sm-sb media kit 2013 · 2017. 9. 30. · simple mom: a blend of helpful tips, motivation to make...

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2013 ADVERTISING OPPORTUNITIES

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Page 1: SM-SB media kit 2013 · 2017. 9. 30. · Simple Mom: A blend of helpful tips, motivation to make plans, storytelling about the simple-living process, and encouragement to not let

2013 ADVERTISING OPPORTUNITIES

DRAFT

Page 2: SM-SB media kit 2013 · 2017. 9. 30. · Simple Mom: A blend of helpful tips, motivation to make plans, storytelling about the simple-living process, and encouragement to not let

Simple Mom:A blend of helpful tips, motivation to make plans, storytelling about the simple-living process,

and encouragement to not let your brain go to mush just because you’re a parent.

our missionWe are two blogs dedicated to the art and science of living life simpler.

Page 3: SM-SB media kit 2013 · 2017. 9. 30. · Simple Mom: A blend of helpful tips, motivation to make plans, storytelling about the simple-living process, and encouragement to not let

Simple BITES:Delicious, nourishing food for everyone in the family.

All about seasonal cooking, menu planning, eating fresh, whole foods, and healthy preparation.

Page 4: SM-SB media kit 2013 · 2017. 9. 30. · Simple Mom: A blend of helpful tips, motivation to make plans, storytelling about the simple-living process, and encouragement to not let

about us

Tsh Oxenreider started Simple Mom in 2008 and quickly grew

to love the art of blogging. Soon after, she founded her company,

Simple Living Media, which owns a number of other blogs,

including Simple Bites.

She’s the author of the books Organized Simplicity

and One Bite at a Time: 52 Projects for Making Life Simpler.

Her third book, Notes from a Blue Bike, will hit bookstores early

2014.

Tsh and her family currently live in Bend, Oregon, though she

considers Austin, Texas her hometown.

Kyle Oxenreider serves as both blogs’ business director.

He also happens to be married to Tsh.

Before her kids arrived, Aimée Wimbush-Bourque went to

culinary school, which led to several years of cooking in fine-

dining establishments, and dabbling in catering and some

personal chef work.

Eventually, she traded her tongs and chef whites for a laptop, and

married her two passions by becoming

a food blogger.

Aimée and her family currently live in Montréal, Canada, but

she grew up on an idyllic “Little House” homestead in British

Columbia, where she learned the beauty of real food long before

it was popular.

Two women—mothers, wives, and friends, each with a uniquely directed passion

to help other families live more simply.

Page 5: SM-SB media kit 2013 · 2017. 9. 30. · Simple Mom: A blend of helpful tips, motivation to make plans, storytelling about the simple-living process, and encouragement to not let

about our readers

Page 6: SM-SB media kit 2013 · 2017. 9. 30. · Simple Mom: A blend of helpful tips, motivation to make plans, storytelling about the simple-living process, and encouragement to not let

“what others are saying

“Sometimes I stumble upon a blog that knocks me o�

my feet. SimpleMom.net is that blog. ...I am not a mom,

but I’m in love with this blog. ...I love the way the blog

is organized and designed. I love the simple writing

and inspiring ideas.”

“Pragmatic and nurturing, Simple Mom is my

go-to blog for learning how to manage my home with

e�ciency and grace. The inspiration you’ll �nd there

is like vitamins for weary homemakers.”

- Julia Cho, ApartmentTherapy.com

“SimpleMom.net is the best online community for

ideas, insight and inspiration. I’ve advertised regularly

with Simple Mom and have been overwhelmed with

the response. It’s a great investment for web based

advertising.”

-Lisa Leonard, LisaLeonard.com

“I can’t say enough good things about being an advertiser with Simple Living Media.

Like the Simple Living blogs, the readers are thoughtful, appreciate aesthetics and

detail, and are willing to invest in quality products that make their lives better. That’s

exactly the kinds of person I want to reach out to. Simple Living Media has provided —

hands down — the best value for our advertising budget. ...As a small business operating

in a tight economy, we have a limited advertising budget, so every dollar counts. The

ROI we’ve seen from advertising with Simple Living Media has been amazing.”

- Charie Park, PearBudget.com

““It’s no wonder that Simple Mom has such a large,

loyal fan base: the content is both phenomenal and

relevant. We were thrilled to partner with Simple

Mom, and found that the tra�c generated by our ad

exceeded our expectations by far.”

- Lisa Albrecht, LaundryTree.com

“From public speaking to the business of digital publishing, Tsh Oxenrider is

one of the most talented women I have been fortunate enough to work with. She

is personable, smart and always over delivers. Tsh, and her brands, are known

for excellence. SLM is a smart choice for brand partnership. Working with Tsh

and her properties will continue to be priority for BlissDom and Blissful Media

Group.”

- Alli Worthington, AllisonWorthingtonMedia.com

“I consider Tsh my blogging mentor. Tsh is the most intentional, organized

and forward thinking blogger that I know. She is highly in�uential and

has earned the trust of thousands of people. I consider it a privilege to be

associated with her and Simple Living Media on any level.”

- Myquillyn Smith, TheNester.com

“[This] easy-to-navigate site is loaded with tips for clearing clutter, getting healthy

dinners on the table, paring down paperwork, and �nding time for yourself.”

- Better Homes & Gardens

- Leslie Judson, HGTV

“Aimee Wimbush-Bourque, a busy mom of

two boys, is a tireless kitchen goddess of the

foodblogosphere. Her delicious food blog,

Simple Bites, emphasizes the importance of

bringing the whole family together around

the table on a daily basis.”

-Babble.com

Page 7: SM-SB media kit 2013 · 2017. 9. 30. · Simple Mom: A blend of helpful tips, motivation to make plans, storytelling about the simple-living process, and encouragement to not let

For the ad spaces in red,

we have partnered with Federated Media,

the most reputable and trusted partnership ad network

on the Internet.

▲▲

creative placement ad on site

For the ad spaces in blue,

we will work with you directly to create

a customized ad campaign on either (or both) of the blogs.

Each ad slot is sold according to the

previous month’s impressions and includes:

• a static, 125 x 125 pixel or 300 x 140 pixel creative,

• a text link ad in the RSS feed’s footer,

• a mention in a Weekend Links post during your month of purchase, and

• a pin of one of your products of our choosing.

Page 8: SM-SB media kit 2013 · 2017. 9. 30. · Simple Mom: A blend of helpful tips, motivation to make plans, storytelling about the simple-living process, and encouragement to not let

Questions? Just ask. We look forward to chatting with you!

WHAT WOULD YOU LIKE TO DO?

place an ad on one (or both)

SM & SBsponsor a post

create an entirely

custom campaignask some

more questions

are you a small,

“cottage industry”

type of business?

NO

CONTACT FM:

are you a small,

“cottage industry”

type of business?

YES NOYES

place a text ad

in a feed footer

CONTACT US:

[email protected] federatedmedia.net/contact