Online Forex-trading portal developmentB2C & B2B – Press ‘positioning’ concepts

Website / portal re-writing and re-structuring

Regular email comms to account holders

Content development for Reuters customer extranet . Online and offline CRM comms

“Having the right contacts in new markets is crucial for those first steps”

HSBC Trade Services, Hong KongGlobal Press & DM

HSBC Trade Services, Hong KongGlobal - Press & DM

“At HSBC, we have local banks in more countries than anyone else. And all of our offices around the world are staffed by local people.

It is their insight that allows us to recognise financial opportunities invisible to outsiders.”

HSBC brand campaignGlobal – Press & Outdoor

Simplifying business in China since 1865’

Traditional ChineseSimplified Chinese

Simplifying business in Hong Kong

HSBC Trade Services, Hong KongGlobal - Press

HSBC Hong KongForex Unit trusts - B2C press advertising

HSBC PremierIntegrated DM, Press, online and instore

New identity, conversion mailings, product launches and in-branch material.

Pan-European investment ‘portal‘- DM and website development

Launch of Dealing 3000Xtra

DM and trade press