Earn Lead The Way miles by growing your team and increasing loyalty from your preferred customers.

HOW TO EARN MILES # OF MILES EARNED

STEP ONE: PERSONALLY ACHIEVE 100 SV

STEP TWO: EARN TEAM BUILDING AND/OR CUSTOMER LOYALTY MILES

Lead The Way miles earned through the Lead The Way incentive program are not transferable to other Rodan + Fields® Independent Consultants.Qualified Consultants with five or more Lead The Way miles will be notified at the close of each Commission Period via the Recognition Edition of the

Insider Scoop. The Lead The Way incentive program is an optional program offered in addition to other Commission, award and bonus programs ineffect during the qualification period of the program. For further details about earning miles, Volume associated with returned purchases and other

Lead The Way Incentive program terms and conditions, click here.

HOW TO EARN MILES

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Accumulate miles by combining team building and customer loyalty activities within a single Commission Periodbetween January 1 and July 31, 2014. There is no limit to the number of miles you can earn each month.

Receive two miles when a minimum of two new Personally Sponsored (PSL1) Consultants each generate 300 or more SV during their enrollment month.

Receive one additional mile for each additional new Personally Sponsored (PSL1) Consultant who generates 300 or more SV during her or his enrollment month.

Receive two miles when ten Level One (L1) PC Perks enrollment and/or replenishment orders are processed in a calendar month.

Receive one additional mile for five additional Level One (L1) PC Perks enrollment and/or replenishment orders that are processed in a calendar month.

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TEAM BUILDING MILES

CUSTOMER LOYALTY MILES

Earn Lead The Way miles by growing your team and increasing loyalty from your preferred customers.

HOW TO EARN MILES # OF MILES EARNED

STEP ONE: PERSONALLY ACHIEVE 100 SV

STEP TWO: EARN TEAM BUILDING AND/OR CUSTOMER LOYALTY MILES

Lead The Way miles earned through the Lead The Way incentive program are not transferable to other Rodan + Fields® Independent Consultants.Qualified Consultants with five or more Lead The Way miles will be notified at the close of each Commission Period via the Recognition Edition of the

Insider Scoop. The Lead The Way incentive program is an optional program offered in addition to other Commission, award and bonus programs ineffect during the qualification period of the program. For further details about earning miles, Volume associated with returned purchases and other

Lead The Way Incentive program terms and conditions, click here.

HOW TO EARN MILES

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FOOTER

Accumulate miles by combining team building and customer loyalty activities within a single Commission Periodbetween January 1 and July 31, 2014. There is no limit to the number of miles you can earn each month.

Receive two miles when a minimum of two new Personally Sponsored (PSL1) Consultants each generate 300 or more SV during their enrollment month.

Receive one additional mile for each additional new Personally Sponsored (PSL1) Consultant who generates 300 or more SV during her or his enrollment month.

Receive two miles when ten Level One (L1) PC Perks enrollment and/or replenishment orders are processed in a calendar month.

Receive one additional mile for five additional Level One (L1) PC Perks enrollment and/or replenishment orders that are processed in a calendar month.

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TEAM BUILDING MILES

CUSTOMER LOYALTY MILES

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CONVENTION RAFFLE REWARDSEvery Lead The Way mile earns you one Lead The Way Prescription For Change Foundation raffle ticket. This

raffle will take place at Convention 2014 and participants must be present to win.

Consultants who achieve five or more miles are rewarded with the above prizes and/or prize experiences. Prizes and prize experiences arecumulative; a Consultant who achieves 35 miles is rewarded with all five prize experiences. All miles must be earned before the end of the Lead The

Way Incentive Program by the close of the July 2014 Commission Period. All Consultants must be registered for and in attendance at Convention2014 to be eligible to redeem Convention-related Lead The Way incentive program rewards. For further details about rewards and other Lead The

Way Incentive program terms and conditions, click here.

MILESTONE ONE: EXPERIENCE THE BRAND LIMITED EDITION FLIPBOOKMILES NEEDED: 5A Lead The Way exclusive flipbook showcasing the Rodan + Fields brand and skincare products including full-page product overviews, our best “before-and-afters” and popular press coverage.

MILESTONE TWO: DOCTORS’ SOCIAL CIRCLEMILES NEEDED: 10Invitation to a private social circle on Facebook featuring exclusive content, live chats andvirtual events with Dr. Katie Rodan and Dr. Kathy Fields.

MILESTONE THREE: ON THE MOVE CONVENTION 2014 PARTYMILES NEEDED: 15Receive an exclusive invitation to Dr. Katie Rodan and Dr. Kathy Fields’ Convention 2014 party. Attendees will receive a special gift.

