stakeholder approach 2016
TRANSCRIPT
8/16/2019 Stakeholder Approach 2016
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Presented To:
Sir Col Ijaz Ahmed
Group Member's:
Abdullah Awan
Aleem Ullah
Ali Murtaza
Adnan Ali
Ali shahroz
Talha Turab
National University of Modern
Languages
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Stake Holder Approaches
Ethics:
A code o moral standards or conduct or what is !"ood# opposed to what is !bad# or !wron"#$
•What is Stake?
A Sta%e is an& interest share or claim that a "roup or indi
the outcome o a Corporation)s policies procedures or acti
others$
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Stake Holder Approaches
• What is Stakeholder?
• A person "roup or or"anization that has interest or co
or"anization$
• Sta%eholders can aect or be aected b& the or"aniza
objecti(es and policies$ Some e*amples o %e& sta
creditors directors emplo&ees "o(ernment +and its a"en
+shareholders, suppliers unions and the communit& r
business draws its resources$
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ri!ary vs Secondary Stakeholder "roups
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Stakeholder Manage!ent Approach
• The sta%eholder mana"ement approach is a wa& o understandin" the eects o
orces and "roups on speciic issues that aect real-time sta%eholders and their
• This approach attempts to enable indi(iduals and "roups to articulate collabora
strate"ies: based on:
• Identi&in" and prioritizin" issues threats or opportunities
• Mappin" who the sta%eholders are• Identi&in" their sta%es interests and power sources
• Showin" who the members o coalitions are or ma& become
• Showin" what each sta%eholder)s ethics are and should be
• .e(elopin" collaborati(e strate"ies and dialo"ue rom a hi"her "round per
plans and interactions to the desired closure or all parties
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Stakeholder Manage!ent Approach #conti$%%
• Utilitarian Approach:
• Moral beha(iors produce the "reatest "ood or the "reatest number$
• &ndividualis! Approach:
• Acts are moral when the& promote the indi(idual's best lon"-term interests +e$"$ the !"
• 'actors Affecting Ethical (hoices
•
)he Manager:• /e(el or sta"e o moral de(elopment
• /earned 0thics
• The 1r"anization S&stems
• Social *esponsi+ility
• An 1r"anization ta%in" actions that contribute to societ&
• 2ein" a "ood corporate citizen$
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Stakeholder Model
– The belie that a business should be operated or the beneit o all
concerned with it +all !sta%eholders# not just the owners,$
– The oundation o Social 3esponsibilit&$
• 4-1r"anizational Sta%eholders 5-Customers
• 6-1wners In(estors 7-Go(ernment
• 8-0mplo&ees 9-Societ&
• -Suppliers
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,ie-s of *esponsi+ilities of .usiness
• 4- Econo!ic *esponsi+ilities
• The onl& Social 3esponsibilit& ; Proit-Ma*imizin"$
• 6- Legal *esponsi+ilities
• Social 3esponsibilit& ; 1be&in" the /aw +as well as ma%in" a proit,
•
/0 Ethical *esponsi+ilities• To be ethical an or"anization should see% a hi"her standard than mere
law:
• Act with e<uit& airness and impartialit&
• 3espect the ri"hts o indi(iduals
• Act or the common "ood
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Argu!ents Against Social *esponsi+ility
• Social e*penditures amount to thet o business owne
• 2usiness lac%s the abilit& to pursue social "oals$
• 2usiness would "ain too much power i in(ol(ed in t
domain$ +Social issues should be let to those accoun(oters$,
•Ethical Leadership .y E1a!ple
• Senior mana"ers must be stron"l& committed to eth
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Whistle0.lo-ing
• 2efinition: The disclosure b& an emplo&ee o ille"al immoral or practices b& the or"anization$
• "uidelines:
– 2e sure &ou are ri"ht +%eep accurate records,
–Tr& to resol(e the situation in-house irst
– Consult an attorne& beore contactin" the media etc$
– 3ealize &ou could be ired$
– .on)t e*pect to proit
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A++ott co!pany
• ,ision3 Mission3 4+5ectives
• Trust inno(ation and <ualit& are what stand out in Ab
compan&$ Abbott prides itsel in bein" the leadin" inno(ator
products includin" their de(elopment in =I> detection and
Their number one concern is or their customers ma%in" products are both eicient and proitable$ ?inall& Abbo
Commitment to its histor& and to the uture +(ision
1bjecti(es6@@9$
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A++ott (o!pany Stakeholder Approaches
•Abbott)s sta%eholders not onl& include its shareholders
emplo&ees$ 0(er&one rom research and de(elopment to
wor% in the plant are sta%eholders$ The& also include .on
C01 and all the mana"ers the support o the C01$ The de pro"ress Abbott ma%es in its disco(eries and de(elopmen
to the wealth o the compan& and its emplo&ees$
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Evaluation and (ontingency Approach
•Their lar"est source o re(enue comes rom pharmaceutical sal
research and de(elopment mar%etin" and sales pla& an enormo
perormance o the compan& and achie(in" their "oals$ Accordin
written b& pharmaceutical ield Abbott implements what is %nown c
as class A which inte"rates business processes tools and peo
beha(iors +6@@B,$ In other words each sales orce meets mon
mar%etin" team and presents <ualitati(e and <uantitati(e inormat
territor&$ The mar%etin" team than incorporate the eedbac% into th
and mar%etin" plans$ This process allows mar%etin" and sales t
to"ether be on the same pa"e and successull& sell and mar%et produ
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*eco!!endations
•In conclusion despite economic hardships Abbott will thri(e as
continuin" to de(elop new and beneicial products that are inno(ati
the cur(e$ In order to maintain a competiti(e ed"e the compan
patents beore their competition does$ The& will do this b& continui
emplo&ees to succeed and e*cel and b& increasin" low o handsde(elopment$
• In the past &ear medical products accounted or 8$5 billion
compan&)s re(enue$ Additionall& 0conom& heart diseases is the nu
emer"enc& in the United States$
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