The Problem

33.6 million tons of plastic (US)

1.7 million tonnes of plastic (UK)

Eco WrapProtect Your Food, Protect the Planet

Eco Wrap

Biodegradablevs.

Compostable

Eco Wrap

Eco Wrap

“Compostable plastic decomposes in a compost site so

that the product is not visually distinguishable and breaks

down to carbon dioxide, water, inorganic compounds and

biomass at the same rate as cellulose and leaves no

toxic residue.”

-American Society for Testing Materials

Competition

Eco Wrap

Competition

Eco Wrap

Our Business Model

● Premium Pricing Strategy (15%) & Business to Consumer focus

● Include a simple “How To Start Your Own Compost Pile Guide” on

every box of Eco Wrap

Eco Wrap

The Future● Move to an Economy Pricing Strategy & add Business to Business

● Distribution in grocery stores, restaurants, and possibly move into food

service in universities

● Connecting restaurants with existing compost piles in neighborhoods and

community gardens

Eco Wrap

Our Customer

Eco Wrap

Marketing Strategy

Eco Wrap

So you’re telling me it will fully decompose?

Yes, Bill! Eco Wrap completely disappears after you put it in your compost bin!

Eco Wrap

Thank You

Stephanie Arredondo

Nika Chugh

Jordan Kalmus

Anh Pham

Angeli Dahab (University of Leeds)

Ollie Bartlett (University of Leeds)

Eco Wrap