t-109-551/tav/6.4.2004 push over cellular t-109.551 research seminar on telecommunications business...
TRANSCRIPT
T-109-551/TAV/6.4.2004
Push Over Cellular
T-109.551 Research Seminar on Telecommunications Business Seminar presentation 6.4.2004
Timo [email protected]
T-109.551/TAV/6.4.20042/20
Structure
What is PoC ? Standards and Technology Value System options Regulation Key Benefits Service Adoption Observations and recommendations
T-109.551/TAV/6.4.20043/20
What is PoC ?
“Push to talk over Cellular (PoC) is intended to provide rapid communications for business and consumer customers of mobile networks. PoC will allow user voice and data communications shared with a single recipient, (1-to-1) or between groups of recipients as in a group chat session, (1-to-many) such as in figure 1 below.”
Member A
Member B
Member C
Member D
Member EWireless Network
T-109.551/TAV/6.4.20044/20
Modern History of Push to Talk
Push to talk is the most primitive radio system. Its roots are in the military radios, used extensively in dispatch (e.g. taxi etc.) and also in consumer (VHF, CB radio) market
Nextel with Motorola and Nortel created new radio system, IDEN (Integrated Digital Enhanced Network) to compete with IS-54/136 (TDMA) and IS-95 (CDMA).
Main driver was available ESMR (PMR) radio spectrum, which Nextel had available based on the earlier network.
Network was launched 9/1996 in Chicago metropolitan area. First services included voice and text paging and the key feature, two way radio, ie. push to talk.
Service and coverage evolution during the next first years. Other new services in Nextel network very similar to basic cellular services of that time period.
T-109.551/TAV/6.4.20045/20
Nextel network, service and business case
Currently Nextel service is very similar to any 2nd generation digital cellular service, with many phone models, all kinds of accessories and ring tones, location services etc. Also strong investment in JAVA (J2ME) service platform.
Nextel claims to have the best quality overall service concept with network quality among the top 3.
Nextel has today some 12,3 million subscribers (24% yearly growth).
Service has been adopted by ordinary consumers too. 90% of the users use also Direct Connect. 50% more Direct Connect calls than ordinary calls per user
Push to talk service extended to nationwide coverage and will be extended to international connections later.
Service quality is good. Latency < 1 sec. Strengths: Good service quality, Integrity of the services,
Strong financial Weaknesses: Coverage, Volumes, Choice of Vendors,
proprietary technology
T-109.551/TAV/6.4.20046/20
Standardization status and goals
Industry standard (Sony/Ericsson (Sonim), Motorola (Magic4 Metrowerks), Nokia, Siemens) Basic functionality based on the prototyping individually in each company Basic functionality has been proven and key technical issues have been
identified OMA
Committed to drive a harmonised standard which is targeted to fit for GSM/WCDMA/GPRS system and also for CDMA2000 system.
Intention is to use IETF specifications as much as possible as they are in order to achieve compatibility also with Internet.
3GPP IMS Basic SIP based infrastructure for Internet Multimedia services on top of
the GSM/WCDMA/GPRS radio network. POC can be seen as one application level protocol and service set utilising
features and functions as much as possible as they already have been specified in 3GPP.
IETF Protocols for Internet, which now have been adopted by 3GPP and
partially by OMA TCP, UDP, HTTP, SIP, SDP, RTP, RTSP, RTCP, …
3GPP2 Counterpart for 3GPP, Specifications developed for CDMA2000 Will follow as much as possible 3GPP IMS, OMA and especially IETF
3GPP RAN Core
3GPP IMS Core
POC Application
Physical Layer(E)GSM/WCDMA
Link LayerGPRS
IP Layer(IPv4, IPv6, IPSec)
Transport Layer(TCP, UDP)
Session Layer(SIP, HTTP, XCON)
User Data Control(RTP, RTSP)
Content/ Data(AMR)
T-109.551/TAV/6.4.20047/20
Standardization Issues
3GPP Current related work items for Multimedia Conferencing, Presence and Instant Messaging partly overlapping with OMA activities
IETF has created parallel specification for Multimedia Conferencing. XCON – Floor control signalling and conference policy SIMPLE – Resource Lists and Ad-Hoc Resource Lists SIPPING – Requesting Multiple Targets, Conference signalling framework
Industry specification contributed to OMA is based on IPv4 while IMS is on IPv6. There are also other deviations in order to achieve short time to market.
