tangerine taste

Tangerine Taste

Featuring the Principles and Elements of design

Lines

Texture

Light

Color

Space

Shape

Form

Balance

Harmony

Emphasis

Massing

Rhythm

Proportion

Scale

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The horizontal line is a design element that has become a timeless trend in fashion. In the featured dresses to the left, the horizontal lines bring movement to both of the pieces. Horizontal lines are normally associated with a more modern look. The black and white dress coupled with the triangle medallion says modern all the way!

Picture taken by editor; Greenville, NC

Picture taken from Pinterest

Vertical lines have a sliming quality on clothing. In the corset to the left, the vertical lines add emphasis to the mid section and leaves you with a flattering hour glass shape.

The pleats in the skirt to the right form little vertical lines. The vertical lines elongate the waist skirt and makes the legs appear longer. With the lines starting at the waist and ending at the knee, it gives the waist a slimmer look as well.



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The design on this shirt is a great example of curved flowing lines. As you take a closer look at the design in the picture to the right, you can see the detail of the lines. The series of curved lines flow from the top shoulder down to the bottom. The curved lines also add emphasis to the solid pink shirt because it is the only design on the shirt.

The design on this jacket is an example of lines that are curved tightly. The picture to the right is a zoomed in

version of the one featured on the left. As you take a closer look at the design, you can see the rigid edges formed in the lines which makes a tight curve.

Tightly curved lines gives fashion pieces a fun, funky, and abstract feel.


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Both of these fashion pieces are an example of reflective texture. Sequence material in general gives off a shiny reflection when in the light. It also adds tactile texture because of the raised beading. If you were able to touch these pieces, you would feel the contrast from the smooth cotton and the rough sequence.



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This peep toe sandal has a wooden material on the heel, which gives the sandal implied texture. If you were to feel the heel, you would notice how the surface is smooth although it may look raised. Also, the pattern on the back is another example of implied texture, the way the lines are diagonal makes the sandal appear to have physical texture.



The photo to the right is a zoomed in version of a dress. The pattern on this dress implies that there is physical texture, however the surface is smooth. The leaves on the dress are made of a velvet material which makes the pattern pop by creating contrast between the overall background and the actual pattern.

This floral lace blouse is a surface textured design. The actual lace material gives the blouse texture visually as well as physically. If you were to feel this blouse, you would feel the actual texture of the lace and the floral pattern.

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This cheetah print blouse is a great example of non reflective texture. The animal print itself implies that the blouse is textured although its surface is actually smooth. The material of the blouse is a sheer like material that does not shine or give off a reflection when under lighting.

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Picture taken by editor, Greenville, NC

In the photo above, you can see the track lighting to the left of the mannequins. They shine on the clothing to give it extra attention and really make them stand out.

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Pictures taken editor, Greenville, NC

The lighting used in the photos above are task lights. They specifically are meant to shine on the watches and give them special attention.

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This photo was taken outside to show how the natural light reflects the colors in clothing. Natural light reflects the colors very nicely, it doesn’t leave a glare or any other unwanted blemishes.


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The photo to the left is of a black light on clothing. Although it isnt your typical colored lighting, it reflects the clothing and manipulates the appearance in a very unique way.


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Both the jacket above and the outfit to the right are in the neutral palette. The neutral palette consists of different hues of blacks, whites, greys, and browns. Neutral colors are easy to match and can coexist with just about any color on the color wheel.



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The photo to the right is a shirt that has a analogous color scheme. This means that all of the colors in the shirt are adjacent to each other on the color wheel. In analogous schemes there is one dominating color (purple), a color second in importance (red), and additional accent colors (blue).


The tank top to the left is also an analogous color scheme. The dominating color would be blue, the color second in importance is yellow, and the accent colors are black, grey, and green. Picture taken by editor; Greenville,

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The hat to the left uses a monochromatic color scheme. Monochromatic color schemes are based on one color but include a variety of values for that specific color. In the hat, we see that there are different values of black.

The loafers to the right also have a monochromatic color scheme. The main color is brown and there are about three different values of brown used in the shoe.

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Direct Complementary

Both of these photos represent a direct complementary color scheme. Complementary colors are the colors that are located directly across from one another one the color wheel. Green and red are complementary colors as shown in the outfit to the left. Yellow and purple are also complementary colors, which is shown in the picture above.

16 Pictures taken by editor; Greenville, NC

The holes in these jeans are an example of negative space. Negative space can be described as open space or empty space.


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Unlike the ripped jeans on the previous page, these solid denims are an example of positive space. There are no holes in these jeans.

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The clustered studs and jewels on the back of this heel would be a perfect example of crowding. The embellishments are strategically placed on the back of the shoe to also create emphasis.

Pictures taken by editor, Greenville, NC

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Geometric shapes are your basic shapes such as triangles, squares, and rectangles. The diamond shaped pattern on the heel of the sandal above is an example of a geometric shape. The hexagon pattern on the tank top above is also an example of geometric shapes.

Picture taken from Pinterest Picture taken by editor; Greenville, NC

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Abstract Shape

The Bat Man emblem is an example of an abstract shape. It isnt your ordinary geometric shape.


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Natural Shape

The two shirts to the left feature natural shapes. Natural shapes are two dimensional shapes that emulate the real shapes in nature. The animal print on the blouse is emulating a cheetah’s skin. The floral design on the tank top is emulating real flowers.

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Dynamic Shape

The day of the dead skull on the back of this vest is an example of a dynamic shape. The overall design comes together to bring movement and activity to the vest. The variety of bright colors used in this jacket complements the pink vest overall. This is an active piece and brings fun to any outfit when matched with the right things.


