startup product management - analytics
TRANSCRIPT
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Venture for Canada Product Management Workshop
Jean-Luc David [email protected]
http://www.jldavid.com
Startup Analytics
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In a startup, the purpose of analytics is to iterate to product/
market fit before money runs out.
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How do you make analytics actionable?
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Voice of Customers
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Personas
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Self-Selection
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Planning Features
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Founders Advisors
Customers Press
Competitors
Lots of Stakeholders
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IDC & Forrester
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Android Analytics
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Active Surveys & Focus Groups
Events Prioritize based on frequency
Trello Board
Quantitative Data
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Passive App Analytics
Flurry Mixpanel
Google Analytics Crashlytics
Quantitative Data
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Lean UX A/B Testing
Qualitative Data
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Venture for Canada Product Management Workshop
Jean-Luc David [email protected]
http://www.jldavid.com
Startup Analytics