Rashmi Sinha,CEO & CofounderSlideShare

rashmi@slideshare.com

Why share on SlideShareWhy share on SlideShare

Most thinking & Most thinking & ideas in modern ideas in modern world shared as world shared as documents. documents.

……documents have served not documents have served not simply to write, but also to simply to write, but also to underwrite social interactions; underwrite social interactions; not simply to communicate, not simply to communicate, but also to coordinate social but also to coordinate social practices…practices…

•John Seely Brown & Paul Duguid•Social life of documents

SlideShareSlideShareCommunity for sharing presentations and documents

Benefits of Benefits of sharing on sharing on SlideShareSlideShare

•Come up in Search•Social sharing (part of web conversation)

Who is on SlideShareWho is on SlideShare

What What people share people share on SlideShareon SlideShare

• Teachers share lesson plans• Speakers share conference slides

• Ministers share sermons• Travelers share photo albums

• Companies share archived webinars

StrongStrong communitycommunity

•Self policing•High quality of interactions•Almost no copyright problems

How people interact with How people interact with documents on SlideSharedocuments on SlideShare

•Favorite•Comment•Download•Embed•Post to social networks•Email

SEO aspectsSEO aspects•Your seo strategy for documents

AccessibilityAccessibility•Only site to show full plain text for ALL content

SlideShare Gov Pack: SlideShare Gov Pack: Specially for Gov / Public AgenciesSpecially for Gov / Public Agencies

•Special TOS•No branding – on site & widgets•No ads•Gov Copyright•Customized look & feel•Customized categories

Whitehouse on SlideShare: Case StudyWhitehouse on SlideShare: Case Study

Apps on Apps on LinkedIN, & LinkedIN, & FacebookFacebook

Post to Twitter Post to Twitter & other & other networksnetworks

How to useHow to use•Pace yourself•Expose text (miss search benefits with scanned documents)•Tag with keywords•Start viral threads: Post to Twitter, Facebook•Encourage reuse

How to How to measure measure successsuccess

•Views – on site, on embeds•Engagement metrics: Favorites, Comments, Downloads, Shares

Other Features: Other Features: Collect LeadsCollect Leads

•Beta feature

MashupsMashups with with

audio,videoaudio,videoEmbed YouTube video

Synchronize audio

Sharing Sharing privatelyprivately

•Send to friend privately•Private on SlideShare, embedded on your site

Find me at www.slideshare.net/rashmihttp://twitter.com/rashmirashmi@slideshare.com