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Page 1: SAP Screen Personas

7/18/2019 SAP Screen Personas

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SAP Screen PersonasNovember 2013

Page 2: SAP Screen Personas

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© 2013 SAP AG. All rights reserved. 2

SAP GUI heavily influences opinions of SAP usabil ity

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 3

1. Provide consumer‐grade 

UX for NEW applications

(SAP UI5)

2.   RENEW widely used use 

scenarios(SAP Fiori)

3.   ENABLE customers to 

improve UX of  their 

specific 

value 

scenarios(SAP Screen Personas)

Time

New

RENEW

ENABLE

NEW

     N    u

    m     b    e    r    o     f    u    s    e     S    c    e    n    a    r     i    o

    s

Personas is a key part of SAP’s User Experience strategy:

Enable customers to improve their SAP GUI screens

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 4

Personas and Fiori are complementary

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

SAP Screen Personas SAP Fiori

Types of task Specialized, routine

tasks

Routine tasks

Transaction support All SAP GUI transactions Many common

transactions

Out of the box

functionality

Personalize any

transaction in minutes

Ready to run

Primary focus Desktop

(Windows and Mac)

Smartphone, tablets,

desktop

Personalizable Yes. You can modify any

aspect of the SAP GUI to

suit your unique needs.

Not necessary. Fiori

apps run out-of-the-box

on any device.

Tag line Productivity through

Personalization

Keeping simple things

simple

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© 2013 SAP AG. All rights reserved. 5

Personas empowers customers

Productivity through Personalization

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 6

SAP Screen Personas allows companies to improve

user productivity through personalization of their SAP

ERP screens.

By providing the right information to the right users in

the right context, they can get more done in less time

with greater accuracy. With more intuitive SAP

screens, organizations can enhance user

satisfaction, minimize training time, and spend lessmoney on screen modifications.

Elevator Pitch

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 7

ChangeLabels

ConditionalFormatting

Re-arrange

ChangeColors

Hide & Merge

 AutomateSteps

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© 2013 SAP AG. All rights reserved. 8

Business User

Productivity

Cost of

Personalization

SAP

 Adoption

Training

Time

SAP Screen Personas enhances ERP usabili ty

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 9

• Improve business user productivity by providing only the

essential screen elements and data to complete business

transactions faster and more accurately through fewer dataentry fields and reduced scrolling.

• Increase SAP adoption by making screens easier to use.

• Enhance user satisfaction by automating repetitive tasks andsimplifying complex screens through pre-filled fields and pull-

down menus, which help the user save time on data entry.

• Reduce the cost of personalization by eliminating the need for ABAP programmers or software developers.

• Decrease training time for SAP users with intuitive screens.

Value Proposition

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 10

Personas makes users more productiveExample: Verifying a Sales Order 

Data in tabs

Clean, branded screen

1

1

23

4

5

6

7

With Personas

Without Personas

1click

7clicks

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© 2013 SAP AG. All rights reserved. 11

Personas improves process flowsExample: Create Notification Transaction

● Hierarchical treewhich is rarelyused

● Too many buttons

● Notification typeneeds to beselected from listvia F4 help

● Complex hierarchicalstructure

● Too many buttons

● No templates forfree text provided

● Unused / emptyspace

● Too many tabs,some not neededat all

● Some fields notneeded

► ►

►   ►   ► ►

With Personas

6clicks

4clicks

5clicks

~5clicks

~14clicks

2clicks

~8clicks

1clicks

~11clicks

~34clicks

Without Personas

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© 2013 SAP AG. All rights reserved. 12

Personas makes screens more intuitiveExample: Paying a Vendor 

● Intuitive where to enter data

● Pre-filled values speed process

● Overwhelming choices

● Must memorize many numbers

With Personas Without Personas

37fields

4fields

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© 2013 SAP AG. All rights reserved. 13

Live Demo

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● Improve business user satisfaction

● Increase business user efficiency

● Reduce the time to modify SAP screens

● Provide centralized administration of flavors

Personas for IT

Personas allows IT to make business users happier.

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●  Access the right information in the right context

● Streamline business processes with simpler transactions

● Personalize screens to match specific job roles

● Reduce the cost of personalizing the user experience

Personas for Business

Business users get more done, faster, with fewer errors.