MILESTONE FOUR: RED CARPET TRAVEL EXPERIENCEMILES NEEDED: 25A one-of-a kind Convention 2014 travel package including a $500 travel voucher, threecomplimentary hotel nights, on-site VIP check-in, exclusive VIP Lead The Way Lounge.

MILESTONE FIVE: LEADERS IN LOYALTY ROUND TABLE & EXCELLENCE AWARDMILES NEEDED: 35Partake in an all-expenses paid trip to San Francisco for a private leadership event hosted by Dr. Katie Rodan and Dr. Kathy Fields. Event includes luncheon with a special guest speaker, $1,000 shopping allowance and an invitation to bring one guest of your choice. Achievers of this major milestone will also receive the Leaders In Loyalty Excellence Award at the 2014 Convention.

HOW TO GET REWARDS

Accumulate Lead the Way miles, achieve rewards, and gain exclusive R+F experiences along the way.

Earn your way to one or more of these milestone rewards. Milestone rewards are cumulative.

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CONVENTION RAFFLE REWARDSEvery Lead The Way mile earns you one Lead The Way Prescription For Change Foundation raffle ticket. This

raffle will take place at Convention 2014 and participants must be present to win.

Consultants who achieve five or more miles are rewarded with the above prizes and/or prize experiences. Prizes and prize experiences arecumulative; a Consultant who achieves 35 miles is rewarded with all five prize experiences. All miles must be earned before the end of the Lead The

Way Incentive Program by the close of the July 2014 Commission Period. All Consultants must be registered for and in attendance at Convention2014 to be eligible to redeem Convention-related Lead The Way incentive program rewards. For further details about rewards and other Lead The

Way Incentive program terms and conditions, click here.

MILESTONE ONE: EXPERIENCE THE BRAND LIMITED EDITION FLIPBOOKMILES NEEDED: 5A Lead The Way exclusive flipbook showcasing the Rodan + Fields brand and skincare products including full-page product overviews, our best “before-and-afters” and popular press coverage.

MILESTONE TWO: DOCTORS’ SOCIAL CIRCLEMILES NEEDED: 10Invitation to a private social circle on Facebook featuring exclusive content, live chats andvirtual events with Dr. Katie Rodan and Dr. Kathy Fields.

MILESTONE THREE: ON THE MOVE CONVENTION 2014 PARTYMILES NEEDED: 15Receive an exclusive invitation to Dr. Katie Rodan and Dr. Kathy Fields’ Convention 2014 party. Attendees will receive a special gift.

MILESTONE FOUR: RED CARPET TRAVEL EXPERIENCEMILES NEEDED: 25A one-of-a kind Convention 2014 travel package including a $500 travel voucher, threecomplimentary hotel nights, on-site VIP check-in, exclusive VIP Lead The Way Lounge.

MILESTONE FIVE: LEADERS IN LOYALTY ROUND TABLE & EXCELLENCE AWARDMILES NEEDED: 35Partake in an all-expenses paid trip to San Francisco for a private leadership event hosted by Dr. Katie Rodan and Dr. Kathy Fields. Event includes luncheon with a special guest speaker, $1,000 shopping allowance and an invitation to bring one guest of your choice. Achievers of this major milestone will also receive the Leaders In Loyalty Excellence Award at the 2014 Convention.

HOW TO GET REWARDS

Accumulate Lead the Way miles, achieve rewards, and gain exclusive R+F experiences along the way.

Earn your way to one or more of these milestone rewards. Milestone rewards are cumulative.

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TRACK YOUR PROGRESS

HOW TO TRACK MILES

STEP 1: LOG INTO PULSE

STEP 2: TRACK CONSULTANT ACTIVITY IN YOUR PULSE VITAL SIGNS REPORT

STEP 3: TRACK PREFERRED CUSTOMER ACTIVITY IN YOUR PULSE AUTOSHIP REPORT

FOR STEP-BY-STEP DETAILS ON HOW TO USE THE VITAL SIGNS AND AUTOSHIP REPORTS, VISIT THEPULSE BIZ DEV LIBRARY AND SEARCH FOR “LEAD THE WAY - TRACK YOUR PROGRESS” DOCUMENT

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TRACK YOUR PROGRESS

How to Track Miles

STEP 1: LOG INTO PULSE

STEP 2: TRACK CONSULTANT ACTIVITY IN YOUR PULSE VITAL SIGNS REPORT

STEP 3: TRACK PREFERRED CUSTOMER ACTIVITY IN YOUR PULSE AUTOSHIP REPORT

For step-by-step details on how to use the Vital Signs and Autoship reports, visit thePulse Biz Dev Library and search for “Lead The Way - Track Your Progress” document.

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