SARAH WILLIAMSMEDIA + PR + MARKETING + COMMUNICATIONS + JOURNALISM + COPY WRITING =

YOUR COMPANY, HAPPY

PROFILE/TYPE: (They say you can’t put people in boxes, but that’s not very helpful when you’re looking the right fit for your company, so here I amin a box)

Unconventional, interested and interesting, I’ve mostly worked in solo roles as a pioneering creative but I feelhappiest as part of a buzzing, thriving team. Having lived and worked in three countries, I’m fascinated bymanaging communication in a multicultural, diverse environment. Unlike many creative types, I’m patient andstrategic when taking up challenges and overcoming barriers to benefit my clients and team.

WRITER: Published poet, great web/new media experience (written the entire contents of several web pages), grammar-obsessed editor/ proof-reader - I’ve written brochures, ads, grants, news, features, research articles, technical material,bids and proposals, real life stories, editorial, Op Ed, corporate blogs, PR pieces, broadcast transcripts, etc.COMMS: Experienced communications manager including internal and external, company newsletters, intranet content,communications improvement, setting company house style, broadcastMARKETING: Branding, creating and implementing marketing strategy and goals, managing budget, market and brandplacement, complete rebranding for four companies including logos, fonts, palette and branding strategyJOURNO: News (national and regional), editorial, features, product reviews, venue/food reviews, broadcast experience(writing and on-screen) for major industry eventsPR: Client management, press liaising, angles, fast turn-around pieces, resourceful and great at seizingopportunities/discovering new and lateral anglesTRAINER: I’ve developed the curriculum for: business writing for native English speakers and English as a SecondLanguage, Improving telephone skills, improving proposals and bids, how to write for a target audience, improvingreadability

EXPERIENCE

Media Leader Gulf Contracting Company (an Interserve company)

October 2012 – present Doha, Qatar

o Improving the presentation and tendering for identified opportunities – preparing all pre-qualifications in their entirety (in 2.5 years, I was successful on all but one) including graphics, text,strategy

o Business development including creating new client base via events, market news, networking, writingarticles and PR

o Internal communications including newsletter, health and safety and quality memos and posters,training, improvement, assisting the HR Manager with HR issues, ensuring effective communicationbetween over 8,000 employees with 51 languages and 21 different home countries

o Successfully managed a complete rebranding and market positioning for Gulf Contracting and itsthree subsidiary companies including logos, fonts, palette and branding strategy

o Marketing for the company, including creating and implementing marketing strategy and goals,managing budget, market and brand placement

o Managing media approach including new media, advertising, press relations (local, international andindustry publications) events, social media and public relations – check out my work on GCC’sFacebook page at: https://www.facebook.com/gulfcontractingcompany and Twitter on:https://twitter.com/gulfconco

TO BE CONTINUED… (On the next page)

EXPERIENCE

Strategic Lead Bid Writer Interserve

October 2010 – October 2012 National, UK

o Managed, coordinated and supervised the writing and editing of bid documents and pre-qualification questionnaires

o Managed the editorial process for bids throughout their full lifecycle. Worked with the Bid Managersto develop proposals based on what each client really wants and define deliverables

o Wrote copy which was technical, readable, engaging and descriptive

o Conducted research, interviewed contributors and gathered information from a wide range ofsources to craft well-structured response to the clients' pre-qualification or tender document.

o Wrote external marketing collateral (brochures, adverts) for new media and hard copy.

o Conducted training across 10 national offices for improved writing skills and readability of proposalcopy

o Collated complex technical, financial and functional components in a palatable format for each clientaudience

o Ensured bids, advertising and marketing collateral are engaging, written in a style appropriate to theaudience, and clearly convey Interserve’s brand and positioning.

o Edited responses to bids/tenders, liaising with subject matter specialists.

o Re-wrote copy for Interserve Construction, Limited’s website

o Assisted in business development by networking to create sales leads, communicating any ideas andsuggestions which may improve operation

o Supported client interviews and presentations by training others in confidence, presentationapproach and verbal communication improvement

EXPERIENCE

Freelance Writer/Birmingham Events/PR Coordinator Qype.co.uk (now owned by Yelp.co.uk)

January 2010 – September 2010 Birmingham, UK

o Wrote reviews of local businesses on Qype.co.uk,o Networked with local businesses to plan, host and manage PR events (Qype Events)o Developed business and sourced local companies to create partnerships for Qypeo Expanded business partners’ web presence through SEO, spidering and creating contento Found local end users for Qype.co.uk and events through networking, social networking and local

events

EXPERIENCE

Freelance Writer/Journalist Caters News Agency and self-employed

March 2009 – December 2009 Birmingham, UK

o Researched, wrote and edited stories for publication to deadline and meeting monthly targets.o Published in national papers and mags.o Edited all news copy and features storieso Developed Caters International Syndication Programme, scouring forums, social networking sites,

local papers, and competing news agencies, for stories suitable for syndication to internationalaudiences, signed local photographers and created contacts worldwide.

o Sourced new content, interviewed contacts, chose the best story angle.

Office Manager and Marketing Assistant Oracle Corporation

July 2007 – August 2008 London, UK

o Assisted Director of Sales in the Financial Services sector, including diary management, coordinatingteam meetings, travel, liaising with customers and internal staff, managing expenses

o Assisted Marketing team with sales planning, marketing leads and event planningo Managed BEA’s London office, including all maintenance and facilities issues, ordering supplies,

monitoring guests and staff, meeting schedules, overseeing temporary staff and volunteerso Assisted London team with travel, diary and meeting coordination, HR, compliance and staffing

issues.Data and Marketing Manager Kids Come First Community Clinic (a non-profit organisation)

April 2005 – June 2007 Ontario, California, USA

o Prepared and wrote all copy for clinic presentation, website and marketing materialso Grant writing, including preparing all information required to funders and the US government.o Compiled, maintained, analysed and reported all data. Implemented all data capture and analysis

protocol.o Assisted the Executive Director, including diary, travel, speaking schedule and event planningo Conceived, implemented and managed volunteer programme including finding, training and

managing volunteerso Assisted Executive Director with successful development and fund raising campaign for 05-06 fiscal

year

Marketing and Communications Intern World Ahead Publishing

February 2005 – February 2006 Tustin, California, USA

- Conducted research for Marketing Director, including researching publishing protocol and consumerreading trends and data for political non-fiction readers in the U.S.- Created and maintained relationships via cold leads with bookstores, distributors and institutes of higherlearning in the U.S. and Canada.

EXPERIENCE

Senior Secretary Atlantic, Inc.

July 2003 – February 2005 Santa Fe Springs, California, USA

o Managed all receptionist duties including answering telephones, taking messages, managing severaldiaries for senior staff, keeping schedules for all meetings, etc.

o Wrote copy for marketing department including Atlantic’s product brochures, website and eventswrite-ups.

Interactive Hostess Disneyland

1999 – 2001 Anaheim, California, USA

-Performed stage shows for audiences up to 1,000-Led guest tours for celebrity and high profile guests-Ensured guest entertainment and satisfaction

EDUCATION

Birmingham Metropolitan CollegeNCTJ Certificate - Journalism, Media, Newspapers, Writing2008 – 2009

Activities and Societies:-Shorthand, 70 wpm-Work experience

Biola UniversityBachelor's degree, Philosophy & History1999 – 2003

Activities and Societies:-Distinguished Member, Torrey Honors Institute-Recipient, Faculty's Choice Merit Scholarship-Recipient, Academic Achievement Scholarship-Founding Member of Torrey Theatre Company

Thanks for reading!

CONTACT

M: +44 7500 335 224E: sarahviollet@gmail.com