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STRATEGIC BUSINESS PLAN Seaport Alliance May 6, 2015 1

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Page 1: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

STRATEGIC BUSINESS PLAN

Seaport AllianceMay 6, 2015

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Page 2: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

Recent industry changes drive actions to stay competitive

Optimized infrastructure investment strategy

Customer focused solutions to become the gateway of choice

PRESENTATION OVERVIEW

Page 3: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

NEW & INTENSIFIED COMPETITION

3

Page 4: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

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ULTRA LARGE CONTAINER SHIPS

Larger vessels are being planned & built.

Page 5: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

Inadequate capability to handle multiple ultra-large container ships• Too many small terminals that do not fit the

strategic requirements for handling big ships.

Formation of mega-alliances• Consolidation of ports and terminals• Shipping lines divesting of terminals

Excess terminal capacity• Too many acres dedicated to containers

Mercator International, LLC, May 20145

KEY STRATEGIC FINDINGS FOR THE PNW GATEWAY

Page 6: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

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PNW GATEWAY CRITICALSUCCESS FACTORS

Increased terminal utilization

Productivity enhancements

Rail competitiveness

Infrastructure investment

Regulatory climate

Page 7: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

2,000

2,500

3,000

3,500

4,000

4,500

5,000

5,500

6,000

2005

2006

2007

2008

2009

2010

2011

2012

2013

2014

2015

2016

2017

2018

2019

2020

2021

2022

2023

2024

2025

2026

Seaport Alliance TEU History and Comparison of Baseline and Upside Forecasts

Baseline Upside

Assumes new string atstrategic terminal

Actual

7

Actual performance2005-2014

2.75%

4.55%

CARGO GROWTH GOALS

Mercator International, LLC

2026: 6M TEU 48,500 Jobs

2014: 3.4 M TEU34,000 Jobs

Page 8: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

CURRENT CONTAINER CARGO FACILITIES

Terminal 46

Terminal 30Terminal 18

Terminal 5

PCT

WUT

Husky

OCT

APM

PORT OF TACOMA

PORT OF SEATTLE

TOTE

8

Terminal 115

Page 9: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

CURRENT NON-CONTAINERCARGO FACILITIES

Page 10: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

GATEWAY OPTIMIZATIONAchieve 70% Utilization | Strategic Terminals | Double Volume

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CURRENT• 43% Utilization• 3.4m TEU (3m Int’l) • Current Acreage:

1080 acres (Int’l container)

VISION 2025• 70% Utilization• 6m TEU (5m Int’l)• Optimal Acreage:

800-850 acres (Int’l container)

GCPPhased Buildout

Incremental jobs related to container growth = 14,600

TERMINAL 5Phased BuildoutM

ARK

ET D

RIV

ESD

ECIS

ION

TERMINAL 5Design, Permit & Market

GCPBerth 4 Construction

YEARS10

DEV

ELO

PMEN

T ST

RAT

EGY

Optimize existing 230-280 acres for diversified portfolio

IMMEDIATE NEAR TERM

Page 11: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

STRATEGIC TERMINAL CRITERIAAbility to handle 2 x 14,000 TEU ships

Intermodal Yard• 28,000’ Working Track• 3 Trains in/out per day

Container Yard• 100 Storage Acres• Yard Gantry Crane

/Top Pick Operation• Density 10k-12k TEU

per acre/yr

Berths - Landside• 2,800’ Berth • 100’ gauge crane rail

w/ required infrastructure• 2 x 14,000 TEU ships

Berths - Waterside• 55’ Water Depth

Truck Improvements• Gates: 8 In & 4 Out• Improved truck queues

Throughput AssumptionsContainer yard: 1.2 Million TEU/YearIntermodal yard: 750,000 TEU/Year

Page 12: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

STRATEGIC TERMINAL CONFIGURATION General Central Peninsula Terminal Tacoma

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Phase 1Complete

Phase 2

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Page 13: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

STRATEGIC TERMINAL CONFIGURATION Terminal 5 Seattle

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Phase 1

Phase 2

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Page 14: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

