Start Driving Customer Traffic Start Driving Customer Traffic Today with Today with

f a c e b o o kf a c e b o o k

BUILDINGBUILDING AN AUDIENCE

BUILDING AN AUDIENCE

PAGE INFORMATIONINFORMATION

BUILDING AN AUDIENCE

PAGE INFORMATION

ENGAGINGENGAGING YOUR FOLLOWERS

BUILDING AN AUDIENCE

PAGE INFORMATION

ENGAGING YOUR FOLLOWERS

BUILDING AN AUDIENCE

• Facebook Ads

• Facebook Ads

• Facebook Ads• Cross-promote

• Facebook Ads• Cross-promote

• Facebook Ads• Cross-promote

PAGE INFORMATION

• Fill out page information FULLY

• Fill out page information FULLY• FOCUS the brand’s social presence

ENGAGING YOUR FOLLOWERS

• Time your posts to optimize engagement

• Time your posts to optimize engagement

• Time your posts to optimize engagement• Solicit as MUCH engagement as possible

• Time your posts to optimize engagement• Solicit as MUCH engagement as possible• Respond in a timely fashion

• Time your posts to optimize engagement• Solicit as MUCH engagement as possible• Respond in a timely fashion• Moderate posts to promote a safe environment

• Time your posts to optimize engagement• Solicit as MUCH engagement as possible• Respond in a timely fashion• Moderate posts to promote a safe environment• Use a URL shortener

• Time your posts to optimize engagement• Solicit as MUCH engagement as possible• Respond in a timely fashion• Moderate posts to promote a safe environment• Use a URL shortener• Balance promotional offers with conversation.

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THANK YOU to SUMMER NAMM 2010!!