slsa equipment branding guidelines june 2012 current
TRANSCRIPT
7/29/2019 SLSA Equipment Branding Guidelines June 2012 CURRENT
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SLSA Li f esaving Equipment & Uni f orm Brand Guidelines
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LIFESAVING EQUIPMENT
Resue Boar ......................................................................................... 3
Resue Tube ........................................................................................... 4
Portable Patrol Toer ............................................................................. 5
Patrol Aessories ................................................................................... 6Life Vest ................................................................................................... 7
Helmet .................................................................................................... 8
All Terrain Vehile (ATV) ........................................................................ 9
Inatable Rescue Boat (IRB) ................................................................. 10
Jet Resue Boat (JRB) ............................................................................ 11
Oshore Rescue Boat (ORB) ................................................................. 12
Rigid Inatable Boat (RIB) .................................................................... 13
Rescue Water Cra (Rwc) .................................................................... 14
Rwc Resue Sle ................................................................................. 15
4wd Vehiles .................................................................................. 16 -17
Aircra And Helicopters .................................................................. ...... 18
PATROL UNIFORMS
Patrol Shirt ............................................................................................ 19
Patrol Shorts ......................................................................................... 20
Patrol Cap ............................................................................................. 21
Patrol Peak Hat ..................................................................................... 22
Patrol wie Brimme Hat .................................................................... 23
Patrol Jaket ......................................................................................... 24
Patrol Rash Shirt ...................................... ........................................ ...... 25
Patrol Traksuit Pants ........................................................................... 26
Patrol Tracksuit Jumper ........................................................................ 27
Patrol Snger Suit ................................................................................ 28
Patrol Burqini® ....................................................................................... 29
Patrol wetsuits ..................................................................................... 30
LIFEGUARD UNIFORMS
Lifeguar Shirt ...................................................................................... 31
Lifeguar Shorts ................................................................................... 32
Lifeguar Peak Hat ............................................................................... 33
Lifeguar wie Brim Hat ...................................................................... 34Lifeguar Jaket .................................................................................... 35
Lifeguar Rash Shirt ............................................................................ 36
Lifeguar Traksuit Pants ..................................................................... 37
Lifeguard Tracksuit Jumper ........................................................... ........ 38
Lifeguar Male Simsuit ..................................................................... 39
Lifeguar Female Simsuit (Full Piee) ............................................... 40
Lifeguar Female Simsuit (To Piee) ............................................... 41
Lifeguard Snger Suit .......................................................................... 42
Lifeguar Burqini® ............................................................................... 43
Lifeguar wetsuits ............................................................................... 44
SUPPORT OPERATIONS UNIFORMS
Support Operaons Shorts .................................................. ................. 45
Support Operaons Shirt ...................................................................... 46
Support Operaons Peak Hat ...................................................... ......... 47
Duty Ocer Peak Hat ........................................................................... 48
Support Operaons Emergency Vest ................................................... 49
Support Operaons Tracksuit Jumper .................................................. 50
Support Operaons Tracksuit Pants ................................................. .... 51
WATER SAFETY UNIFORM
water Safety Rash Shirt ....................................................................... 52
Water Safety Cap ................................................................................. 53
Why is correct branding important?
Correct branding of our lifesaving equipment
and uniforms is essenal. Not only does it
allo our lifesavers an lifeguars to be easilyidenable by members of the public and
other emergency services, but it promotes our
services as unied and professional.
To make it easy for manufacturers/suppliers
an our lubs an servies, Surf Life Saving
has developed a guideline for the branding
of all lifesaving equipment and uniforms. The
folloing guieline outlines the orret olours,
logos and call signs to use. Where possible it
also includes the size and dimensions of sckers
for the branding of equipment.
By having your equipment and apparel branded
correctly; you’ll help us promote the true value
of Surf Life Saving.
Surf Life Saving’s colour palee where indicated:
SLS Equipment:
Re = Pantone 186
Yello = Pantone 136-137
SLS Uniforms:
Re = Pantone 485c
Yello = Pantone 109c
Contents
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3
Li f esaving Equipment Rescue Board
Rescue boards are to be nished in yellow colour.