Opportunities for Excess International Container Capacity

Autos & RO/RO Project Cargo

Bulk Commodities

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Breakbulk

Logs

CARGO DIVERSIFICATION

Domestic Cargo

Industrial Properties Domestic Container

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Page 15: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

DOMESTIC CONTAINER

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Alaska HawaiiModest Growth

Modest Growth

Tacoma’s TOTE Terminal• Totem Ocean Trailer

Express

Seattle’s Terminal 115• Northland Services

Seattle’s Terminal 18/30• Matson

• Stable market for Alaska/Hawaii• Terminal capacity meets market need• Explore new business opportunities with key stakeholders

FAC

ILIT

IES

FOR

ECAS

TLO

OK

ING

FO

RWAR

D

Page 16: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

Dry Bulk Breakbulk Autos Logs Liquid Bulk Military

Flat Modest growth

Modestgrowth

Flat High growth Flat

NON-CONTAINER

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• Stable market• Adapt facility capacity to meet market demand• Pursue additional cargo diversification opportunities

FAC

ILIT

IES

FOR

ECAS

TLO

OK

ING

FO

RWAR

D

Page 17: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

CUSTOMER FOCUSED SOLUTIONSThe Seaport Alliance will deliver the best value to

customers, community and stakeholders

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Service DeliveryTeam approach to deliver operational excellence

Facilitiesfor the FutureDeliver flexible facilities plan and infrastructure for big ships & mega-alliances

Customer SatisfactionEase of doing businessReliabilityOperational EfficiencyCost of doing Business

Return to Community & StakeholdersJob CreationCargo GrowthFinancial Sustainability

External OutcomesInternal Drivers E

Page 18: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

COMMERCIAL IMPLEMENTATIONSTRATEGY

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STRATEGIC INFRASTRUCTURE

OPERATIONAL EXCELLENCE

GROWTH STRATEGY

GATEWAY PROMOTION

Page 19: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

Proposed Service Delivery Key Performance Indicators (KPIs) KPI KPI Description On-time pro-forma vessel arrival and departure

Percentage of vessels that arrive and depart within 12 hours of the published pro-forma berth window

Vessel Production Average production (berth and crane) against the vessel Truck visit turn time Average time per truck visit. Includes both queue and

terminal turn time

Average import rail dwell Average container dwell for import rail containers from discharge at the terminal to the train transfer to the mainline railroad

Import rail transit time Average transit time by inland destination from the transfer to the mainline railroad to train arrival at the inland rail ramp

OPERATIONAL EXCELLENCE SERVICE DELIVERY PERFORMANCE METRICS

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Proposed PNW Gateway Executive Advisory Council • Beneficial Cargo Owners & NVOCC’s• Ocean Carriers• Marine Terminal Operators • Labor Partners• Class 1 Railroads

• Shortline Railroads• Trucking Companies• Transload/Distribution Companies• Puget Sound Pilots

Page 20: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

Continued cargo erosion to other gatewaysTerminal productivityRail CompetitivenessLate to market with strategic terminalsRegulatory environmentGlobal trade patterns shift

GATEWAY RISKS

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Page 21: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

GO

ALS

Service Delivery Excellence

Gateway Growth and Optimization

Gateway Business Environment

INIT

IATI

VES Operations Service

CenterKey Performance MetricsFreight Mobility

Carrier Alliance Consolidation StrategyBeneficial Cargo Owner/NVOCC ProgramCargo DiversificationRail CompetitivenessIntegrated Investment Strategy

Transportation Infrastructure FundingRegulatory ClimateGateway Commitment

STRATEGIC BUSINESS PLAN GOALS & KEY INITIATIVES

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Page 22: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

Cargo Growth6,000,000 TEU

Job Creation 14,600 incremental jobs

Financial SustainabilityReturn on invested capitalNet income growthSolid Financial margins

SEAPORT ALLIANCE KEY METRICS2025 Measures of Success

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Page 23: STRATEGIC BUSINESS PLAN Strategic Business Plan.pdfstrategy Customer focused solutions to become the gateway of choice PRESENTATION OVERVIEW. ... APM PORT OF TACOMA PORT OF SEATTLE

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THE SEAPORT ALLIANCE