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1www.rapidscale.net
Selling Cloud 101
Selling Cloud 101
RapidScale is a managed cloud services provider that delivers world-class, secure, and reliable cloud
computing solutions to businesses of all sizes across the globe. Our state-of-the-art CloudDesktop plat-
form and market-leading cloud solutions are the reasons we are the provider of choice for leading cable
companies, VARs, MSPs, and Master Agents across North America. RapidScale not only delivers a unique
service, but also innovates advanced solutions and applications for the cloud computing space. Our man-
aged cloud solutions include CloudServer, CloudDesktop, CloudOffice, CloudBackup, CloudMail, Clou-
dRecovery, CloudApps, and more.
RapidScale Overview
Headquarters - Irvine, CA
Founded - 2008
Products• CloudDesktop• CloudServer• CloudRecovery• CloudBackup• CloudMail• CloudOffice• CloudApps• CloudDiscovery
Key Differentiators • Managed Cloud
Services• 100% uptime SLAs• 24x7x365 Support• Tier 3, Class 1 Data
Centers• Commitment to an
exceptional client experience
Enterprise-Level Technology: Working with RapidScale allows you to benefit from enter-
prise-level technology, including Cisco UCS Blade Servers, Son-
icWALL Firewalls, NetApp, VMware, Citrix, and Microsoft, without
the enterprise cost.
Tier 3, Class 1 Data Centers: RapidScale’s redundant and SAS70 Type II, SSAE16-certified
data centers offer clean and continuous power, high capacity
redundant generators, and around-the-clock infrastructure pro-
tection. Our data centers include on-premises guards, exterior
security, biometric scanning, secured cages, and more. Current
data center locations include California, Virginia and Texas, with
new locations coming in 2016.
Compliance:RapidScale has the proper controls in place for an organization
to meet the majority of compliance regulations and standards,
including HIPAA, PCI DSS and SOX.
Storage:RapidScale offers enterprise-grade encryption (256-bit). Data
is encrypted in flight and at rest. All SANs have Self-Encrypting
Drives.
Elevator Pitch:RapidScale provides businesses with a personalized, managed cloud solution backed by the most cus-
tomer-oriented service in the industry.
3www.rapidscale.net
Qualifying Questions• How many users are in your organization?
• How many physical servers do you have today?
Are any due for an upgrade?
• What Operating System are you running?
• What are the server specifications? (Core/CPU,
RAM)
• What applications are you running today?
• Do you currently replicate data? How much data
do you have? Is it on-site or off-site?
• What is your current backup solution?
• What is your current Disaster Recovery and
Business Continuity plan?
• What is your RTO (Recovery Time Objective)
and RPO (Recovery Point Objective)?
• How much would 24 hours of downtime cost
your organization?
• Does your organization have compliance re-
quirements?
• Do you want to implement BYOD?
• How many devices does your organization have
today?
• How do your users share files today?
• What version of Exchange are you on today? Is
it time to upgrade?
The Ideal Customer
Looking to upgrade software
Looking to convert to BYOD
In need of data backup plan
Looking to refresh hardware
Looking to refocus IT resources
Looking to cut down CapEx
Why should I move my servers to the cloud? I feel comfortable with them in-house.
Moving your servers to the cloud allows you to benefit from strong SLAs, and allows your IT department
to focus on revenue-generating activities instead of management and maintenance of hardware. You will
also be moving your servers to an environment that is secure and redundant.
I already have a lot of my own licenses. How will this affect my cloud transition?
RapidScale can create unique solutions based on a customer’s needs and incorporate current licensing,
allowing you to have the most cost-effective solution.
How do I know my information will be secure?
RapidScale hosts our infrastructure in Tier 3, Class 1 data centers that are highly secure compared to
on-premises environments. In addition to biometric scanning, security guards, and dozens of other layers
of physical and network security, all data is encrypted in flight and at rest.
Common Customer Questions
Selling Cloud 101
With CloudDesktop, users can access their apps on any device globally.
RapidScale’s Desktop as a Service solution allows organizations to move
all of their applications and desktops to the cloud. They are then able to
access their virtual desktop environment through an Internet connection
from any device, anywhere in the world!
Who’s a good fit?• Companies with 100+ users
• Companies that are dealing with refreshing
desktops, laptops or tablets
• Companies that want to move to a BYOD
model
• Companies with remote employees
• Companies with employees who travel
• Companies that need the ability to add or
remove users quickly
• Companies with limited IT resources
What do we need to know?• How much time goes to maintaining devices?
• How many users are in the organization?
• What applications are they running today?
• What licensing do they own today?
• How do they manage licensing today?
• How are users sharing files?
• Who manages IT?
• Do any users work remotely? If so, do they have
issues accessing applications?
• Where do they back up their data?
RapidScale CloudDesktop Features
Custom-Built Virtual Desktop Environment
24x7x365 Support and Management
Enterprise-Level Security
Rapid Deployment
App Access via Citrix Receiver
Licensing
Public or Private Cloud
Scalability
Pay As You Go
Data Encryption In Flight and At Rest
5www.rapidscale.net
CloudServer is RapidScale’s Infrastructure as a Service offering. With a
customer’s servers and RapidScale’s cloud, clients will receive the best
service in the industry. RapidScale provides on-demand capacity with the
best infrastructure tools and utilities. CloudServer is backed by vCloud
hypervisors, NetApp storage, and Cisco UCS blade chassis.
Who’s a good fit?• Companies running applications on physical
or virtual servers
• Companies needing flexibility in resources
• Companies that are rapidly growing or scaling
• Companies that want to take advantage of
enterprise-level hardware and security
• Companies with limited capital
• Companies with compliance needs
• Companies looking to move their infrastructure
to a secure environment
• Companies with disaster recovery needs
What do we need to know?• How many physical servers do they have?
