sell on fnac.com marketplace with plugmystore
TRANSCRIPT
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FNAC MARKETPLACEYour E-commerce partner
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KEY FIGURESPART 1
FNAC
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FNAC TODAY
1953Created in
3,9Billion euros
Group turnover 2014
114Shops in France
70Shops worldwide
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FNAC TODAY
8Countries
5,3Million members
FNAC LOYALTY PROGRAM
15UNIQUE VISITORS per month ON FNAC.COM
millions
LOCATIONS
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FNAC CUSTOMERS
25% 40%Medium to high revenue
Customers with high medium cart
54%Women
46%Men
Mixed and loyal customers
5,3Million members
between 35-49 years old
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ADVANTAGESPART 2
FROM FNAC.COM MARKETPLACE
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FNAC MARKETPLACE
France | BelgiumSpain | Portugal
Develop your sales in 4 countries
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ADVANTAGESFNAC.COM MARKETPLACE
LEADING BRAND WITH A MAJOR TRAFIC ON THE WEB
• Top 3 E-commerce websites*• 15 years of experience on e-retail• 15 million unique visitors per month• 20 million customers
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* Mediamétrie datas
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ADVANTAGESMARKETPLACE FNAC.COM
INCREASE YOUR SALES
• Additional sales• Successful tools and platform• Dedicated team of experts2
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ADVANTAGESMARKETPLACE FNAC.COM
CROSSCANAL AND MEMBERS
• 5,3 million of engaged and loyal members• A powerful environment: 184 shops3
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OUR STRENGHTSPARTIE 3
Which make us different
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1 A CROSSCANAL KEY PLAYER
• TOP 3 E-commerce french website
• 184 shops– 127 Millions in-store visits
• 20 millions of customers
• A leading crosscanal brand
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Videogames
Furniture & decorBooks, CD, DVD
Computers & tablets
Audio itemsConsumer electronics
Cell phones
Our categories
Refurbish and used product
Toy, game and hobbies
Sport items(november)
Musical instruments
Baby items Home appliancesSmall kitchenappliances
ConnectedIT articles
Watchesand goodies
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2 A MARKETPLACE AT YOUR SERVICE
• A dedicated key account managers team
• Business experts available for developping your sales
• Fnac.com prevents you from fraud risk
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3 A DEDICATED TEAM FOR TECHNICAL AND SALES DEMANDS
TECHNICAL SUPPORT
• Support to upload your offers on Fnac,com (Partner, API, Manual)
ASSISTANCE AND FOLLOW-UP
• Pricing API
• Sales tracking
• Daily support
SALES PROMOTIONS (under conditions):
• Newsletters
• Banners
• Sales promotion on home pages by main line of products.
• Social media and product tests by our experts
Benefit from the support of a team dedicated to its sellers: Experts give you support from the start until you are autonomous.
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4 MONITOR YOUR COST
NO INSERTION FEES
MARKETING EXPOSUREBenefit from our marketing investments in SEO/SEM
SHIPPING COSTSCustomizable shipping costs according to your line of products
BACK OFFICE : Monitor precisely your results and adapt your offers
PRICING TOOL: In one click, adjust your offers according to your competitors
Fnac.com provides you several tools in order to manage your offers online simply
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5 YOUR VISIBLE OFFERS IN-STORE
CLICK & COLLECT : The first French click & collect website
INSTORE : if Fnac is out of stock, customers are always redirected to Marketplace offers
CONNECTED TERMINALS INSTORESSelf-service to reach online offers
Benefit from our strong network of 184 shops and reach out your offers to 20 million customers
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A STRATEGIC EXPOSUREPARTIE 4
IMMEDIATE AND UBIQUITOUS
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A STRATEGIC EXPOSUREIMMEDIATE AND UBIQUITOUS
EXPOSURE FAMEORDER
CONVERSION
Promote your best offers and stand out from your
competitors
Increase your fame by being partner of a strong brand and take advantage of our traffic
Increase your turnover
Benefit from our marketing exposure
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EmailingDedicatedNewsletters
To nearly 5,3 Million custormers
A STRATEGIC EXPOSUREIMMEDIATE AND UBIQUITOUS
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Line of products Home pageBanners – Home Page
A STRATEGIC EXPOSUREIMMEDIATE AND UBIQUITOUS
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Fnac Experts Tests and Advices Purchase GuideSocial Networks
A STRATEGIC EXPOSUREIMMEDIATE AND UBIQUITOUS
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FNAC MARKETPLACE : HOW TO?
PARTIE 4
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THE CONCEPT
CustomersFnac.com
Payment on Fnac.com
Fulfilled by seller
Acknowledgeof receipt by
client
Professional seller
Upload offers: Manually or automatically
1 2Orders on Fnac.com
3Order’s confirmation by marketplace seller
4 Shipping
Seller receive hispayment
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UPLOADING YOUR OFFERS
3 METHODS
MANUAL API PARTNERVia your seller account or by CVS
filesVia XML feed
Via a partner connexion
Automatic management of ordersand datas
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Plugmystore administrates your flows on Fnac.com
Partner
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See you soon on Fnac.com
FNAC MARKETPLACEYour E-commerce partner