OMA specification should be fully harmonised with 3GPP IMS Security mechanisms are different (HTTP digest vs. IMS AKA) Floor Control (no earlier standard exist) Group list management
More Network interfaces needed for genuine multivendor/multioperator network POC Server to POC Server Interface
Some dedicated features for CDMA2000 No PDP contexts => Using “one context only” option Utilising CDMA short burst for floor control
T-109.551/TAV/6.4.20048/20
Key Technology elements and issues
Always on packet radio connection to Internet Access Points SIP based session setup Half duplex VoIP
AMR Codec as default, Other codecs open POC Server always needed.
NAT and Firewall traversal
How to optimise for all relevant radio standards QoS, IPv6, SIGCOMP, Header Compression, Multiple PDP contexts
Performance of POC Setup times, Voice delay and quality
How to achieved multiple simultaneous speakers Virtual reality, faster response, more conversational Enhancing the current approach vs. two or more parallel sessions How to support any Multimedia Content
T-109.551/TAV/6.4.20049/20
PoC architecture as proposed in OMA
PoC is implemented as Application Server on the top of the IMS infrastructure. Also Authentication, Charging etc. fundamentals provided by cellular network as default
PoC concept includes also Group management Server
PoC will interface to other Application servers, such as Presence, Location, etc.
PoC Client is implemented on terminals, utilizing terminal capabilities such as ISIM/USIM, User Interface, Phonebook, Audio, Video and other multimedia sources and sinks.
PoC Client may be implemented as downloadable software if terminal device supports well-specified open API’s
PoC client
GLMS
Im
Is If
It
AC
CE
SS
NE
TW
OR
K
Po
C S
erv
er
SIP
/ IP
Co
re (
base
d o
n I
MS
/MM
D c
ap
ab
ilitie
s)
Ik
Bold box identifies PoC functional entities
Presence Server
Ipl
Ips
Ipp
It: Floor Control and media Is: PoC Client to Proxies Session Signaling If: Proxy to PoC Server Session Signaling Im: Group Mgmt to PoC Client Ik:Group Mgmt to PoC Server
T-109.551/TAV/6.4.200410/20
Value System options for PoC
Open Interfaces between the PoC server and the IMS Core network will enable many different models for service provisioning.
Especially Corporations may seek to run their own PoC server similarly as they run the PBX today.
Also open competition (fuelled by liberal regulation such e.g. Number portability) between various network operators makes it impossible to define predominant candidate to run successful PoC service
PublicPoC
Service
PBX or Centrex orPublic PoC
Service
Legend:
Access Operator
Network Operator
Value AddedService Provider
Enterprise
Backbone Operator
CorporateEmployees
Conusmer
Virtual NetworkOperator
ContentProvider
Internet ServiceProvider
T-109.551/TAV/6.4.200411/20
Proprietary Systems
Fastchat by Fastmobile (Ericsson, Symbian) Proprietary version of similar service (Client/Server
model) Downloadable to Symbian products Integrates Push to Talk with messaging and presence,
Also multimedia support Service available Not compatible with OMA PoC
Skype Peer to Peer (Fixed) Internet Voice service. No central host is needed but because of NAT/FW
traversal at least some hosts must have direct connection to Internet
Not optimised for Wireless, will probably require 4 to 10 x more bandwidth. Currently runs only on Windows
Nothing prohibits making wireless friendly version Claim: 100k+ simultaneous users in Skype
T-109.551/TAV/6.4.200412/20
Regulating PoC
Legal Interception Is PoC a regulated voice service ? May not be easy to implement for all PoC groups
Competition Open Interfaces enable competition Regulation needed to facilitate non-discriminatory pricing
Privacy Privacy of GLMS data bases Privacy of PoC Server user data Privacy of Presence and Location and other information
PoC is not applicable to Emergency Services Should not be used for 112 calls either
T-109.551/TAV/6.4.200413/20
Benefits for end users Social connectivity, within
cellular coverage
Hunting parties, Sports events
SME dispatching Virtually Unlimited number
of participants
Benefits of the PoC
Benefits for the operators New service with moderate CAPEX, Using already
invested GPRS/Packet radio Infrastructure Service segmentation
Text messaging Audio/MMS PoC Voice
Service Differentiation with proven used case (USA)
Centrex like service offering to (small) enterprises
Benefits to manufacturers New products needed (both Infrastructure but
especially terminals) New business opportunities for SW vendors May impact also the platform competition
T-109.551/TAV/6.4.200414/20
Operators and Vendors supporting PoC
Telecom Operators: Vodafone, China Mobile, Orange, 3, Cingular, AWS, TIM, T-Mobile, Verizon, Sprint, ..
