steve smith

37
1 Steve Smith Director Sales &Marketing TANDBERG DATA UK 1010 Cambourne Park Cambourne, Cambridge Direct line + 44 1223 598395 Front desk + 44 1223 598002 Telefax + 44 1223 598802 [email protected] World Class Manufacturer and Supplier of SLR™, DLTtape™ and Super DLTtape™ Drive & Automated Storage Solutions

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Steve Smith. Director Sales &Marketing. Direct line + 44 1223 598395 Front desk + 44 1223 598002 Telefax + 44 1223 598802 [email protected]. TANDBERG DATA UK 1010 Cambourne Park Cambourne, Cambridge. World Class Manufacturer and Supplier of SLR™, - PowerPoint PPT Presentation

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Page 1: Steve Smith

1

Steve Smith

Director Sales &Marketing

TANDBERG DATA UK 1010 Cambourne ParkCambourne, Cambridge

Direct line + 44 1223 598395Front desk + 44 1223 598002Telefax + 44 1223 [email protected]

World Class Manufacturer

and Supplier of SLR™, DLTtape™ and Super

DLTtape™ Drive & Automated Storage

Solutions

Page 2: Steve Smith

Linear Recording - Technology for the future

Page 3: Steve Smith

3

TOTAL Units by CapacityEMEA 2000-2003

0

500

1000

1500

2000

2500

3000

2000

2001

2002

2003

200-399GB

100-199GB

40-99GB

20-39GB

10-19GB

4-4.9GB

2-3.9GB

Source: IDC EMEATape Drive Forecast 2000-2003

in 1000 units

Page 4: Steve Smith

4

0

50

100

150

200

250

in 1

000

un

its

Autoloader (4-15) Compact Library (<20) Small Library (20-99)

1998

1999

2000

2001

2002

2003

2004

Tape Automation Market worldwide

Source: IDC

Page 5: Steve Smith

5

Server Shipments, 1999-2003 (Dataquest, 6/00)

-

1,000.0

2,000.0

3,000.0

4,000.0

5,000.0

6,000.0

1999 2000 2001 2002 2003

Uni

ts (0

00s)

Entry Level $0K-$5K (CAGR 18.6%)

Entry Level $5K-$10K (CAGR 15.0%)

Midrange $10K-$25K (CAGR 13.2%)

Midrange $25K-$100K (CAGR 12.2%)

Midrange $100K+ (CAGR -0.3%)

Mainframe (CAGR -3.7%)

Supercomputer (CAGR 5.9%)

Total Shipment CAGR 16.8%

$0-$5k

$5k-$10k

Tape drive price performance is critical for Entry Level Servers

Page 6: Steve Smith

6

Definition of the Tape Storage Server Market Space

Markets Tape based Products Market Dynamics

Enterprise 3480, - High end Storage Solutions Data Center 3590, - Highly available on/nearline

9840

DLT 8000, - Strong tape based Automation growthHigh-End Mammoth-2/3, - Strong growth in defacto open mediaNetwork AIT-2/3, SDLT,

LTO, SLR1005.0-15+MB/Second

DDS 3&4, SLR 24-60, - DDS Roadmap Ends at DDS4SMB / Low-End Ecrix, Onstream, Mammoth-1, - Price performance critical for sucessNetwork AIT-1, DLT 4000/7000,

Benchmark DLT-1 - Hard disk drive and optical disk tech-1.2-5.0MB/Second nologies offer attractive alternative to

tape

Personal DDS 1&2, Travan, SLR2-5 & Onstream, - Optical and memory cards lead storageStorage Optical, Solid State, Diskettes growth. Tape has continuos decline

Page 7: Steve Smith

SLR7-SLR7-100100

Scalable solutions for the Entry Level

Market

Page 8: Steve Smith

8

SLR Roadmap

Page 9: Steve Smith

9

SLR7 Technical Specification

Capacity (native): 20 GBytes (40GB with 2:1 compression) Transfer rate (native): 3 MBytes/sec (6,0MB/s with 2:1

compression) SCSI interface: Ultra2 LVD, 40 MBytes/sec, 16 bit bus

Write compatibility: SLR7 Read compatibility: SLR7, SLR5 Scalability SLR40, SLR60, SLR100, Autoloader/Library Buffer: 8MB Read While Write: YES Hard bit error rate: 10-16

Cartridge SLR7 (SLR100 type, no servo) Head Dual channels MR Coding VR²

Preliminary data: Some parameters may be slightly changed

Available From March 5th

Page 10: Steve Smith

10

Entry level Market- What technology will meet price performance and scalability for the future?

9 GB disk 18 GB disk 27/36 GB disk 54 GB disk 75 GB disk

NS20

HP, Seagate, Aiwa, Tecmar

NS40

HP, Seagate, Aiwa, Tecmar

ADR-30 ADR-50OnStream OnStream ?

