participate in the many traditional games and sports whose

origin goes back in time, among them the Canarian

Wrestling, the quintessential traditional sport, an honest fight

between two men. It requires an important physical form for

its practice. Other sports are the Vela Latina, Bola Canaria,

Lucha del Garrote and Juego del Palo, Salto del Pastor, Plow

Lifting, Livestock Trawl, Stone Lifting... Among others.

GreenBook 8

Alive culture which takes you to a scenery

and a time full of emotions at the

Fortunate Islands

CULTURE AND TRADITIONS

Page 10: TENERIFE · many volcanic eruptions on record that shook the Island. Its pleasant climate and the mild temperature of the sea made Tenerife into a tourist destination in the last

The Carnival: During the 19th century, new kinds of festive events emerged

(street races, exhibitions and contests), in addition to the

traditional dances. This was also the time when the custom

known as "tapaderas" became more popular, when high-class

women would mingle with the lower echelons of society

thanks to the anonymity provided by their masks. Historians

believe this tradition to have preceded what is known as the

"sheets masquerade" and the "abanador" celebrations, which

became popular at the beginning of the next century.

During the first few decades of the 20th century, the number

of tourists who were drawn to Tenerife by the Carnival grew.

The prosperity of the 1920s favoured the celebration to the

point that, in 1925, the first Carnival Programme was

established by the City Council of Santa Cruz de Tenerife.

It was then that the simple tradition of wearing masks gave

way to a variety of carnival groups: rondallas, comparsas,

estudiantinas and murgas. The costumes and masks became

more sophisticated and also evolved in terms of quality,

which gave rise to the first competitions.

In 1961, the celebration of Carnival was once again officially

accepted under the euphemistic name of Winter Festivities,

which in 1967 were declared a Celebration of National Tourist

Interest. With the arrival of democracy, the Carnival recovered

its name and gradually became the ultimate popular festivity

of Santa Cruz de Tenerife, which was finally declared a

Celebration of International Tourist Interest in 1980.

Since then, having moved far on from its presumably

religious origins, Tenerife's Carnival has become the world's

second most popular carnival after Río de Janeiro in Brazil,

thanks to its flamboyance, the quality of its contests, street

parties and concerts, and the authenticity of its street vibe.

Thousands of people come onto the

streets for more than one festive week

GreenBook 9

CULTURE AND TRADITIONS

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A balanced mixture between European, Latin

American and African cuisine: Indulge in the Island's gastronomy, exotic flavours and

culinary tradition. Taste its wines, wrinkly potatoes, mojo

sauce and cheeses.

The Island's varied climate and landscapes have their effect

on its exquisite gastronomy. Its cuisine is simple yet delicious,

made using the products yielded by the land. It is rich in fruit,

much of which is tropical, vegetables, with varieties that seem

particularly exotic to visitors, fresh fish, meat and potatoes.

These potatoes are meant to be sampled with the Canary

Islands' most international sauce: mojo (which can be red or

green or seasoned with paprika, black pepper or the local

variety of red peppers).

Another star dish is Canarian stew, which is made with a

variety of vegetables and meats to create what many

consider to be one of the most wholesome and tasty dishes

in Spanish cuisine.

An aboriginal contribution to Tenerife's recipes is gofio flour,

which is made of ground toasted grains and is eaten by the

locals with almost everything, from milk to fruit, stew or

lentils. Don't be surprised if your gofio is served in one of

those old metal biscuit tins, as that would mean you have

come to a truly genuine restaurant with real home-made

food. In nutritional terms, gofio is rich in minerals, especially

iron, zinc and magnesium, and provides a great supply of

energy thanks to its carbohydrate content.

The local cheese, which is usually made of goat's milk, makes

for a very typical starter. Soft and fresh or air-dried, Tenerife's

cheeses are famous for their soft texture and special aroma,

announcing a clean taste that is slightly acid and salty.

