technological enviornment

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    Technology refers to the application of

    knowledge, skills, principle, idea, events to

    improvement of goods and service that have

    utility and value.

    Technology lies at the heart of economic

    development and human progress,improvement, faster production and ultimately

    improve productivity and growth.

    TECHNOLOGICAL

    ENVIRONMENT

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    Components of Technology

    Input

    Semi finished products and goods.

    Output Produced resources.

    Production Activity

    The mode of converting inputs into outputs.Technology

    The transformer and the core of the

    transformation facility.

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    Characteristics of Technology

    It involves a particular set of elements for the

    production of a given service or commodity.

    Technology is a dynamic phenomenon that

    changes over time to develop new methods ofproduction.

    It needs to be continually improved.

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    Determinants of technological

    environment Infrastructure in technological education,

    training and research.

    Quality of human resource in terms of

    research aptitude spirit and enterprise. Incentives and facilities for research and

    development.

    Access to foreign technology. Effectiveness of patent, copyright and other

    laws for protection of intellectual property.

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    Research and development in

    INDIA

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    In currently spends about 0.8% of GDPon research and development and thescience and technology policy(2003)has rise

    2.0% in the year 2007. In India there areseveral incentives provided.

    1.Income tax relief on RD expenditure.

    2.Weighted tax reduction for sponsoredresearch programme.

    3 Direct financial support to R and D project.

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    INDIAN TECHNOLOGICAL

    ENVIRONMENT

    Institutional environment

    oICSR-Indian Council of Scientific Research.

    oDST-Department of Scientific and Technology.

    o ICMR-Indian Council for Medical Research.

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    4. Exception from the payment custom

    duty on goods imported for the use in govt.funds for R and D projects.

    5.Provision of accelerated depreciation

    allowance on plant and machinerydeveloped technology.

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    Management of technology

    Technology is a high risk costly uncertain

    activity.

    To achieve break through which have

    social significants and profit potential for

    the originater increasingly larger

    investment in research must be made.

    To obtain cost discovery effectiveness and

    justify research and development

    expenditures firms need potentially high

    pay off.

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    A risk of the product being duplicated or

    closed imitated

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    Constraints of technological

    growthPollution of biosphere.

    Traditional social institutions and values.

    Industrial resource base.

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    Pollution:

    o Pollution is an unavailable consequence of

    industrial production. Smoke, smell and dustare generated by industrial establishments.

    oHarmful chemicals

    o

    Industrial pollutions etc. becomes a threat.

    Industrial resource base

    o Industrial resource base comprises minerals,

    different forms of energy, water supplies, skilled

    labor force and human knowledge

    oThere is limit to the availability of these and this

    limitation checks the advancement of technology.

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    Social Institutions

    oA third factor limiting technology is social

    values and institutions that may beinconsistent with the fact productive potential

    that is present in technology.

    oMany societies, perhaps most of those that

    adopt modern technology,, encounters similarless chamatic problems in arriving at a

    decision between their traditional social

    institutions and the new trends of

    technological development.

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    Sources of technologicaldynamics

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    Meaning

    Technological change may be

    INTERNAL or EXTERNAL

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    Innovative

    dynamics of

    the company

    Customer

    needs/expectations

    Social forces substitutes

    Innovations by

    research

    organizations

    Goverent policy

    Demand

    conditionsSupplier's forces

    Competitive

    dynamics

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    Factors

    1)Innovative drive policy.

    Technology as a driving force ofcompetitiveness and development of a

    company.

    Great important to R & D.Eg : Ranbaxy

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    2)Customer needs.

    Customer is the king.

    We must consider their needs

    expectations

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    3)Demand conditions.

    Customer demand influence the

    technology.

    Customer Demand on size, colour,

    quality, price.

    The world must be in a fast growing

    trend.

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    4)Suppliers offerings

    Technological changes are encouraged by

    suppliers of a company.

    Like capital goods and other technology

    suppliers.

    Eg: construction of engineering firms.

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    5)Competitive dynamics.

    Competition compels the adoption of the

    best technology.Eg: Japanese companies.

    Absence of or lack of competition was a

    major reason for technologicalbackwardness.

    Eg: India

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    6)Substitutes.

    Substitutes is a compelling reason for

    technological change.

    It is a function of the relative value to price

    of competing products and switching cost

    associated with changing between them.

    Technological change create new product

    use that substitute for others.

    eg: fiberglass for plastic or wood.

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    7)Social forces.

    Environmental pollution or other ecological

    problems.

    Demand or preference for eco-friendly

    products.Eg: Japan

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    8)Research organizations

    /Technological facilities.Technological environment of the business

    enriched by research organizations.

    Like Council for Scientific Research(ICSR)Central Food Technological Research

    Institute

    (CFTRI)Eg:Amul

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    9)Government policy.

    Govt policy important factor for

    technological change.Some countries give preference for

    labour.eg: Kerala, keralites fight against

    computerization.Some times govt adopt foreign

    technology.

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    THANK U