social media by social quirk - bni presentation by becky ladley
DESCRIPTION
A short presentation about the social media marketing services offered by Surrey-based social media company Social Quirk. This presentation was given by Becky Ladley at her regular networking group, BNI Guildford Business, on 3rd July 2014. If you would like to know more about how Social Quirk can help your company improve the results you get from your time spent on social networking sites, please visit www.socialquirk.co.uk.TRANSCRIPT
Becky LadleySocial Quirk
BNI 10 Minute Presentation3rd July 2014
My Mum and Dad
Me, graduating from Durham where I
studied Maths Physics and Latin
Me and my brother Geran at the Doctor
Who Experience (it was awesome)
My boyfriend Tom
Our housemate Fish (we live in
Surbiton)
On to business… Social Quirk
Started October 2012 as events company Social
Quirk EventsIntroduced social media
services in 2013In 2014 decided to focus
on social media
All these are social media
But these are the ones businesses care about…
Largest social networking site – over 50% of UK have an account
Can hugely improve your ranking on Google search
Biggest professional social network, great for keeping in touch
Great for conversation, communication and engagement
Why hire a consultant?
There’s a lot out there – where do I start?What on earth is a hashtag? How do I use it?I finally figured out how everything works… and it’s all changedI keep posting stuff, but no one seems to be listeningWe want to do it right, but don’t know how we’ll make time.
Getting started…
Strategy, strategy, strategy
Using social media without a strategy is like playing darts with a blindfold on – you might occasionally get a bullseye, but half your darts will end up on the floor.
Social Quirk Strategic Review
In depth and focused report looking at…How you currently use social mediaHow you can improveAnalysis of platforms for your usage and target audienceOther recommendations
Next.. Get Set Up
Get set up quickly and easilyReceive full training for you and your
teamPlus creation of strategic plan
Struggle
through it
yourself
OR
Let me do
it for you
With all this strategic groundwork…
You’re now in a great position to go away and start doing social media properly and see results fast
But if you want to get the most out of social media, we’re happy to help!
First we need to look at the big picture
Strategy• Focus• Organisation of resources• STRATEGIC REVIEW and
SET-UP
Planning• Month-by-month or
week-by-week• Use of communications
calendar
Implement• Posting• Scheduling• Responding to comments
Analysis• What worked• How it can be improved• Engagement/conversions
Next Steps
Easiest to outsource
Benefits to doing in-house
We can help with any aspect…
Ongoing support
From basic support and guidance……to complete social media management
across all platforms
We will work with you to create an exciting, engaging and up to date social media
presence
Great ReferralsCompanies with 3-20 employees who
want to use social media
Web design companies
Other digital marketing companies (e.g. SEO, email marketing, PPC, etc)
Thank you for watchingPlease direct any questions to:
@SocialQuirk on Twitteror
Read social media tips and news atwww.socialquirk.co.uk