Arico-Fasnia, Anaga, Teno and El Tanque are some of the

Island's most prominent cheese-making areas. Recently,

several of the Island's cheeses earned a series of international

accolades.

GreenBook 10

CANARIAN GASTRONOMY

An explosion of flavors and colors,

combining tradition and exotism

Page 12: TENERIFE · many volcanic eruptions on record that shook the Island. Its pleasant climate and the mild temperature of the sea made Tenerife into a tourist destination in the last

A wealthy land and sea which provide a large

variety of options: Moreover, Tenerife has a great variety of fish: the local sama,

wreckfish, parrot fish, tuna, sardines, grouper fish, etc. And

sampling them on the seashore is a unique and unmissable

experience.

The touch of sweetness on the menu is supplied by honey,

an extremely natural and wonderfully special ingredient. The

Island produces some unique varieties as they are made by

endemic bees from autochthonous flowers species. One of

the most unique honeys is made from the Teide broom

flower.

Canarian bananas are probably one of the archipelagos best

-known products. This is the only type of banana in the world

to have been distinguished with a Protected Geographical

Indication (PGI), which ensures its uniqueness and superb

quality. Their sweetness and high nutritional value make

these bananas a favourite fruit among sportsmen and

nutritionists, both within and beyond the Canary Islands,

where they are grown in the traditional way on small

plantations. Although bananas are usually eaten raw just as

they come, you will often find them in milkshakes, ice cream,

sweet skewers or even fried, either whole or in slices.

The wealth and variety of Tenerife's wines has seen them ser-

ved for over four centuries on any occasion and with any of

the Island's gastronomical delicacies. Their Atlantic and

volcanic origin together with the fact that they are produced

from ungrafted grape varieties make them unique wines and

wonderful ambassadors of Tenerife's landscapes and people.

Reds, whites, rosés... Take your pick and indulge in a glass of

good wine in Tenerife's unique surroundings. The Island's

climate and geology confer it with singular qualities to

produce a rich and exquisite variety of wines.

GreenBook 11

The marine wealth allows you to taste fish

and seafood in many varied ways

Page 13: TENERIFE · many volcanic eruptions on record that shook the Island. Its pleasant climate and the mild temperature of the sea made Tenerife into a tourist destination in the last

Hotel Troya Tenerife****

Environmental Management:

We have a declaration of environmental

commitments, an environmental management

system and training programs for employees.

Hotel Troya has won the award for the best

project in sustainability and hotel rehabilitation

TS MEDIA.

Energy and Water consumption Management:

We perform daily consumption controls with the

aim of reducing our impacts.

We have installed automatic disconnection

devices to save energy.

We have energy saving lighting:

Lighting in corridors by means of Leds. Lighting

of lifts with energy saving lamps and LEDs. Low

energy lighting in rooms and main public areas of

the hotel. Automatic control of exterior lighting

and room terraces.

We have installed water saving devices in WC and

taps.

We save water and energy with the washing

system of towels and sheets at the request of the

clients.

Our gardens are respectful with the environment:

Drip irrigation in rooms and terraces.

Native plants with low water consumption.

We acquire machinery with low energy and low

water consumption.

Waste management:

We are involved in the reduction of waste

through the purchase of large-format products

and concentrated products. We guarantee the

collection of hazardous waste by authorized

suppliers.

The machinery is gradually replaced by more

efficient devices with less real impact on the

environment.

Waste separation of the fractions is carried

out:

• CARTON AND PAPER

• GLASS

• WOOD

• PLASTIC

• DANGEROUS RESIDUES

Conservation of nature and biodiversity:

We use cleaning products and detergents with

low environmental impact.

Social management and support to the com-

munity:

We have a declaration of labor commitments and

with the community available to the client.

This hotel contributes to guarantee the equal

treatment and opportunities through the Equality

Plan.

Priority of acquisition of local products.

We make responsible purchases:

Recycled Tisu paper for domestic and industrial

use with PFEC certificate.