So rescue boards may have a white underside.
The board shall have the words SURF RESCUE orLIFEGUARD displayed on the top and underside
of the boar. The ors shoul be in re olour.
Topside: The leers should be 100mm in height
and 35mm wide and appear 350mm from the
nose of the boar.
NB: Lifeguard rescue boards may have the word
LIFEGUARD printed on the rails of the board
instead of the topside.
Underside: The leers should be 200mm in
height and 100mm wide and appear in the
entre of the boar.
Sponsor or manufacturer logos can appear above
and below the SURF RESCUE/LIFEGUARD on
the topside of the board. These logos must not
obscure the SURF RESCUE/LIFEGUARD branding.
SLS brand/logo
Sponsor/manufacturer logo
(or LIFEGUARD where applicable)
SURF RESCUE
S U R F
R E S C U E
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4
Li f esaving Equipment Rescue Tube
Resue tubes are to be yello in olour ith a
re leash an lanyar.
SLS brand/logo
Sponsor/manufacturer logo
Tube number
Batch number
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5
Li f esaving Equipment Portable Patrol Tower
Portable patrol towers are to be nished in
yello olour.
The SLS roundel and SURF RESCUE orLIFEGUARD is to be placed on the rear of the
tower. The words SURF RESCUE/LIFEGUARD are
to be in re an 200mm high an 100mm ie.
Sponsor or manufacturer logos can appear on
the toer. These logos must not obsure the
SURF RESCUE/LIFEGUARD branding.
SLS brand/logo
Sponsor/manufacturer logo
S U R F R E S C U E
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6
Li f esaving Equipment Patrol Accessories
Where possible patrol accessories should be red
or yello, or both in olour.
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7
Li f esaving Equipment Life Vest
Life vests are to be either re or yello, or both.
The words SURF RESCUE or LIFEGUARD must
appear on the back of the vest in leering
70mm high x 25mm ie.
The SLS logo is to be shown on the front le
breast. This is to be 50mm high x 50mm ie.
SLS brand/logo
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Li f esaving Equipment Patrol Helmet
Helmets are to be nished in either red or
yello, or both.
The words SURF RESCUE or LIFEGUARD must
appear on the back of the helmet. This to be in
leering a minimum of 45mm and a maximum
of 55mm high.
SLS brand/logo
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Li f esaving Equipment All Terrain Vehicle (ATV)
There are three parts for ATV branding sckers:
- SLS logo
- Checkered red and yellow sckers
- SURF RESCUE or LIFEGUARD sckers
The size of ATV branding sckers will depend
on the moel of ATV. It is reommene that
a local sign writer measure the cra for the
correct scker dimensions.
Sponsor or manufacturer logos can appear on
the cra. These logos must not obscure the
SURF RESCUE/LIFEGUARD braning.
ATV sponsor name/logo
SLS brand/logo
Checkered sckers
SURF RESCUE
SURF RESCUE
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Li f esaving Equipment Inatable Rescue Boat (IRB)
IRBs are to be nished in ‘rescue red’ or ‘rescue
orange’ olour.
IRBs are to have the words SURF RESCUE
displayed on the starboard and port pontoons.
The ors are to be in hite.
The leers are to be 150mm high (200mm
max). The words SURF RESCUE should not be
longer than 1300mm in total.
Sponsor or manufacturer logos can appear on
the cra. These logos must not obscure the
SURF RESCUE branding.
Boat sponsor/manufacturer logo
Registraon number
(state authority)
Club name
SLS brand/logo
SLSA inspecon approval plate
SURF RESCUE
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Li f esaving Equipment Jet Rescue Boat (JRB)
There are three parts for JRB branding sckers:
- SLS logo
- Checkered red and yellow sckers
- SURF RESCUE sckers
The size of JRB branding sckers will depend
on the moel of JRB. It is reommene that
a local sign writer measure the cra for the
correct scker dimensions.
Sponsor or manufacturer logos can appear on
the cra. These logos must not obscure the
SURF RESCUE branding.
Boat sponsor name
SLS brand/logo
Registraon number
(state authority)
Checkered sckers
Boat name/Call Sign/Boat ID No.