• Are any servers due for a upgrade?
• How many virtual servers do they have,
and what hypervisor are they running?
• What Operating System are they running?
• What are the server specifications?
• What critical applications are they running?
• Does the organization have a Disaster
Recovery and Business Continuity plan?
• What happens today if a server goes down?
• Is the organization strapped for capital?
RapidScale CloudServer Features
SAS70, SSAE 16 Audit Certification
Encrypted Data Transfer
Operating System Management
Automatic Updates
Compliance
Tier 3, Class 1 Data Centers
100% Uptime SLA
Server Troubleshooting
Active Directory Configuration
Cisco Routers and Firewalls
CloudRecovery, Disaster Recovery as a Service, provides businesses
with cost-effective disaster recovery services by offering critical storage-
based replication and recovery within a managed environment in the
cloud. RapidScale’s data centers are Tier 3, Class 1 with enterprise-level
infrastructure and government-grade security.
Who’s a good fit?• Companies that still run physical servers on-site
• Companies that in areas affected by natural
disasters
• Companies that have a very low RTO and RPO
• Companies that are heavily reliant on their data
• Companies that can’t afford to be down without
their data
• Companies that need quick access to their data
in the event of a disaster
What do we need to know?• How much data do they have?
• What would they do if they lost all their data?
• What is their RTO (Recovery Time Objective)?
• What is their RPO (Recovery Point Objective)?
• Do they know how they’d manage if systems
were down and inaccessible?
• What does data backup look like today?
• How long would it take to retrieve backup data?
• How many and which business-critical
applications are they running in house?
RapidScale CloudRecovery Features
Low RTO and RPO
Multiple Recovery Points
Application and Hypervisor Independent
Assured DR Readiness
Real-Time and Byte-Level Replication
Government-Grade Security
Hardware and Storage Independent
High Availability
Automated Failover
Compression and Encryption
7www.rapidscale.net
CloudMail is RapidScale’s multi-tenant and dedicated Hosted Exchange
offering. The solution delivers on the capabilities demanded by mobile
workforces. Customers can access business email, calendar and con-
tacts on their PC, smartphone and Web browser so they can go any-
where together, at any time.
Who’s a good fit?• Companies that are running on POP3/IMAP
• Companies that need to upgrade their
Exchange Server
• Companies on Exchange 2003, which is no
longer supported by Microsoft
• Companies that rely heavily on 24x7x365 email
access
• Companies that need to scale up or down
quickly
What do we need to know?• How many users do they have?
• What email platform are they on today?
What version?
• Are they integrating any applications with
Exchange today?
• Do they need compliance archiving?
• Is Active Directory Full Integration a
requirement?
• Do they need advanced encryption services?
• Do they want RapidScale to perform email or
data migration?
RapidScale CloudMail Features
50GB Mailbox Sizes
Multi-Tenant or Dedicated
Web-Based Interface
Policy Management
Integrated Archiving, Retention, Discovery
Automatic Updates with ActiveSync
Universal Inbox
100% Uptime SLA
IRM Policies and Support
Microsoft Exchange Version Upgrades
Selling Cloud 101
CloudOffice is a secure, robust solution set combining RapidScale’s four
core services: Infrastructure as a Service (IaaS), Disaster Recovery as a
Service (DRaaS), Desktop as a Service (DaaS) and Hosted Exchange.
The “Cloud in a Box” solution is a unique approach aimed specifically at
small- to medium-sized businesses.
Who’s a good fit?• Companies with 10-100 users
• Companies with limited IT resources
• New organizations looking to satisfy their IT
needs with an all-in-one solution
• Organizations looking to move everything to the
cloud
• Organizations that want to implement BYOD
(Bring Your Own Device)
• Companies with remote employees
What do we need to know?• How many users are in the organization?
• What applications are they running today?
• What email platform are they running today?
• How are users sharing files?
• Who manages IT?
• Do they have any users that work remotely? If
so, do these users have any issues accessing
applications?
• How do they manage licensing today?
• Where do they back up their data?
RapidScale CloudOffice Features
Virtual Desktop (2 CPU / 2GBs RAM)
Unlimited Document Storage
Shared Drive (Add-On)
Microsoft Office Pro (Add-On)
Microsoft Exchange
Microsoft Office
100% Uptime SLA
Citrix ShareFile (Add-On)
SMB Applications (Add-On)
Unlimited Bandwidth
9www.rapidscale.net
CloudBackup is a secure and robust backup solution that automates
data backup to secure cloud storage. The application combines an easy-
to-use interface with a powerful functionality making a disaster recovery
plan simple, reliable and affordable. RapidScale provides seamless and
secure backup of customer data to the cloud.
Who’s a good fit?• Companies that still run physical servers on-site
• Companies that live in areas affected by natural
disasters
• Companies that are heavily reliant on their data
• Companies that want file-level backup
• Companies that want a full Business Continuity
plan
What do we need to know?• How much data do they have?
• What would they do if they lost all their data?
• What is their RTO (Recovery Time Objective)?
• What is their RPO (Recovery Point Objective)?
• Do they know how they’d manage if systems
were down and inaccessible?
• What does data backup look like today?
• How long would it take to retrieve backup data?
RapidScale CloudBackup Features
256-Bit Encryption
Enterprise-Level Security
Data Compression
Data Purge Options
Full Backup
SSL Encryption
Schedule Backup or Real-Time Backup
Intelligent Bandwidth Scheduler
Block-Level Backup
Server-Side Encryption
Selling Cloud 101
RapidScaleSales: (866) 371-1355 | Support: (866) 686-0328
rapidscale.net