SLR5/24 SLR40/7 SLR60 SLR100 SLR150Tandberg Data Tandberg Data Tandberg Data Tandberg Data Tandberg Data

VXA-66Ecrix

?

DDS-3

HP, Seagate,Sony

DDS-4

HP, Seagate,Sony

HP, Seagate, Sony

DDS-5

DLT2Benchmark 2002?

DLT1Benchmark

AIT3Sony Sony

AIT1A AIT2Sony mid 2001?

?

Page 11: Steve Smith

11 US End User Price Febuary 2001

Entry Level Tape Drive Pricing

10

15

20

25

30

35

40

45

50

1 1,5 2 2,5 3 3,5 4 4,5 5

SLR7$789

DDS-4$939

Data transfer [MB/s]

Cap

acity

[G

B]

DDS-3$649

AIT1A$1499

On Stream$699

DLT1$1299

SLR60$1099

VXA-1$799

Page 12: Steve Smith

12 US End User Price Febuary 2001

Midrange Tape Drive Pricing

10

20

30

40

50

60

70

1 2 3 4 5 6 7 8 9 10 11 12Data transfer [MB/s]

Cap

acity

[G

B]

Mammoth 2$3485

DLT7000$3175

DLT8000$3175

SLR100$1899

AIT2$3299

Page 13: Steve Smith

Benefits:• Only two (2) moving parts• Excellent access time• 80% of the wearable parts are in the data cartridge

Highly Reliable Platform

Page 14: Steve Smith

Other Technologies — 4mm & 8mm

Issues:• 16 parts• Frail media• Acceptable access time

Page 15: Steve Smith

15

SLR100/60/40/7 In-Line Compression for Maximum Continuous Data Transfer Speed

SCSICompression

Buffer TapeHost

SCSI

Compression

TapeHost

SLR100/60/40/7 In-Line Compression utilizes Data Buffer 100%

Other technologies’ Look-aside Compression divides buffer into two sections:

Compressed and non-compressed that reduces the effective buffer size significantly

Buffer

Compressed data

only!

Uncompressed & compressed data

Page 16: Steve Smith

16

SLR100/60 “Auto Sense” - Dynamic Adjustment to Host Performance

Data Transferto Tape

Data Inputfrom SCSI

8 MB Data Bufferwithin SLR100/60/40/7

Start / stop

3 MB / s(52.5 ips on SLR100, 60, 40)

4 MB / s(70 ips on SLR100, 60)

5 MB / s (87.5 ips on SLR100)

Optimized to Host Performance

8 M

B B

uff

er8

MB

Bu

ffer

SLR Type Transfer rate (native) Tape Speed

SLR7 3 MBs 105 ips

SLR40 3 MBs 52.5 ips

SLR60 3 or 4 MBs 52.5 or 70 ips

SLR100 3, 4 or 5 MBs 52.5, 70 or 87.5 ips

Page 17: Steve Smith

17

SLR7, 60, 100 Benchmark test Configuration• System partition (volume C:)

• [Size: 10 GB / Used:2.7GB]

• Operating System (Win 2000)– MS Office 2000 SR-1 Premium– MS Photo Draw– MS SQL Server 7.0– Veritas Backup Exec– Various utilities SW– Lotus Notes

• Data partition (volume D:)

[Size : 32GB / Used: 27.6]

• Mix of typical office environment files (Approximately compression rate, Data Partition: 1.5 – 1.7)

– Word (*.doc)– Powerpoint (*.ppt)– Excel (*.xls)– Graphical (*.bmp, *.jpg)– Text (*.txt, *.pdf)

Computer System Compaq Proliant 1600Processor Intel Pentium III 550 MHzMemory 128 MBHard Drive configuration Compaq Smart Array 3200

Driver:cpqarray.sys /v .5.00.2173.15 X 9,1 GB Compaq 10K rpm UW2SCSI HDD (Raid 0)

Operation System Microsoft Windows 2000 Professional(5.0.2195)

Backup Application Veritas Backup Exec v.8.0 – rev. 3314

Page 18: Steve Smith

18

SLR7 and 60 vs competition Benchmark

Full Backup Data Partition (Comp. ON)

0

50

100

150

200

250

300

350

400

450

TandbergSLR40

TandbergSLR60

BenchmarkDLT1

Sony SDX-300C (AIT-1)

HP C5683A DDS-4

TandbergSLR7

TandbergSLR60

BenchmarkDLT1

Sony SDX-300C (AIT-1)

HP C5683ADDS-4

289.4 403.4 221.6 289.4 271.2

Higher bar indicates greater throughput-better performance

Page 19: Steve Smith

19

Full Restore Data Partition (Comp. ON)

0

50

100

150

200

250

300

350

TandbergSLR40

TandbergSLR60

BenchmarkDLT1

Sony SDX-300C (AIT-1)