25370
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Li f esaving Equipment Oshore Rescue Boat (ORB)
There are three parts for ORB branding sckers:
- SLS logo
- Checkered red and yellow sckers
- SURF RESCUE sckers
The size of ORB branding sckers will depend
on the moel of ORB. It is reommene that
a local sign writer measure the cra for the
correct scker dimensions.
Sponsor or manufacturer logos can appear on
the cra. These logos must not obscure the
SURF RESCUE branding.
Boat name/Call Sign/Boat ID No.
Boat sponsor name
SLS brand/logo
Registraon number
(state authority)
Checkered sckers
SURF RESCUESURF RESCUE
ORB3
25370
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Li f esaving Equipment Rigid Inatable Boat (RIB)
RIBs are to have the words SURF RESCUE
displayed on the starboard and port pontoons.
The ors are to be in hite.
The leers are to be 150mm high (200mm
max). The words SURF RESCUE should not be
longer than 1300mm in total.
Sponsor or manufacturer logos can appear on
the cra. These logos must not obscure the
SURF RESCUE branding.
SLS brand/logo
SURF RESCUE
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Li f esaving Equipment Rescue Water Cra (RWC)
There are three parts for RWC branding sckers:
- SLS logo
- Checkered red and yellow sckers
- SURF RESCUE or LIFEGUARD sckers
The size of RWC branding sckers will depend
on the moel of Rwc. It is reommene that
a local sign writer measure the cra for the
correct scker dimensions.
Sponsor or manufacturer logos can appear on
the cra. These logos must not obscure the
SURF RESCUE/LIFEGUARD braning.
SLS brand/logo
Registraon number
(state authority)
Sponsor/manufacturer name
Checkered sckers
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Li f esaving Equipment RWC Rescue Sled
Where possible RWC rescue sled should be red
or yello, or both in olour.
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Li f esaving Equipment 4WD
There are three parts for 4WD vehicle branding
sckers:
- SLS logo
- Checkered red and yellow sckers - SURF RESCUE/LIFEGUARD sckers
The size of 4WD vehicle branding sckers
will depend on the model of vehicle. It is
reommene that a loal sign riter measure
the cra for the correct scker dimensions.
SLS brand/logo
Vehicle ID No./registraon
Checkered sckers
8 0 7
SURF RESCUE
SURFRESCUE
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Li f esaving Equipment 4WD
There are three parts for 4WD vehicle branding
sckers:
- SLS logo
- Checkered red and yellow sckers - SURF RESCUE/LIFEGUARD sckers
The size of 4WD vehicle branding sckers
will depend on the model of vehicle. It is
reommene that a loal sign riter measure
the cra for the correct scker dimensions.
SLS brand/logo
Vehicle ID No./registraon
Checkered sckers
S U R F R E S C U E
SURF RESCUE
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Li f esaving Equipment Helicopters & Fixed Wing
Aircra and helicopters are to be nished in red
an yello ith the SLS rounel
The size and style of branding will depend on
the model of aircra. It is recommended that
a local sign writer measure the cra for the
orret braning imensions.
V H - 2 5 S
R E S C U E
V H - 2 5 S
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Patrol Uni f ormPatrol Shirt
Patrol Shirts are to be yello in olour.
The words SURF RESCUE must appear on the
bak an front of the shirt. This to be in re
leering at a minimum of 60mm high x 350mm
ie.
The SLS logo is to be shown in the top-centre of
the shirt. This is to be 50mm high x 50mm ie.
Naonal sponsor logos are to be shown on four
areas of the shirt:
1. The right breast: This is to be 20mm x 130mm
ie an may be in the form of sreen-
prinng.
2. The le breast: This is to be 20mm x 130mm
ie an may be in the form of sreen-
prinng.
3. The front of the shirt below the SURF RESCUE
wording: This to be 70mm x 270mm wide.
4. The back of the shirt below the SURF RESCUE
wording: This to be 70mm x 270mm wide.
Naonal sponsor logo
State/club sponsor logo
SLS brand/logo
SURF RESCUE
SURF RESCUE
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Patrol Uni f ormPatrol Shorts
Patrol Shorts are to be re in olour ith yello
piping on the side seams.
