so you want to build and app
TRANSCRIPT
So You Want to Build an App?
Geof Baker
www.venadvisory.com
(415) 484-8725 www.venadvisory.com 1
Digital health Initiatives
4500 Digital Health Companies and 165,000 apps Want Your Attention
Source: Startup Health, 2015 Year End report, IMSHealthcare Informatics Institute
www.venadvisory.com 2
66 of the top 100 hospitals offer
health consumer mobile apps, only
2% of patients are using them1
(1) Anderson Consulting, Jan.2016
www.venadvisory.com 3
Vanilla, Siloed Integrated, Patient Experience & Activation
Design Thinking
www.venadvisory.com 4
Ideas
Build
Solution
Measure
Data
Learn
Learn-Build-Measure
Eric Ries “Lean Startup”
Avoid Wasting Your Time and Resources
www.venadvisory.com 5
This Works: MIT 24 Step Commercialization Journey
Source: Bill Aulet, MIT Entrpreneurship Center,
“Disciplined Entrepreneurship: 24 Steps to a Successful
Startup” 2013
www.venadvisory.com 6
Commercialization Readiness Level
Source: Steve Blank, Stanford University
www.venadvisory.com 7