strategic planning training new mexico strategic prevention framework state incentive grant february...

Strategic Planning Training

New Mexico Strategic Prevention Framework

State Incentive Grant

February 22, 2006

Paula FeathersSouthwest Center for Applied Prevention Technologies

Strategic Planning Agenda• Welcome and Introductions

• Group Work Agreement

• Review Objectives

• Review-Visit Assessment and Capacity phase

• Prioritizing Intervening Variables

• Planning Process

• Reviewing the Plan and ensuring it is being implemented

• Report requirements

• Closure

• Training evaluation

Strategic Planning Training Objectives

• Prioritize Intervening Variables according to severity and existing capacity.

• Identify benchmarks, recruitment strategies, and action steps for capacity in each Intervening Variable.

• Identify action steps for continual assessment of each Intervening Variable.


• Identify a goal for each Intervening Variable and objectives that address contributing factors for each Intervening Variable

• Identify strategies that are: population appropriate, evidence-based, theory derived, or based on practical knowledge, and consider community readiness for each Intervening Variable.


• Ensure cultural competence and sustainability throughout the strategic planning process.

• Identify a process to review progress towards benchmarks and action steps included in the strategic plan.

SPF SIG New Mexico Community Logic ModelReducing alcohol-related youth traffic fatalities

High rate of alcohol-

related crash mortality

Among 15 to 24 year olds

Low or discount PRICING of alcohol

Easy RETAIL ACCESS to Alcohol for youth

Easy SOCIAL ACCESS to Alcohol

Media Advocacy to Increase Community

Concern about Underage Drinking

Restrictions on alcohol advertising in

youth markets

SOCIAL NORMS accepting and/or encouraging

youth drinking

PROMOTION of alcohol use (advertising, movies,

music, etc)

Low ENFORCEMENT of alcohol laws

Underage

DRINKING AND DRIVING

Social Event Monitoring and

Enforcement

Bans on alcohol price promotions and

happy hours

Young Adult

BINGE DRINKING

Enforce underage retail sales laws

InterveningVariables

Strategies(Examples)

Substance-Related

Consequences

SubstanceUse

Low PERCEIVED RISK of alcohol use

Young Adult

DRINKING AND DRIVING

Underage

BINGE DRINKING

Capacity Check In

1. What good things have you learned about your community as a result of your capacity efforts?

2. What has been challenging?

3. What resources or allies did you discover during this process?

4. Which allies are not currently present?

In your communities, answer the following questions:

PromotionSocial Norms Social Access

Easy Retail Access

Low Perceived Risk

Low Enforcement

Low Prices

Substance Use

15-24 year olds involved in alcohol-related vehicle crashes and crash fatalities

Intervening Variables Review

Contributing Factors :

1. For each of the 7 Intervening Variables, list all contributing factors your community has identified.

2. Record your answers on flipchart paper.

3. Share with larger group


Example:

Easy Retail Access


Easy Retail Access Low Enforcement

Low Perceived Risk Social Access

Social Norms Promotion

Discount Pricing

2. Record your answers on flipchart paper.

3. Share with larger group

1. For each of the 7 Intervening Variables, list all contributing factors your community has identified.

Strategic Planning

• Strategic Planning involves the development of a strategic plan that includes programs, practices, and policies that create a logical, data driven plan to address the problems identified during assessment.

• Strategic planning actions include: identifying goals, objectives, strategies, benchmarks, and performance targets.

Strategic Planning and the SPF SIG

•Our Logic Model and process is data driven.

•Capacity is built around Intervening Variable contributing factors identified in assessment.

•The Strategic Plan will take everything we have learned from our data and turn that into a prevention implementation guide.

Strategic Plan Benchmarks

• Comprehensive Strategic Plan

• Action Plan/Steps

• Performance Monitoring– Needle moving– Project itself

• Evaluation Plan and Performance Measures

Strategic PlanOther considerations:

•Community Readiness

•Cultural Competence

•Sustainability

Strategic Planning Process

1. Prioritize Intervening Variables.

2. For each Intervening Variable: • Identify Goal

• Identify objectives for each contributing factor.

• Identify evidence-based programs, practices, and policies to address each contributing factor.

• Identify action steps for continual assessment.

• Develop capacity plan.