We are part of the international code ECPAT,

against sexual exploitation in Tourism.

GreenBook 12

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Energy

Avoid the use of the Air Conditioning when pos-

sible, and particularly when the Windows and

doors are open.

Make sure that the lights are off when you leave

your room, and switch off the Television (don’t

leave it on standby mode).

Waste

Reuse plastic bags and place used batteries in

special containers at reception or hand them

directly to the hotel staff.

Use the different garbage containers in order to

separate the garbage.

In the rooms, what you throw away will be

classified in the same way.

This hotel manages solid waste and promotes

recycling.

Water consumption:

Take short showers (instead of baths) and use the

water with care.

Keep the faucet key closed while soaping, brushing

or shaving.

Reuse towels, instead of replacing them daily.

When disposing of toilet paper and sanitary

products, use the toilet bowl and not the toilet. This

helps keep sanitary drains in good condition and

save water.

If you are going to dispose of a chemical or a

medicament, place it in the garbage dump of the

room so that it is given due process, avoid throwing

it by the drain.

Hotel Troya Tenerife****

Care for the environment:

Our hotel establishes a battery of sustainability

policies which allow us to meet the environmental

and social responsibility objectives. Among them

are two certificates: TraveLife Certification of

international character. Concerned about

protecting the environment, our hotel has adopted

simple and effective steps in order to reduce the

consumption of energy and water during your

holidays.

HOW CAN YOU HELP US?

We invite you to follow this number of

recommendations, so that your stay in this

wonderful destination not only does not cause

negative impacts to the environment, but it can be

also beneficial for local communities.

GreenBook 13

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Hotel Troya Tenerife****

RECOMMENDATIONS

In addition to the previous recommendations,

you can help us by adopting the following

measures:

Buy local foods and drinks.

Choose crafts and souvenirs produced locally.

Verify that excursions involve local providers, so

that the money you pay is a contribution to the

local economy.

Use public transports, bicycle or go on foot to

get to your destination or meet someone.

Please respect the local culture and the

appropriate dress code. If you have any doubt,

contact us.

Refrain from buying products made with plants, wild

animals in danger of extinction.

Do not participate in events that harm the animals

or the habitats that surround those animals.

Do not feed or bother local wildlife that might be

found inside the hotel facilities.

Try to use ecological sunscreens to minimizethe

impact of marine natural systems.

Add to the effort to keep the air pure and clean,

cigarette smoke-free. Help us avoid forest fires.

If you visit any archaeological or historical sites, help

us to preserve them and respect local regulations.

Walk on the marked roads, respect the

environmental conditions and the way of life,

privacy and the properties of the inhabitants of the

place.

Reject any act that violates the human rights of

minors.

Say NO to sex tourism for children, teenagers and

girls. (ECPAT code).

The use of psychotropic substances, drugs for

unauthorized use is prohibited.

If you detect anything that is affecting the

environment inside the hotel, please report it.

GreenBook 14

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Hotel Troya Tenerife****

GreenBook 15

Nuestros compromisos - Our commitments

Sustainable awareness

We sensitize our employees, customers and

suppliers of how important small initiatives are, in

order to add up big results.

Water usage and recycling

We believe in the rational usage of our most

precious natural asset.

Waste management

We not only manage waste, we also work to reduce

it.

Energy saving

We use energy, we do not waste it

Biodiversity projects

We participate in the protection of endangered

species.

Emission reduction

We are committed to reducing CO2 emissions.

Customer satisfaction

The Company is devoted to its guests 365 days a

year, 24 hours a day.

Our team

We guarantee fair, decent and equality treatment,

respecting the workers’ rights. And encouraging the

profesional developement.

Social action

We contribute to the improvement and wellbeing of

the local community through social projects.

Health and safety

We apply a policy of máximum rigor in order to

protect customers and employees.

Ecpat code

We are committed against child sexual exploitation.

For further information

www.alexandrehotels.com