so you want to build a blog?
DESCRIPTION
Blogging can be stimulating, rewarding, and even profitable. Here's how to get started toward successfully launching a blog.TRANSCRIPT
![Page 1: So You Want to Build a Blog?](https://reader033.vdocuments.site/reader033/viewer/2022061300/54c6534e4a7959e8238b4585/html5/thumbnails/1.jpg)
SO YOU WANTTO BUILD A BLOG?Jonathan ColemanCADM 111 – Intro to Online Communications
![Page 2: So You Want to Build a Blog?](https://reader033.vdocuments.site/reader033/viewer/2022061300/54c6534e4a7959e8238b4585/html5/thumbnails/2.jpg)
CHOOSE YOUR NICHE
▪Your topic and audience will define everything about your blog.▪Pick something unique but not weird.▪Keep it focused.
![Page 3: So You Want to Build a Blog?](https://reader033.vdocuments.site/reader033/viewer/2022061300/54c6534e4a7959e8238b4585/html5/thumbnails/3.jpg)
RESEARCH THE COMPETITION
▪What works for them?▪How can you improve on them?▪Don’t copy them too closely.
![Page 4: So You Want to Build a Blog?](https://reader033.vdocuments.site/reader033/viewer/2022061300/54c6534e4a7959e8238b4585/html5/thumbnails/4.jpg)
ANALYZE YOUR AUDIENCE
▪ Identify a specific group of people.▪ Imagine an example audience member.▪ List characteristics of that person.
![Page 5: So You Want to Build a Blog?](https://reader033.vdocuments.site/reader033/viewer/2022061300/54c6534e4a7959e8238b4585/html5/thumbnails/5.jpg)
DEFINE YOUR STRATEGY
▪Articulate your goals.▪Determine how you will convince your
audience to stay.▪Think of a tagline to use as a “hook”.
![Page 6: So You Want to Build a Blog?](https://reader033.vdocuments.site/reader033/viewer/2022061300/54c6534e4a7959e8238b4585/html5/thumbnails/6.jpg)
BRAINSTORM FOR WORDS
▪Think many different kinds of words that relate to your niche.▪ Look up synonyms.▪Test out catchy combinations of your
best words.
![Page 7: So You Want to Build a Blog?](https://reader033.vdocuments.site/reader033/viewer/2022061300/54c6534e4a7959e8238b4585/html5/thumbnails/7.jpg)
PHONE A FRIEND
▪Run potential names by people you know well and watch their reactions.▪Pay attention to how the name sounds
or when you speak it.
![Page 8: So You Want to Build a Blog?](https://reader033.vdocuments.site/reader033/viewer/2022061300/54c6534e4a7959e8238b4585/html5/thumbnails/8.jpg)
PLAY THE DOMAIN GAME
▪Search for a domain name that closely matches your site. ▪When you find a domain name that
has one of your keywords, use that in your blog name.