• Ensure Cultural Competence and Sustainability

Strategic Planning Process

3. Establish a process for reviewing progress towards action steps and benchmarks.

Step 1: Prioritizing Intervening Variables

• Before the strategic plan can be developed, Intervening Variables must be prioritized.

• Prioritization will be based on:– Severity– Capacity– Ability to Implement Strategies

Prioritizing Intervening Variables

4 questions to answer for a data driven prioritization process:

1.How do you weigh your data?

2.What criteria will you use in regard to your methodology and sources?

3.How will you balance your findings from quantitative data vs. qualitative data?

4.How will you address polarized findings?


Severity:

•The seriousness of a hazard if not properly controlled

•The severity of a loss is a measure of the amount of harm caused by the loss. The measure may be qualitative or quantitative, and a variety of measures may be used: financial loss, number of people affected, or political impact, for example.


Capacity:

•Based on your capacity assessment, which Intervening Variables have enough capacity to begin implementing strategies?

•If there is a severe need, but a lack of capacity, capacity needs to be built before efforts begin.


Ability to Implement:

•What is the readiness of your community? Does ground work need to be laid?

•Political will: Does work need to be done in the political arena before a strategy can be implemented?

•Initiatives that can experience quick success may be needed first to assist with community mobilization.


Create a strategic plan for each intervening variable.

•Even if the data at this time does not support an Intervening Variable, do not rule it out.


1. Based on the assessment data you have for each Intervening Variable, prioritize them based on :

• Severity• Capacity• Ability to Implement strategies.

2. Record your response on flip chart paper.

3. Share with the larger group.

PromotionSocial Norms Social Access

Easy Retail Access

Low Perceived Risk

Low Enforcement

Low Prices

Substance Use

15-24 year olds involved in alcohol-related vehicle crashes and crash fatalities

Low Enforcement

Lack of Sobriety Check Points

Sales to Intoxicated People

DWI convictions result inMinimum consequence

Youth are able To Purchase Alcohol

At various stores

No Law EnforcementCurrently Involved

No Judicial officialsExperts involved

Low Priority for smallPolice Force

Low Priority for smallPolice Force


1. Based on the assessment data you have for each Intervening Variable, prioritize them based on :

• Severity• Capacity• Ability to Implement strategies.

2. Record your response on flip chart paper.

3. Share with the larger group.

Goals and Objectives

• What information from this activity was useful?

• What challenges do you foresee?

• Questions or concerns?

Step 2: Planning for each Intervening Variable

2. For each Intervening Variable: • Identify Goal

• Identify objectives for each contributing factor.

• Identify evidence-based programs, practices, and policies (strategies) for each contributing factor.

• Identify action steps for continual assessment.

• Develop capacity plan.

• Ensure Cultural Competence and Sustainability


Identify Goal for Intervening Variable:

Goals provide general purpose and direction. They are the end result of ultimate accomplishment toward which an effort is directed. They generally should reflect perceived present and future need. They must be capable of being effectively pursued.

Source: http://www.for.gov.bc.ca/hfd/library/documents/glossary/G.htm


Example:

Alcohol is not illegally or inappropriately available to adolescents and young adults in social settings.

•Provides general purpose and direction

•Ultimate accomplishment

•Reflect current and future need

•Capable of being pursued


Identify objectives for each contributing factor identified in the assessment:

A concrete statement describing what the project is trying to achieve. The objective should be written at a “low” level so that it can be evaluated at the conclusion of a project to see whether it was achieved or not. A well-worded objective will be Specific, Measurable, Attainable/Achievable, Realistic and Time bound (SMART).

Source: http://www.portfoliostep.com/390.1TerminologyDefinitions.htm


Example:

Goal: Alcohol is not illegally or inappropriately available to adolescents and young adults in social settings.

Objective: Reduce the percentage of parents reported to provide alcohol to their minor children by 20% by May 30, 2006.


Example:Objective: Reduce the percentage of parents reported who provide alcohol to their minor children by 20% by May 30, 2006.

•Specific•Measurable•Attainable•Realistic•Time bound


Evaluation of Objective:

• For each objective discuss evaluation methods in report.

• Will receive further guidance from BAI


Community Practice:

1. Write a goal statement for your top prioritized Intervening Variable.

2. Write and objective based on the data your community has identified.

3. Write them on flip chart paper.

4. Share goals and objectives with others.

Goals and Objectives

• What information from this activity was useful?