HP C5683A DDS-4

TandbergSLR7

TandbergSLR60

BenchmarkDLT1

Sony SDX-300C (AIT-1)

HP C5683ADDS-4

275.8 329.0 189.1 260.4 268.3

SLR7 and 60 vs competition Benchmark

Higher bar indicates greater throughput-better performance

Page 20: Steve Smith

SLR7,60,100SLR7,60,100Reliable

Scalable

Backwards compatible

Best in Class Price/performance

20-50 GB 5.25-inch Half Height

Page 21: Steve Smith

Super DLTtape Technology

Page 22: Steve Smith

Source: IDC 2000

SDLTtape™ in Competition

Revenue in Mill. USD

0.0

100.0

200.0

300.0

400.0

500.0

600.0

700.0

800.0

900.0

1997 1998 1999 2000 2001 2002 2003 2004

SLR

8mm

DLT

LTO Ultrium

Half-Inch Cartridge

Page 23: Steve Smith

23

Tandberg DLTtape Roadmap

Page 24: Steve Smith

24

SDLT220 Technical Specification

Capacity (native): 110 GBytes (220GB with 2:1 compression)

Transfer rate (native): 11 MBytes/sec (22MB/s with 2:1 compression)

SCSI interface: Ultra2 LVD, 80 MBytes/sec, 16 bit bus

Write compatibility: SDLT Read compatibility: SDLT, DLTtape IV (DLT1/4000/7000/8000) Scalability Future SDLT, Autoloader/Library Read While Write: YES Hard bit error rate: 10-17

Cartridge SDLTtape1 (green) Head MR Cluster Coding PRML

Page 25: Steve Smith

Super DLTtape™ Pivoting Optical Servo

combines magnetic & optical strengths

Super DLTtape combines the best of magnetic & optical media !

Page 26: Steve Smith

DLT8000 and Super DLTtape MRC

Heads

DLT8000 Head Super DLTtape Magneto Resistive Cluster Head

Page 27: Steve Smith

Competing against LTOLTO confuses the end-user

– unproven reliability– no compatibility with any

existing technology– Limited product family– LTO OEMs endorse

DLT!– no compelling reason to

switch (other than price)

SuperDLT reassuresthe end-user

– 10-years reliability track record

– Compatible with 80% of the installed base in midrange

– Superior technology using only 10% of capacity capability

– Complete range of product (incl.Benchmark)

– no compelling reason to change

Page 28: Steve Smith

Opto-Magnetic Storage SystemsO-MaSS

A Tandberg Data Company

Page 29: Steve Smith

29

Increase of Storage

1998 1999 2000 2001 2002 20030

400

800

1600

3200

6400Shipments in PBytes (1015)

Unix

NT

Others

Total

Page 30: Steve Smith

30

O-MaSS will:

• Develop a unique device bridging the gap between hard disk and tape

• Integrate the new device into intelligent systems

• Offer enterprise level functionality at mid-range cost

• Target a broad market including near-line storage, SSP’s, e-businesses, security and backup applications

Page 31: Steve Smith

31

Breaking the limits of traditional tape storage• Tandberg has worked with Optical technology for tape readout

since 1993 (TD has patents and IP)

• Matrix Planar Write Head - a revolution in writing with small track pitch (TD has exclusive rights)

• New inventions has overcome the shortcomings of the technology

• Allows a major leap in track density

• Ultra high optical resolution

• This combination allows very high density and parallelism at low cost

Page 32: Steve Smith

32

32 Tracks and More Written Simultaneously

Page 33: Steve Smith

33

Optical Readout Head

Collimated laser

Focusing Lens

Solid Immersion Lens

Collimated laser

Beam splitter

Objective lens

Solid Immersion Lens Without Air Gap (SILWAG)

Detector

array

Page 34: Steve Smith

34

Introducing a new revolutionary storage device

• Capacity: 600GB native

• Transfer rate: 64MB/s native

• Average access time:

• Media cost < $ 0.1/GB

• SCSI and Fiber interface

• Automation friendly design

• Very competitive cost

• Technology enablers:– Matrix Planar Write Head– Optical Read Head

• New mechanical platform

• New Cartridge Concept

• Technology allows fast introduction of new product generations (every 18 months)

First generation product:

<3,5 sec.

Page 35: Steve Smith

35

Very Cost Competitive

• 1TB NAS system from NetApp is $235K

• 1TB Celerra system from EMC is $1000K

• 1,2 TB NAS system(2 drives + 2 HDD + thin server) from O-MaSS can be <$20K

EMC Celerra

NetApp Filer

Page 36: Steve Smith

36

Development Plan

Important milestone Q2 2001:

• Critical technology will be demonstrated– Q4 2000: Optical read technology– Q1 2001: 32 channel write

• Partner agreements in place

• First generation product specified

• Product Development Start– Development time 24 months

Page 37: Steve Smith

Tandberg Data

Your storage partner today and in the future