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Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion University of the Negev, Israel

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Page 1: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Strategic Intelligence

From Information Processing to Meaning Making

Neuman et al.

The Laboratory for the Interdisciplinary Study of Symbolic ProcessBen-Gurion University of the Negev, Israel

Page 2: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Strategic intelligence involves the efforts to understand the "Big Picture" emerging from data sources

Page 3: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

In other words, the role of strategic intelligence is to expose the “forest,” the whole of which is different from the sum of its parts, the “trees”

Page 4: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

In this sense, strategic intelligence deals with meaning-making: The exposure of a macro-structure (e.g. a story) from a collection of micro-structure entities

Page 5: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

The shift from the “trees” level to the “forest” level is far from trivial

Page 6: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Meaning involves the simultaneous apprehension of the interrelationships betweenheterogonous micro level components

Page 7: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

This task is cognitively demanding

Page 8: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

The question is whether we can develop effective tools that reduce the cognitive load of shifting from the micro level of information to the macro level of meaning

Page 9: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

We address this question with two basic assumptions

Page 10: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

There is no substitute to the human analyst

However, it is possible to develop tools that scaffold the production of meaning

Page 11: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Our second assumption concerns textual data that are the focus of our project

Page 12: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

There is a logic underlying the structure of a text

This logic can help us to understand the meaning of a target-concept that appears in the text

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In this talk we present a novel methodology for meaning-based analysis of textual data for strategic intelligence analysis

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Our analysis focuses on news articles

Why?

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“Newspapers are significant part of public discourse and are thus representative of the way in which a speech community publicly constructs its cultural models through language”

(Stephanowitsch 2004)

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In this sense, newspapers can serve as a window to the collective mind of a group

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The Methodology

The methodology involves several phases

These phases are implemented after we recognize a target concept that we would like to understand

We illustrate the methodology with the target concept “Iraq”

Page 19: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Phase 1. The identification of a relevant corpus of texts

Our corpus

All the news articles (N = 800) in the online monthly English-language Palestinian newspaper Palestine Times

Page 20: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Phase 2. Identification of the “organizing concepts” in each text

We argue that a text can be understood through a few “organizing concepts ”

How can we identify these concepts?

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A text may be represented as a network of signs (words) in which the nodes represent signs and the links represent their relationship

Page 22: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

A scale-free network of signs is a network in which just a few signs have the greatest connectivity

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In this case, the full meaning of the text may be adduced by paying close attention only to these highly connected concepts, the “hubs” of the text

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In the pre-processing stage, each newspaper article was automatically segmented into sentences

Part-of-speech tagging was used to assign a grammatical tag for each word

Page 25: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Only nouns, corresponding to concepts, were used for the network analysis

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Each article was treated as a graph

For each news article we ranked the nouns according to their degree in the graph and identified the 5 highest ranking nouns as hubs

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Phase 3. Identification of texts in which the target concept functions as an organizing concept

To understand a target concept, we first identify a set of articles in which the target concept functions as a hub, i.e., a major organizing concept

Page 28: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

“Iraq” appears as a word in 44 news articles

However, “Iraq” appears as a “Hub” only in 9 news articles ranging from March 2000 to October 2004

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After we identify the relevant texts we try to understand the conceptual network in which our target concept is embedded

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Phase 4. Extraction of “context sentences” from each text

The context sentences include the organizing concepts of each text and the first semantic context in which they appear to the reader

Page 32: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

The heuristic we used to extract the context sentences is “hubs first ”

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The hubs-first heuristic elicits valuable information for diagnosis and prediction

Page 35: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Hamas case

In January 2006, Hamas — the Islamic terrorist organization —won a victory in Palestinian parliamentary elections

Leading news channels described this victory as a surprise and leading commentators cited the failure of the Israeli and American intelligence agencies to have predicted it

Page 36: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

To see whether Hamas’ victory could have been anticipated by the hubs-first heuristic, we extracted the entire context sentences from the intersection of the keywords “Hamas” and “elections” (30 context-sentences)

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The sentences span over a period of years ranging from June 1999 to December 2005

Page 38: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

We compared this textual data with that elicited by the intersection of “Fatah” (the rival Palestinian party) and “elections” (11 context-sentences)

Page 39: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

We conducted a small-scale study in which several subjects were asked to judge whether for each context sentence Hamas or Fatah was described as wining, losing, or neutral

Page 40: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

The judges were three Israeli army officers and an army psychologist (reserve forces)

All the judges had a previous experience with sense making at the highest level of army command

Page 41: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

It was found that on average the Hamas was portrayed as a winner in 65% of the context-sentences

In contrast, the Fatah was portrayed as a winner only in 16% of the context-sentences!

Page 42: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

That is, by observing a pattern that emerged over several years, it could have been anticipated that Hamas would win the elections

Page 43: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Phase 6. Mapping the context-sentences to a visual representation

We produce short segments of telegraphic speech that embody the essential conceptual relations in the context sentences

Page 44: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

The analyst maps the sentences into a visual network representation and condenses the network by merging several nodes/concepts under a given title

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Phase 7. Exposing the meaning of the target concept

Analyzing articles that spread across a time span, the evolving visual network allows us to expose a conceptual map that represents the meaning of the target concept

Page 52: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

The macro structure we found was an interesting story:

U.S. attack in Iraq is for Israel's sake because it will solve the Palestinian problem through transfer of Palestinians to Iraq !

Page 53: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

This story emerges from the articles across a time-span

Without the methodology we implemented, it would have been extremely difficult to expose it

Page 54: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Mama loves our project but where are the pitfalls?

The major problem is the mapping from the context-sentences to the visual graph

Page 55: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Conclusions

Meaning-making is one of the most complex human tasks; any tool that aims to support it should be judged within this scope

Page 56: Strategic Intelligence From Information Processing to Meaning Making Neuman et al. The Laboratory for the Interdisciplinary Study of Symbolic Process Ben-Gurion

Thank you