state of the domain naming system - anand vora & ulrich reatzlaff - public interest registry
TRANSCRIPT
State of theDomain Naming System
Ulrich Retzlaff Anand VoraPublic Interest Registry
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27 years ago….com.net.org.gov.edu.mil
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Today
.asia
.biz
.info
.jobs
.name
.pro
.tel
.xxx
.in
.fr
.uk
.cn
.kr
.hk
.my
.vn
Coming soon....Africa .Health.Bank .Hotel.Berlin .Irish.Dental .Love.Eco .London .Earth .Money .Food .Movie.Film .Paris .Free .Poker.Green .Radio.Gay .Whatever
210,000,000+ Domain Names Registered
Over 2 Billion Internet Users
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Today
1billion active users
Founded 2004
140 million active users, sending 340 million tweets
every day
Founded 2006
800 million users
each month, watching 4 billion
hours of video, and72 hours of video are
uploaded every minute
Founded 2005
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Do websites still matter?
Caravan Research 2010
Question: Rank the following (Website, FB, Twitter, LinkedIn, YouTube) from most trustworthy to least.
81% of respondents chose an organization’s website as the most trustworthy place.
60% of respondents chose Twitter as the least.
Facebook, YouTube, and LinkedIn fell in between the two extremes.
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Ok, but why so many new gTLDs?
“The program's goals include enhancing competition and consumer choice, and enabling the benefits of innovation via the introduction of new gTLDs.”
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Business Innovation since 1985
E-commerce
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Innovations for Multimedia
Streaming
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Community Innovations
Crowd Sourcing
MOVIE
.ORG Statistics
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Major Global Reach
Roughly 40% of registrations come from outside of the U.S.
AF1%
AP12%
EU23%
LAC2%
NA63%
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Broad Appeal
Associations
Charity & Campaigns
ReligionSmall Businesses
Open Source
Health and Medical
Community Development
Arts and Culture
Corporate Social Responsibility (CSR)
Disaster Relief
Global Organizations Open Source
Sports and Recreation
Celebrity Causes
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Strong Brand Attributes
Web users* have told us that .ORG stands for:
1. Informative 2. Well-intentioned 3. Trustworthy 4. Valuable information 5. International use
*Based on global survey conducted in 2009, 2010 of 10,000+ Users
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.ORG is a Growing TLD
One of the original TLDs, now over 10M DUM, and growing at 7% each year.
2006 2007 2008 2009 2010 2011 2012 -
2,000,000
4,000,000
6,000,000
8,000,000
10,000,000
12,000,000
Domains Under Management (2006-2012)
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Highest Renewal Rate
Average (blended) renewal rate of 75%, is among the highest of all gTLDs.
1 year 2 years 3+ years Blended
60.7%
75.7%86.0%
75.4%
Renewal Rate
Internet Users in India
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Internet Users
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In Asia
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ASIA INTERNET USE, POPULATION DATA AND
FACEBOOK STATISTICS
ASIAPopulation Internet Users, Internet Users Penetration Users Facebook
( 2011 Est.) (Year 2000) 31-Dec-11 (% Population) % Asia 31-Mar-12
Afganistan 29,835,392 1,000 1,256,470 4.20% 0.10% 257,440
Bangladesh 158,570,535 100,000 5,501,609 3.50% 0.50% 2,520,680
Bhutan 708,427 500 98,728 13.90% 0.00% 65,660
China * 1,336,718,015 22,500,000 513,100,000 38.40% 50.50% 447,460
Hong Kong * 7,122,508 2,283,000 4,894,913 68.70% 0.50% 3,752,160
India 1,189,172,906 5,000,000 121,000,000 10.20% 11.90% 45,048,100
Indonesia 245,613,043 2,000,000 55,000,000 22.40% 5.40% 43,523,740
Japan 126,475,664 47,080,000 101,228,736 80.00% 10.00% 7,684,120
Kazakhstan 15,522,373 70,000 5,448,965 35.10% 0.50% 452,200
Korea, South 48,754,657 19,040,000 40,329,660 82.70% 4.00% 6,376,160
Kyrgystan 5,587,443 51,600 2,194,400 39.30% 0.20% 75,380
Myanmar 53,999,804 1,000 110,000 0.20% 0.00% n/a
Nepal 29,391,883 50,000 2,031,245 6.90% 0.20% 1,396,800
Pakistan 187,342,721 133,900 29,128,970 15.50% 2.90% 6,412,960
Sri Lanka 21,283,913 121,500 2,503,194 11.80% 0.20% 1,235,080
Taiwan 23,071,779 6,260,000 16,147,000 70.00% 1.60% 11,877,620
Tajikistan 7,627,200 2,000 794,483 10.40% 0.10% 34,640
Vietnam 90,549,390 200,000 30,516,587 33.70% 3.00% 3,173,480
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Promoting .ORG in India
Comprehensive campaign: TV, PR, Digital, & Social Media
Our Commitment to Indian Market• Create awareness for .ORG• Reach out to SMBs to promote .ORG • Support our valued partners
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A WORLD OF POSSIBILITIES.TOGETHER.
Thank You
[email protected]@pir.org
REPOSITORY
What does this mean?
Look To Broadband As Indicator
India 1 broadband subscriber per
100 people.
Europe & U.S. has 30 broadband
subscribers per 100 people.
Source ITU-2011
Broadband Drives Real Growth
An IDB study found that a 10% point increase in broadband penetration in the region could boost gross
domestic product by an average 3.2% and raise
productivity by 2.6%.
Inter-American Development Bank (IDB)- 5-2012