The SLS monotone logo and SURF RESCUE
words must appear on the right leg cu of
the shorts. This is to be in yellow leering at a
60mm high x 180mm ie.
The naonal sponsor logo is to be shown on the
le leg cu of the shorts. This is to be 30mm x
120mm ie.
SLS brand/logo
Naonal sponsor logo
SURF RESCUE
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Patrol Uni f ormPatrol Cap
The patrol cap is a red and yellow quartered
cap.
The SLS monotone logo is to be placed on the
front re quarter. The SLS logo is to be 40mm in
iameter.
SLS brand/logo
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Patrol Uni f ormPatrol Peak Hats
Patrol peak hat to be red in colour.
The words SURF RESCUE must appear on the
front of the hat. This is to be in yellow leering,
at a minimum of 80mm ie x 40mm high.
The SLS logo is to appear on the side of the hat
40mm in iameter.
SLS brand/logo
Sponsor logo
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Patrol Uni f ormPatrol Wide Brimmed Hat
Patrol ie brimme hat to be re in olour.
The words SURF RESCUE must appear on the
front of the hat. This is to be in yellow leering,
at a minimum of 80mm ie x 40mm high. The
SLS logo is to appear on the side of t he hat. The
SLS logo is to be 40mm in iameter.
Sponsor logos may appear on the back of the hat.
SLS brand/logo
Sponsor logo
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Patrol Uni f ormPatrol Jacket
Patrol Jaket to be re an yello in olour.
The words SURF RESCUE must appear on the
bak an front of the jaket.
On the rear, this is to be in red leering on a
yellow panel, at a minimum of 65mm and a
maximum of 75 mm high.
On the front right breast, this is to be in re
leering on a yellow panel, at a minimum of
35mm an a maximum of 45 mm high.
The SLS logo is to be shown on the le breast.
This is to be 50mm in iameter.
SLS brand/logo
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Patrol Uni f ormPatrol Rash Shirt
Rash Shirts to be re an yello in olour ith
yello boy an re sleeves.
The words SURF RESCUE must appear on the
bak an front of the shirt. This oring to be
in red leering, at a minimum of 60mm high x
350mm ie.
The SLS logo is to be shon in the entre of
the shirt above the SURF RESCUE words. This is
to be 50mm high x 50mm ie.
SLS brand/logo
Sponsor logo
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Patrol Uni f ormPatrol Tracksuit Pants
Tracksuit pants are to be red in colour.
The words SURF RESCUE must run down the le
leg of the tracksuit pants as pictured. This is to be
in yellow leering at 60mm high x 350mm wide.
The SLS logo is to be shown on the right hip of the
tracksuit pants. This is to be 50mm high x 50mm
ie.
SLS brand/logo
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Patrol Uni f ormPatrol Tracksuit Top
Tracksuit jumper is to be red in colour.
The words SURF RESCUE must appear on the
back and front of the jumper. This to be in yellow
leering at a minimum of 60mm high x 350mm
ie.
The SLS logo is to be shown on the le breast
above the oring. This is to be 50mm high x
50mm ie.
SLS brand/logo
Sponsor logo
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Patrol Uni f ormPatrol Snger Suit
Snger suits are to be red and yellow in colour
ith a re trunk, yello sleeves an yello ollar.
The words SURF RESCUE must appear on the
bak an front of the suit. This to be in yello
leering, at a minimum of 60mm high x 330mm
ie.
The SLS logo is to be shown on the le breast
above the oring. This is to be 50mm high x
50mm ie.
SLS brand/logo
Sponsor logo
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Patrol Uni f ormPatrol Burqini®
Patrol Burqini® is to be yello in olour ith re
legs, cus and hood.
The words SURF RESCUE must appear on the
bak an front of the garment. This to be in re
leering, at a minimum of 60mm high x 350mm
ie.
The SLS logo is to be shown on the le breast
above the oring. This is to be 50mm high x
50mm ie.
SLS brand/logo
Sponsor logo
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Patrol Uni f ormPatrol Wetsuit
wetsuits are to be blak, re an yello in
olour ith a re trunk, yello sleeves an
black legs. Wetsuits may be of the short spring
suit type or the long steamer type.
