The Savoy chooses Loewe to provide guests with the ultimate entertainment experience.

Iconic hotel reopens with a fully integrated audio-visual offering.

Loewe Install

The Client The Savoy, a Fairmont Managed Hotel, reopened

its doors in October 2010 following an ambitious

restoration project that encompassed the entire

building from the iconic entrance to the

guestrooms and suites.

As part of the refurbishment, The Savoy turned to

Loewe, Europe’s leading premium manufacturer

of LCD TV’s, to complete the first-class guest

experience and bring their audio-visual offering in

line with the luxury bedding, toiletries and stylish

furnishings already being given special attention.

This newest renovation has seen The Savoy’s

interiors adopt a stunning Edwardian and Art

Deco theme thanks to world-renowned designer,

Pierre Yves Rochon. In keeping with this classic and

refined style, over 300 Loewe televisions have been

fitted by independent electrical retailer and installer

Peter Tyson, throughout the hotel, to ensure the

refurbishment stands the test of time and as a sign

of The Savoy’s commitment to quality.

Project Overview Loewe Connect televisions in a mix of 32”, 37” and

42” screen sizes were installed in each bedroom

as part of the refurbishment. In addition to LAN

Internet connectivity, the integrated Mediaplayer

provides local MP3 music playback via a side

mounted USB port. Digital photos and videos can

also be viewed, so that guests can relive their

holiday memories in full HD almost as soon as

they’ve captured them.

Beneath its award-winning exterior, all Connect

models permit easy access to numerous

multimedia functions meaning that guests are able

to stay connected and enjoy all the multimedia

comforts of home throughout their stay.

The hotel also chose Loewe Individual Selection

40” LCD televisions in Aluminium Black, boasting

impressive style options for an arresting appearance.

For an added touch of personalisation, the

Individual range can be customized with

interchangeable side inlays, which is perfect for

completing the sleek, stylish effect in each room.

With this simple touch, hotel owners can match

inlays with the room‘s interior, or enjoy the flexibility

to give rooms a subtle uplift in the future.

Client Feedback “We are very aware of the place that The Savoy

holds in many people’s affections”, comments

Kiaran MacDonald, General Manager, The Savoy.

“Our guests have come to expect the best and

subsequently this is exactly what we expect from

our suppliers. We are delighted to have Loewe

on-board as our audiovisual partner of choice

for the LCD TV’s in the guestrooms and suites

at The Savoy.”

Installer CommentPaul Tyson, Managing Director at Peter Tyson

comments: “We are excited to have played a part

in such a landmark renovation of one of London’s

most prestigious hotels and look forward to taking

Savoy customers into a new era of in-room luxury.

We have many years’ experience of working with

a range of hotel businesses and pride ourselves

on the flexibility of our products and approach.

From screen design to set up and sound options,

we have a solution to meet the requirements of

any discerning hotel establishment.

Our aim is to make our clients’ guests feel at home

and at ease using the latest technology in the most

straightforward way. Meanwhile Loewe’s premium

status leaves hotel owners safe in the knowledge

that our products will stand the test of time now

and into the future.”

The Individual range is also available in classic

Aluminium Silver and contemporary High Gloss

White. As well as the latest in LCD television

screens, Loewe also produces a range of

audiovisual solutions, including Blu-ray players,

DVD recorders and audio systems. Their network

of retail and custom install partners ensures

expertise for projects of any size.

Innovation from tradition...a history of LoeweSince Dr Loewe founded his company in 1923, its maxim has been to stay innovative.

Over the years, Loewe has recorded a number of technology firsts to its name.

Today, Loewe customers enjoy the very best of German design and technology.

1931 The world’s first electronic television broadcast

1951 The world’s first cassette tape recorder

1987 Art 1 - The world’s first television set using 100% digital technology

1995 CS1 - The world‘s first television set that can be recycled

1997 Xelos @ media – The world’s first television set with integrated internet

1998 Spheros – The world’s flattest and most brilliant plasma TV

1998 Individual – The world’s first television you can design yourself

Today Still Europe’s market leader in premium television sets

About LoeweAs Europe’s leading premium manufacturer of LCD televisions,

Loewe is renowned for its commitment to minimalist design, exclusive

individuality and meaningful innovation. Technological highlights

include: internet browsing, home entertainment systems with

high-resolution picture quality, integrated hard disk recording and digital

TV reception, and the latest LED backlight technology. In 2009, sales for

the publicly listed company founded in 1923 in Berlin totalled €324m,

with an EBIT of €13.5m. Loewe manufactures and distributes televisions,

Blu-ray players, DVD recorders, audio components and multiroom

solutions. The company has around 1,000 employees and, on an

international level, is represented in 50 countries.

For more information please contact:

Loewe UK Ltd

Phone: 01294 315 000

Email: enquiries@loewe-uk.com

www.loewe-uk.com