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© 2013 SAP AG. All rights reserved. 16

Personas 2.0

Personas 2.0 = one package with two products inside

Personas SilverlightWho

• SAP GUI users that want to

improve usability

What

• Access SAP through Silverlightapplication in browser 

• Requires Silverlight plug-in

• Streamlining transactions and

process flows (tab merging)

• Automate repetitive keystrokes(scripting)

• Granular personalization of

screens

Personas HTMLWho

• Web GUI users that want to

improve screen aesthetics

What

• Access SAP through SAPWebGUI (through browser)

• No Silverlight required

• Change color themes

• Include background images

• Hide/show controls• Set default values

• Add tooltips

• Share flavors, set as default

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 17

Before you start using Personas, understand the process

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

IdentifyProcesses

SimplifyProcesses

 Analyze DataRequirements

Build Screens

Using Personas

 Automate Where Appropriate

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© 2013 SAP AG. All rights reserved. 18

It takes a team to deliver a successful Personas project

Businessprocessexpertise

Designskills

Personasknowledge

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 19

Personas delivers business value to your organization

• Improve user productivity

Gain time to work on additional projects Reduce learning curve on SAP, cut training costs

Reduce cost of personalizing SAP GUI screens

• Drive adoption with empowered users Tailor screens for specific business roles/individuals

Increase user satisfaction

• Build consumer-grade user interface

Match current UI standards without disruption

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 20

Calculate the value in your environment

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

Improve user productivity Number of users

% time spent on data entry

Per user annual salary

Improvement range: 30-60%

Decrease training costs Number of users

% trained annually

Training cost per user 

Improvement range: 40-60%

Increase data quality Number of data entry errors

annually

 Average cost to correct eacherror 

Improvement range: 10-30%

Reduce cost of screen

personalization Number screens modified per

year  Average cost per screen

Improvement range: 60-80%

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© 2013 SAP AG. All rights reserved. 21

Summary

Value Productivity through Personalization

Works onSAP GUI (Dynpro Screens)

(Windows or Mac desktop, Win 8 tablet)

Requires Business Suite (ECC 6)Kernel 7.21 or higher (7.40 for HTML)

Not forWeb Dynpro applications, CRM, SRM,

iPad, iPhone, Android

Availability Now

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 22

More information

SAP Screen PersonasProduct Page

http://www.sapscreenpersonas.com

Fact Sheethttp://wiki.sdn.sap.com/wiki/download/attachments/298682098/

SAP_Screen_Personas_customer_fact_sheet.pdf 

Demo Videoshttp://www.youtube.com/watch?v=gquHYSGHol8 (intro)

http://www.youtube.com/watch?v=tpMdktziC_8(basic scripting)

http://www.youtube.com/watch?v=h5ABusVy9I4(product tour)

Customer FacingPresentations

http://www.slideshare.net/peterspielvogel/sap-screen-

personas20overviewaugust2013

How to instructionvideoshttp://goo.gl/Y8I1s

Myth vs. Truthblog series

http://goo.gl/B2MIO3

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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© 2013 SAP AG. All rights reserved. 23

2013 H1 Webinar Series

Make SAP ERP Beautiful

with SAP Screen

Personas

http://scn.sap.com/community/gui/blog/2013/03/05/q

a-transcript-from-sap-screen-personas-webinar-1

Streamline Quote to

Cash Process with SAP

Screen Personas

http://scn.sap.com/community/gui/blog/2013/03/09/q

a-transcript-from-sap-screen-personas-webinar-2

Planning, deploying, and

managing Personas inyour SAP environment

http://scn.sap.com/community/gui/blog/2013/03/18/qa-transcript-from-sap-screen-personas-webinar-3

How to improve master

data quality with SAP

Screen Personas

http://scn.sap.com/community/gui/blog/2013/04/09/q

a-transcript-from-sap-screen-personas-webinar-4

Varian Medical Improves

Sales and Distribution

with SAP

http://scn.sap.com/community/gui/blog/2013/05/02/q

a-transcript-from-sap-screen-personas-webinar-5

1

SAP UX Strategy

2

Business Value

3

Demo

4

Implementation

5

More Information

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Thank You!

www.sapscreenpersonas.com