• What challenges do you foresee?



Identify evidence-based programs, practices, and policies (strategies).

Strategies should meet one of the following:1. Evidence-based2. Limited evidence3. Logic Driven


1. Evidence-based: there is sufficient research and evidence to demonstrate effectiveness as identified by a meta- analysis or expert peer panel.

Example:• Sobriety check points• Enforcement of minimum age purchasing

laws


2. Limited evidence: Strategies that are supported by evidence or individual studies, but that are not as rigorous as meta-analysis studies.

Example:• Pulling people over who are speeding or

not wearing seatbelts.• “Parents who host lose the most”

campaign.


3. Logic driven: strategies that have not been widely researched, and are derived from logic or theory.

Example:

• Party Patrols

• Key Registration

• Elimination of 18-20 year olds in bars


Community Activity:– Using the list of contributing factors you

developed this morning, identify possible logic driven strategies.

– You will be given time for each Intervening Variable.

– Record your answers on flip chart paper.

– Share with larger group.

Logic Driven Strategies

• What information from this activity is beneficial?

• Do you foresee any challenges?



Goal: Alcohol is not illegally or inappropriately available to adolescents and young adults in social settings.

Objective: Reduce the percentage of parents reported to provide alcohol to their minor children by 20% by May 30, 2006.

Strategy: Increase parental knowledge of underage drinking laws by disseminating “Parents Who Host Lose the Most” information cards to 4,000 APS High School Parents.


Strategies continued:

Goal: Have comprehensive strategies for each contributing factor.

Comprehensive addresses:

•Norms

•Regulations

•Availability

Source: Environmental Change Theory Into Prevention Practice By Michael Klitzner, Ph.D.


Strategy: Increase parental knowledge of underage drinking laws by disseminating “Parents Who Host Lose the Most” information cards to 4,000 APS High School Parents.

Which of the 3-pronged approach does this example fall under?•Norms•Regulations•Availability

Merchant Education

Low Enforcement

Retailers

ID compliance

checks

Sobriety Check Points

Rewards for not Selling to intoxicated

patrons

Media Campaign

Behavior Changes

Behavior Changes

Decrease15-24 year oldsAlcohol related

classes

Community Action group

Sheriff's office

Inputs Outputs Short TermOutcomes

Long TermOutcomes

Community Change

Strategic Planning PracticeCommunity Activity:

1. Develop a goal for Social Access and Retail Access.

2. Choose one contributing factor for each and develop an objective and identify a strategy.

3. Refer to:– PIRE review – Handout pages: 24-32

4. Share with other communities

Strategic Planning Practice

• What new ideas or information did you get from this exercise?

• What challenges are you aware of?


Strategic Plan Review Process

•Plans will continuously need to be monitored and reviewed.

Why?•Evaluate progress•Accountability•Make necessary changes•Account for new data•Management

Strategic Plan Review

Community Activity:

1. List ways you have or you plan to review and monitor your plan.

2. Record answers on flip chart.

3. Share with larger group.

Report Requirements

Michael Coop


• Prioritize Intervening Variables according to severity and existing capacity.

• Identify benchmarks, recruitment strategies, and action steps for capacity in each Intervening Variable.

• Identify action steps for continual assessment of each Intervening Variable.


• Identify a goal for each Intervening Variable and objectives that address contributing factors for each Intervening Variable

• Identify strategies that are: population appropriate, evidence-based, theory derived, or based on practical knowledge, and consider community readiness for each Intervening Variable.


• Ensure cultural competence and sustainability throughout the strategic planning process.

• Identify a process to review progress towards benchmarks and action steps included in the strategic plan.

Evaluation•Final thoughts or concerns?

•Please fill out evaluation-only for today’s training, please do not include yesterday’s meeting.

Thank you and safe travels!

PowerPoint can be found at:

http://captus.samhsa.gov/

Click on Southwest CAPT, then on the state of New Mexico.

http://captus.samhsa.gov/

strategic planning training new mexico strategic prevention framework state incentive grant february...

Documents

easy retail access slide

alcohol advertising

strategic planning process

youth easy social access

larger group slide

alcohol price promotions

alcohol media advocacy

year olds low