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“Simply Busting” a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah Gordon B App Science (Physiotherapy), Grad Dip Physio (Women's Health), Masters in Public Health Community Continence Education Sessions: Western Australia

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Page 1: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

“Simply Busting”a community continence promotion

initiativeof the

Continence Advisory Service of Western Australia

ICS Christchurch 2006 Presented by Deborah Gordon

B App Science (Physiotherapy), Grad Dip Physio (Women's Health), Masters in Public Health

Community Continence Education Sessions: Western Australia

Page 2: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

BackgroundThe Continence Advisory Service has successfully conducted an annual public seminar during Continence Awareness Week since 2000. (attendance 200+ people)

Invited speakers have included: urologists, urogynaecologists, colorectal surgeons and physiotherapists

Evaluation of the events revealed the following:

- People found the seminars useful

- People expressed interest in having events in their local communities

- People were keen to learn how to improve their health by adopting good bladder and bowel habits.

Page 3: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

History • February 2003 - Health promotion officer

appointed. Role includes applying for grants.

• October 2003 – small grant ( $AUD400) received to hold a continence education seminar “How to unchain yourself from a wee problem…”

• December 2003 – received grant from municipal government - City of Joondalup

• 2004 community education held in the City of Joondalup and the City of Swan

• 2005 to present “Simply Busting” program template refined and repeated with other municipal governments.

Page 4: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

Aims and objectives Ottawa Charter (1998) Health promotion is “the process of enabling people to

increase control over, and to improve their health”

“ Simply Busting” works within a health promotion framework and aims to provide people with information on :

• normal bladder and bowel function• bladder and bowel health issues• good and bowel health practices• self help strategies• management and treatment options• referral to clinical services

Page 5: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

Formula

• health promotion/community development approach

• consider demographics (grant may specify target group, eg seniors living in the community)

• community engagement – participation, sponsorship

• advertising and promotion is essential

Page 6: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

• Information provided on bladder and bowel health issues, not just “incontinence”

• Free event (?)

• Trade displays and sponsorship, pens, writing pads

• Free continence fact sheets

• Access to public transport, parking

• Access by people with a disability

Page 7: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

Marketing• continence product suppliers and representatives • community care agencies• pharmacies• doctors surgeries• physiotherapy clinics• CFA members• local fitness groups, sporting, service, recreation, seniors

and religious organisations• local health centres, hospitals • client database• circulate through networks via email• web page

Page 8: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

Simply Busting?

Join the Continence Advisory Service fora fun and enjoyable morning to find out how to prevent and help bladder &bowel problems!

FREE MORNING TEA.When: Thursday, 21st JulyTime: 10am –12pmLocation: Mosman ParkCost: Free

BOOK TODAY!Contact Kim or Maria Telephone: 9386 9777

This project is an initiative of the Continence Advisory Service of WA Inc.The Continence Advisory Service is a Home and Community Care Program.

This project is proudly supported by the Town of Mosman Park Community Development Fund.

Continence Advisory Service

of WA Inc.

Page 9: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

Results

43

28

66

38

0

10

20

30

40

50

60

70

Number of participants

Nedlands Mosman Park Joondalup Cockburn

Council

Number of participants attending education session

Number attending

Page 10: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

0

10

20

30

40

50

60

70

80

90

Percentage of participants

Nedlands Mosman Park Cockburn Joondalup

Council

Gender of participants

Male

Female

Page 11: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

0

10

20

30

40

50

60

70

80

90

100

Percentage of participants

Nedlands Mosman Park Joondalup Cockburn

Council

Age group of participants

40-55

56-65

65+

Page 12: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

0

10

20

30

40

50

60

70

80

90

100

Percentage of participants

Nedlands Mosman Park Joondalup Cockburn

Council

Reasons for attending education session

Personal

Carer

Page 13: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

78

80

82

84

86

88

90

92

94

% of correct answers

Nedlands Mosman Park Joondalup Cockburn

Council

% Correct answers to knowledge questions

% Correct

Page 14: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

0

10

20

30

40

50

60

70

80

90

100

Percentage of those who intended and made changes

Nedlands Mosman Park Cockburn Joondalup

Council

Intended and actual changes to bladder and bowel health

Intended changes

Actual changes at 3/12 bladder

Actual changes at 3/12 bowel

Page 15: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

Intended and actual lifestyle changes made following education session:

• Increase fluid consumption

• Limit tea and coffee

• Do pelvic floor muscle exercises

• Increase general exercise

Page 16: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

0

5

10

15

20

25

30

35

40

45

50

Pecentage

Nedlands Mosman Park Cockburn Joondalup

Council

Number of people who reported having sought help or intending to seek help at 3 months post education session

Sought help at 3/12

Planning to seek help at 3/12

Page 17: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

0

10

20

30

40

50

60

70

80

90

100

Percentage of intended and actual changes

Nedlands Mosman Park Cockburn Joondalup

Council

Intended vs actual changes 12 months after education session

Intend to make changes

Actual changes made at 12 months bladder

Actual changes made at 12 months bowel

Page 18: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

0

10

20

30

40

50

60

Percentage

Nedlands Mosman Park Cockburn

Council

Percentage of those who sought help and intended to seek help at 12 months post education session

Sought help at 12 months

Planning to seek help at 12 months

Page 19: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

Where to from here?

Continence Advisory Service of Western Australia

“Providing education, advice and information on bladder and bowel health issues”

- Further evaluation

- Corporate sponsorship

- Human resource issues

Page 20: Simply Busting a community continence promotion initiative of the Continence Advisory Service of Western Australia ICS Christchurch 2006 Presented by Deborah

Continence Advisory Service of Western Australia

Acknowledgments • Continence Advisory Service of WA staff and Board

• Volunteers

• Municipal governments - City of Nedlands - City of Cockburn - Town of Mosman Park - City of Joondalup • Continence trade supply companies and their staff

• Baker’s Delight and Brumby’s bakeries