The words SURF RESCUE must appear on the
back and front of the suit. The leering is to be
in yello, at a minimum of 60mm high x 330mm
ie.
The SLS logo is to be shown on the le and right
shoulers. The logo is to be 50mm high x 50mm
ie.
SLS brand/logo
Sponsor logo
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ALS brand/logo
Li f eguard Uni f ormLifeguard Shirt
Lifeguar shirts are to be yello in olour ith
red collar and cus and red/white banding on
the top of the sleeves.
The word LIFEGUARD must appear on the front
of the shirt. The ALS logo is to be shon on the
le breast of the shirt. The ALS logo is also to
appear on the back of the shirt in red leering.
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ALS brand/logo
Li f eguard Uni f ormLifeguard Shorts
Lifeguar shorts are to be re in olour. The ALS
logo must appear on the right leg cu of the
shorts in yellow leering. The word LIFEGUARD is
to appear on the le leg cu in yellow leering.
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SLS brand/logo
Li f eguard Uni f ormLifeguard Peak Cap
Lifeguard peak caps are to be red in colour with
a re an yello hek aroun the base. The
word LIFEGUARD is to appear on the front of
the hat in yellow leering. The SLS logo is toappear on the front of the hat above the word
LIFEGUARD. The word LIFEGUARD is to appear
on the back of the hat in yellow leering.
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SLS brand/logo
Li f eguard Uni f ormLifeguard Wide Brimmed Hat
Lifeguar ie brim hats are to be re in olour ith
a re an yello hek aroun the base. The or
LIFEGUARD must appear on the back of the hat in
yellow leering. The SLS logo is to appear on thefront of the hat.
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Li f eguard Uni f ormLifeguard Jacket
Lifeguar jakets are to be re an yello in
colour. The word LIFEGUARD is to appear on the
back and front of the jacket. This leering is to
be in red on a yellow panel. The ALS logo is tobe shown on the le breast.
ALS brand/logo
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Li f eguard Uni f ormLifeguard Rash Shirt
Lifeguar rash shirts are to be re an yello in
olour ith yello boy an re sleeves.
The word LIFEGUARD must appear on the back
and front of the shirt in red leering. The ALSlogo is to be shown on the le breast above the
word LIFEGUARD.
ALS brand/logo
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Li f eguard Uni f ormLifeguard Tracksuit Pants
Lifeguard tracksuit pants are to be red in colour.
The word LIFEGUARD is to run down the le leg
of the tracksuit pants in yellow leering. The
ALS logo is to be shown on the right hip of thetracksuit pants.
ALS brand/logo
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Li f eguard Uni f ormLifeguard Tracksuit Top
Lifeguard tracksuit jumpers are to be red in colour.
The word LIFEGUARD must appear on the back
and front of the jumper in yellow leering. The
ALS logo is to be shown on the le breast abovethe oring.
ALS brand/logo
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Li f eguard Uni f ormLifeguard Male Swimsuit
Male lifeguar simsuits are to be re in
colour. The word LIFEGUARD is to appear
across the centre back in yellow leering. The
SLS logo is to appear on the front le corner inmonotone yello.
SLS brand/logo
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Li f eguard Uni f ormLifeguard SwimsuitFemale 1 Piece
Female lifeguard swimsuits (one piece) are to be
red in colour. The word LIFEGUARD is to appear
across the boom back in yellow leering. TheSLS logo is to appear on the front le breast in
monotone yello.
SLS brand/logo
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Li f eguard Uni f ormLifeguard SwimsuitFemale 2 Piece
Female lifeguard swimsuits (two piece) are to
be red in colour. The word LIFEGUARD is to
appear across the boom back in yellow. The SLSlogo is to appear on the top front le breast in
monotone yello.
SLS brand/logo
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Li f eguard Uni f ormLifeguard Snger Suit
Lifeguard snger suits are to be red and yellow
in olour ith a re trunk, yello sleeves an
yello ollar.
The word LIFEGUARD must appear on the backand front of the suit in yellow leering. The ALS
logo is to be shown on the le breast above
the oring.
