session 3: ivan ho pfizer / counterfeit medicines threat to patient health and safety

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Counterfeit Medicines Threat to Patient Health and Safety Ivan Ho Director, APAC Region February 2015 Copyright© Pfizer 2015

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Health & Medicine


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Page 1: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Counterfeit Medicines Threat to Patient Health and Safety

Ivan Ho Director, APAC Region

February 2015

Copyright© Pfizer 2015

Page 2: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Manufactured Under Conditions Like This…

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Page 3: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

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Page 4: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

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Page 5: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

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Page 6: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

…Rather Than Like These…

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Page 7: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

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+ +

Placing Emphasis on Appearance, Not Efficacy

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Page 8: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

No active ingredient Chalk

Wrong active ingredient Wallboard

Pesticides Brick dust

Heavy metals Printer ink

Arsenic Leaded highway paint

… And Containing …

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Page 9: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

… But Virtually Indistinguishable

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Page 10: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Scope of the Problem

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Page 11: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Counterfeit Pfizer Medicines

As of December 31, 2014, counterfeit Pfizer medicines confirmed in at least 108 countries

x x

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Page 12: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Forging Effective Partnerships to

Mitigate the Threat

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Page 13: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Pfizer’s Anti-Counterfeiting Program

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Vice President and Chief Security Officer

John Clark

Americas Strategic Planning Intelligence

Europe Middle East Africa (EMEA)

Asia Pacific Region (APAC)

Global program Aggressive

Pro-active

Comprehensive

Regional teams of

investigators Experienced

Critical law enforcement

contacts

Forging effective partnerships with enforcement and regulatory

authorities around the world to disrupt the flow of counterfeit versions

of Pfizer medicines

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Page 14: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Monitoring Program: 2010

Initiated monitoring program to identify

pharmacies dispensing counterfeit Viagra

Identified 12 retail outlets that repeatedly

sold counterfeit Viagra

80 officers mobilized for raids by

Economic Crime Prevention Centre/MJIB

Provided lab analyses for prosecution

Sin-Jhog Pharmacy (top) and Bai Jian Pharmacy (bottom) were

among the 12 retail outlets raided by authorities in June 2010.

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Page 15: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Operation Cloud Dragon

Network smuggled counterfeit medicines

from China to Taiwan

First official joint counterfeiting investigation

Facilitated by GS

Simultaneous raids in Guangdong and

Taiwan

Subsequent raid on manufacturing site

(Guangdong Provincial PSB )

Subsequent enforcement actions against

downstream dealers (MJIB)

MJIB focused media attention on threat

counterfeit medicines pose to patient health

and safety

Network used crayon to

enhance color of the Viagra

tablets they distributed, such

as that shown above.

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Page 16: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Supporting Law Enforcement Investigations

Investigation by Changhua Prosecutor disclosed that network

trafficking narcotics also trafficking counterfeit medicines

In raids, authorities seized narcotics and counterfeit Viagra

Global Security providing investigative support and lab analysis

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Page 17: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Analysis Requested by Health Bureau, Yilan County

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Viagra, seized by officers during raid on sex shop, forwarded to Pfizer.

Analysis, coordinated by GS, determined the tablets were counterfeit.

Page 18: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

Analysis Requested by Health Bureau, Taipei City

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Norvasc, received from complainant, forwarded to Pfizer. Analysis,

coordinated by GS, determined the tablets were authentic.

Page 19: Session 3: Ivan Ho Pfizer / Counterfeit Medicines Threat to Patient Health and Safety

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