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This coral colored ring is formed in a circular shape. This is a perfect example of a geometric form. A circle is a geometric shape, and the three dimensional aspect of the ring gives this accessory form.

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These flower shaped earrings are an example of a natural form. The flowers emulate a real flower and its petals.

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This bow shaped pin is an abstract accessory. A bow is considered an abstract form because it isn’t comprised of specific shaped, yet different tactics that come together to create a whole new form.

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The straps on this heel form a non-objective design. It doesn’t aim to form a specific shape or form, just a unique form.

Picture taken by editor, Greenville , NC

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This one armed dress creates visual asymmetry. Asymmetrical things are dissimilar objects that are placed at varying distances from the center point.

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The photo above visually creates radial balance in the tribal design on the blouse. The design originates from the oval shape in the middle, then branches off to each side of the neck area. Radial balance is an equilibrium based on a circle.


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The focus in the photo to the left is the curlers in the hair. The way that they are strategically placed around the oval shaped head creates structural radial balance. The structure of the curlers creates a circular balance because they are place around the entire head which would be considered the center point.


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The buttons on both of the sweaters above create structural symmetry. The way they are strategically place down the middle of the sweater creating equal sides on each end.

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This blouse is a perfect example of unity through lines. The top half of the blouse has horizontal lines which merges into diagonal lines closer to the bottom. They both come together to make one complete design.

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This fur and sequence scarf gives us diversity and variety through material. One side is made of fur and the other is made of sequence. Together, they harmonize to make one piece.

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This outfit all together creates unity through color. The green, white, and blue plaid shirt coordinates well with the dark the blue denim jean and the green and white sneakers.


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This plaid shirt is an example of variety through color. There are a variety of complementary colors incorporated in this shirt which give it a great balance. All of the colors harmonize together.


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Visual Focal Point

Visual focal points bring emphasis to any piece of clothing. You can create emphasis by strategic placement, or contrast in color. The beading on the dress featured on the left emphasizes the cleavage. In the shirt to the right, the big animal print heart brings visual emphasis to the middle of the shirt. The contrast between the black shirt and the animal print design really makes the shirt stand out.

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Pictures taken by editor; Greenville, NC

Structural Focal Point

The colorful clustered necklace in the photo to the left adds structural emphasis to the overall outfit. The bold colors against the soft pastel yellow makes the necklace pop, your eyes immediately are drawn to necklace.


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Both of these fashion pieces are an example of optical density. Optical density is using design and pattern to create a visually heavier or fuller look in the clothing. In the picture to the left the pattern on the corset and the leggings give the outfit a fuller, compact look. In the blouse on the right, the variety of pattern and color gives this light, flowy fabric density.


The weaved stitching on the heel of this sandal gives it actual density. Actual density is the use of solid materials and colors that make an object appear to be dense or heavier than it really it is. The contrast in material gives it depth and density.

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Repetitive Rhythm

In the outfit to the right, there is repetition through color. Repeating the chestnut brown with the belt and in the shoes gives this fashion piece rhythm.


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Climatic Rhythm

This wedding gown creates rhythm by gradually increasing in width. The skirt of the gown is dense and poofy and torso is slim and simple.

Picture taken from David’s Bridal

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Contrasting Rhythm

Both the fitted cap and the dress add rhythm by contrasting in colors. In the cap, there’s a contrast in the red against the black background. In the dress there is a contrast in the pink torso/ chest area and black bottom.

Pictures taken by editor; Greenville, NC

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The coupled blouse and skirt set on the left is an example of transitional flowing rhythm, the ruffles going down the middle of the blouse lead your eye to a bigger pattern in the skirt. The all over checkered pattern in the dress on the right is an example of flowing rhythm. Although the actual checkered pattern itself is not made of curved flowing lines, the consistency of the pattern gives it a flowy feel.

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This oversized top is an example of clothing that is not proportional to the body. The top is too big and by default hangs off of the body and leaves the fame shapeless. Unproportional clothing can make a person look bigger than what they really are. Some clothing articles that are too big can drown out the person wearing it.

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This outfit is proportion to the body well. The lace blouse fits the torso well. It stops right at the waist line where the skirt begins. The skirt falls right above the knee and accentuates the curves on the body. This outfit complements this body well.

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cale S

This mannequin is an example of human scale. The clothing was made to fit the human body. The clothing store put this mens outfit on a mannequin that would best represent the actual scale of a real man and his stature.


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These baggy jeans are an example of symbolic scale. They do not fit the human scale because they are too big, but the fashion trend today influences baggy clothing. It’s the new thing!


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Schleace Fields- 21-year-old New York native. Communications major and Merchandising minor at East Carolina University. Has a passion for fashion and design.

“What inspired me to create this fashion magazine was my love for all of the eclectic elements that surround me in my everyday life. As a young, vibrant, design student; I have experienced a variety of unique pieces in the world around me. With that, I wanted to capture some of those unique findings and share them with my readers.”

Tangerine Taste- “The beginning of a fashion revolution.” Just like the exotic fruit, Tangerine Taste gives readers a unique and juicy bite of refreshing and exquisite fashion. Tangerine Taste is a fashion magazine that focuses on the Principles and Elements of design. Specifically, how we can identify each principle and element in the clothing around us. Tangerine Taste was designed for the average American with a taste for updated and unique clothing, shoes, and accessories. We give our readers inspiration and new ideas for spicing up their wardrobe by featuring pieces that can enhance any outfit.

tangerine taste

Documents

example of lines

horizontal lines

nc picture

pinterest vertical lines

pinterest picture

editor greenville

series of curved lines

actual texture