ALS brand/logo
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Li f eguard Uni f ormLifeguard Burqini®
Lifeguar Burqini® is to be yello in olour ith
red legs, cus and hood.
The word LIFEGUARD is to appear on the back
and front of the garment in red leering. TheALS logo is to be shown on the le breast above
the oring.
ALS brand/logo
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Li f eguard Uni f ormLifeguard Wetsuit
Lifeguar etsuits are to be blak, re an
yello in olour ith a re trunk, yello sleeves
an blak legs. wetsuits may be of the short
spring suit type or the long steamer type. The
word LIFEGUARD must appear on the back and
front of the suit in yellow leering. The SLS logo
is to be shown on the l e and right shoulders.
SLS brand/logo
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Support Operations Uni f ormShorts
Support Operaons Shorts to be blue in colour.
The SLS logo and SUPPORT OPERATIONS is to be
shown on the le leg cu of the shorts. This is
to be 30mm x 120 ie.
SLS brand/logo
Service logo
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Support Operations Uni f ormSupport Operaons Shirt
Support Operaons shirts to be red i n colour
with yellow piping along the sleeves, yellowcollar and cus. The shirt may be long or short
sleeve.
The SLS logo and words SUPPORT OPERATIONS
is to be shown on the l e breast. The logo is to
be 50mm high x 50mm ie. The ors are to
be 20mm high.
SLS brand/logo
Service logo
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Support Operations Uni f ormSupport Operaons Peak Cap
Peaked cap to be red in colour with a red and
yellow checkered stripe around the base.
The SLS logo an the ors SUPPORT
OPERATIONS must appear on the front of
the hat. This is to be in yellow leering, at a
minimum of 80mm ie x 40mm high. The SLS
logo shoul be 50mm in iameter.
SLS brand/logo
Checkered stripe
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SLS brand/logo
Checkered stripe
Support Operations Uni f ormDuty Ocer Peak Cap
Duty Ocer peaked cap is to be blue in colour
with a red and yellow checkered stripe aroundthe base.
The SLS logo and the words DUTY OFFICER must
appear on the front of the hat. This is to be in
yellow leering, at a minimum of 80mm wide
x 40mm high. The SLS logo shoul be 50mm in
iameter.
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Support Operations Uni f ormTabard Vest
Tabard vest to be ‘safety yellow’ in colour with
red leering.
The words SURF RESCUE must appear on the
bak an front of the vest. This oring to be in
red leering at 70mm high x 300mm wide.
The SLS logo is to be shown on the le breast
above the oring. This is to be 50mm high x
50mm ie.
A red and yellow checkerboard print is to line
the base of the vest, at approximately 50mm in
height.
SLS brand/logo
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Support Operations Uni f ormSupport Tracksuit Top
Tracksuit jumper to be red in colour.
The words SUPPORT OPERATIONS must appear
on the back and front of the jumper. This to be
in yellow leering at a minimum of 60mm high
x 350mm ie.
The SLS logo with SUPPORT OPERATIONS is to
be shown on the le breast of the jumper. This
is to be 50mm high x 50mm ie.
SLS brand/logo
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Support Operations Uni f ormSupport Tracksuit Pants
Tracksuit pants to be red in colour.
The words SUPPORT OPERATIONS must run
down the le leg of the tracksuit pants as
pictured. This is to be in yellow leering at
60mm high x 350mm ie.
The SLS logo with SUPPORT OPERATIONS is to
be shown on the right hip of the tracksuit pants.
This is to be 50mm high x 50mm ie.
SLS brand/logo
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Water Sa f ety Uni f ormWater Safety Rash Shirt
water safety rash shirt is to be orange in olour.
The words WATER SAFETY must appear on the
bak an front of the shirt. This oring to be
in black leering, at a minimum of 60mm high x350mm ie.
The SLS logo is to be shon in the entre of the
shirt above the WATER SAFETY ors. This is to
be 50mm high x 50mm ie.
SLS brand/logo
Sponsor logo
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Water Sa f ety Uni f ormWater Safety Cap
The water safety cap is to be orange in colour.
The SLS monotone logo is to be placed on the
front quarter. The SLS logo is to be 40mm in
iameter.
SLS brand/logo