social media and your career w joyce sullivan
DESCRIPTION
Joyce Sullivan launches "Social Media and You" webinar series. Today's inaugural webinar is "Social Media and Your Career" with Joyce explaining how she took her traditional career path and evolved it into her social media strategy and training business today.TRANSCRIPT
Social Media and
Your Career
Joyce Sullivan Founder and CEO SocMediaFin, Inc.
September 21, 2012
12Noon – 1pm EDT Webinar
Thanks for joining us today • Our agenda • SocMediaFin and Career Reinvention services • The 5 questions • Career Roadmap • Detours along the way • Social media and you • The basics: LinkedIn, Facebook, Twitter • Next steps for you • Questions • Thank you!
Social Media and Your Career
http://joycems.com
Services available: - Career reinvention coaching
- Custom one to one programs (in person or online) - Group programs (in person or online)
- Areas of focus: - Social media basics: LinkedIn, Facebook, Twitter - Advanced training: latest social media tools and use - Being a beta: the startup world and how to engage - Live event tweeting
http://www.eventbrite.com/event/4266792090
Social Media Strategy Social media strategy development and training for organizations including:
Social media seminars for regulated industries, specializing in financial services
In house workshops for social media training and staff development
Custom training for industry executives and senior staff
Keynote speaker for company events and industry conferences
Companies and Organizations
Social Media - How I got started • 17 years ago / 1995
– opened my America Online (later called AOL) account – email only; closed community (not yet on world wide web)
• 8 years ago / 2004 “I’m on the blog” – Joined MySpace (Facebook was only open to students)
• 6 years ago / 2006 – Joined LinkedIn / LinkedIn started in 2002 – My LinkedIn number: 8,358,039 (1st 4% of users)
– (view your Profile; your number is in the weblink url) – As of Aug 2, 2012, LinkedIn has 175 million+ members
• 4 years ago / Sept 27, 2008 @TwBirthday – Joined Twitter / Twitter started in 2005
My Career Evolution 1st of Six Children
- church singer - babysitter - guitar teacher - clothing retail job - resort waitress
Public School Teacher
Manufacturing Code
Administrator
“Client” Executive
Outplacement”
Banking: Program Manager
Banking: Revenue Analyst
Consulting: Banking
TODAY: Social Media Consulting
The 5 questions
Who are you?
What do you have to say?
Who are you trying to reach?
Once you connect, then what?
How do they WANT to be reached?... or not
The questions - with your answers
Who are you? Employee, business owners, parent, industry executive
What do you have to say?
Great skills, great products and services, when are you coming home?, excellent company to invest
Who are you trying to reach?
Your current manager, potential new manager, hiring manager, new customers, your kids, investors, news media
The questions - with your answers (cont’d) How do they WANT to be
reached? .. Or not.
Email (home or work) Voicemail Phone text Instant message Twitter LinkedIn Facebook (public or private message)
Once you connect, then
what?
This is now your show!
How do you develop meaningful connections?
The Big Three – and more
And thousands more…
LinkedIn – today’s professional resume
http://linkedin.com
Social Media Career Tools
family photo album or more?
http://facebook.com
Social Media Career Tools
Twitter – “closest thing to time travel”
http://twitter.com
Social Media Career Tools
Next Steps for you • Answer your own 5 questions
– Are you connecting with people the way THEY want to be reached?
• Your career and social media roadmap – Do your own map, detours and how to reroute yourself
• Social media and you – The basics: LinkedIn, Facebook, Twitter
• October 1st NYIT NYC 6:00-8:00pm – Social media and your career workshop – http://www.eventbrite.com/event/4266792090
Connect with me online and in person: LinkedIn:
http://linkedin.com/in/joycemsullivan Facebook: http://facebook.com/socmediafin
Twitter: http://twitter.com/joycemsullivan @JoyceMSullivan
http://twitter.com/socmediafin @SocMediaFin
Email: [email protected] Social Media and Your Career Workshop: Oct 1st
http://www.eventbrite.com/event/4266792090
Social Media and
Your Career
Joyce Sullivan Founder and CEO SocMediaFin, Inc.
September 21, 2012
12Noon – 1pm EDT Webinar
Thank you!