Telecom Vendors: Ericsson, Motorola, Nokia Siemens, Alcatel, Samsung, NEC, AIS (Thailand), Telstra, Optus,…
Dedicated vendors: Sonim, Fastmobile, Magic4, Kodiack Networks, Ecrio Inc., …for Symbian, Palm OS and Microsoft SW platforms and TI (OMAP) HW platform.
Corporations as customers: ?
Internet Service providers ?
T-109.551/TAV/6.4.200415/20
Factors impacting diffusion 1/3
Service discovery Proven used case
Nextel 12 million customers with highest ARPU in USA Word of mouth
For market where low awareness of Push to Talk (Europe)
Service trial Downloadable application
Available from several vendors Performance may be an issue of downloadable applications without
HW support Downloadable settings
Shall be part of the application downloading or to be ordered like other service settings (ref to MMS settings etc. using e.g. OMA Provisioning)
Price of the Application Should have Trial version for free, permanent version like Browser
(Opera 20€)
T-109.551/TAV/6.4.200416/20
Factors impacting diffusion 2/3
Using PoC Application performance and Usability
Setup delay > 4s, Floor control delay > 1.6 s Voice Quality (MOS>3 @ 2% BER) Dedicated key, Indication of Floor Control, Indication of speaker, Easy
Group management and Invitation Peer Group pressure Price of the Service
Current GPRS tariff 18€/100 Mbytes ~ 2,2 snt/minute / 1 air hop Half duplex point to point “conversation” ~ 5 snt / minute. Cost shared equally for both /all ends
Availability of multiple products and operators Must be Several compatible products for all product categories Should have Several service offerings, Multioperator support, Incl.
Roaming
T-109.551/TAV/6.4.200417/20
Factors impacting diffusion 3/3
PoC as an Integral part of Wireless Communication Integration with other applications (Presence, Messaging,
…File sharing, Calling, Phonebook etc.) Applicability of PoC to Enterprise Use Multimedia Conferencing using PoC Virtual reality of the conference by full duplex voice connection Applicability of PoC to any (Wireless) IP based environment
T-109.551/TAV/6.4.200418/20
Walled Garden for PoC ?
Value system of Push over Cellular may be compared to Centrex / PBX development Centrex PoC
Operator manages all the services Centralised service Low level experimentation Suitable for low market uncertainty
PBX PoC Enterprise manages services Distributed service, May be several
PoC servers in one company, each for each department
High level of potential experimentation
High level of innovation Suitable when high market
uncertainty
Current market uncertainty
High: Several standards proposals No dominant design Expert opinion
Low: Proven Use case in US
=> There is a risk for slow service start-up if walled garden is the only possible/legal approach
T-109.551/TAV/6.4.200419/20
Integration and Interoperability
1. Current goal is to provide Operator domain PoC
2. Second level to provide Operator to Operator interworking within one system technology
3. Third level to provide Operator to operator regardless of system technology
4. Fourth level is to support also enterprise solutions
5. Fifth level is to allow ISP solutions
6. Sixth level is to make all this to interoperate
GSM/GPRS/WDCMA
CDMA2000
INTERNETINTRANET
POC ASCORP A
POC ASOPER A
POC ASOPER C
POC ASISP D
WLAN
WLAN
POC ASOPER B
Value ~ N2
T-109.551/TAV/6.4.200420/20
Winning concept in many value systems
PoC has proven used case, but only in USA
Standardised solution for Commercial PoC is needed for high performance of the overall system and for interoperability
Standard based solution shall be open also for enterprise and private use
All IP nature of PoC does not meet all the regulative requirements of voice service. Does this matter ?
Downloadable applications lower the risk in service adoption
Price of equipment and service can be competitive
Distributed business models will be important for the success of PoC
Multimedia Convergence and virtual reality can be the final target with several evolutionary steps
T-109.551/TAV/6.4.200421/20
Thank You