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San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management [email protected]

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Page 1: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 1

TECHNOLOGY GUIDE ONE

Green ITThe Way Forward to AchievingEnvironmental Sustainability

Professor San MurugesanFaculty of Management

[email protected]

Page 2: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 2

What’s Green IT?

Green IT refers to environmentally sound IT. “Study and practice of designing, manufacturing,

using, and disposing computers efficiently and effectively with minimal impact on the environment.” -- San Murugesan

Thus, green IT adds the dimensions of:1. environmental sustainability

2. the economics of energy efficiency, and

3. the total cost of ownership, which includes the cost of disposal and recycling.

Page 3: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 3

“Science is always wrong. It never solves a problem without creating ten more.” - George Bernard Shaw

Page 4: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 4

ENVIRONMENTAL ISSUES AND PROBLEMS

The growing accumulation of greenhouse gases is changing the world’s climate and weather patterns

For instance, the year 2005 was the warmest on record, and the 10 warmest years have all occurred since 1980. Global data shows that storms, droughts, and other weather-related disasters are growing more severe and more frequent.

To stop the accumulation of greenhouse gases in the atmosphere. Electricity is a major source of climate change as it is generated by burning coal or oil, which releases carbon dioxide, pollutants and sulfur into the atmosphere.

These emissions can cause respiratory disease, smog, acid rain, and global climate change.

Page 5: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 5

The Environmental Impacts of IT

IT, too, affects the environment in several different ways. Each stage of computer’s life — from manufacture to use

to disposal — presents environmental problems. • Manufacture of computers and its various components

consumes electricity, requires raw materials, chemicals, and water, and generates hazardous waste.

• Computers, and cooling systems that cool the data centers consume electrical energy, and the total energy consumption is increasing. The increase in energy consumption results in increased greenhouse gas emissions.

• Computer components contain toxic materials, which usually just get thrown out in the end. Most of this ends up in landfills, polluting the earth and contaminating water.

The increased amount of computers and their use, along with frequent replacement, makes the environmental impact of IT a major concern.

Page 6: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 6

Going Green with IT: Your Responsibility Towards Environmental Sustainability

There is increasing pressure on the IT industry and the users - businesses, and individuals — to make IT environmentally friendly throughout its lifecycle — from birth to death to rebirth.

As many believe, it is our social and corporate responsibility to safeguard our planet/environment.

Page 7: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 7

Green IT

On our part, we — IT professionals and industry, businesses, and users — can, and must, individually and collectively create a sustainable environment.

Let’s examine IT’s the environmental impact and then look at green IT measures that we can adopt.

Page 8: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 8

Green IT: Focus Areas

Focus areas include:1. Design for environmental sustainability2. Energy-efficient computing 3. Power management 4. Data center design, layout, and location5. Server virtualization 6. Responsible disposal and recycling 7. Regulatory compliance 8. Green metrics, assessment tools and methodology 9. Environment-related risk mitigation 10. Use of alternative energy sources 11. Eco-labeling of IT products

Page 9: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 9

IT Vendors are Turning to Green IT

A growing number of IT vendors are moving toward green IT.• Supplying “Green Computers” - design,

manufacture, recycle• Tools to minimise and measure energy

consumption, environmental pollution

Thereby they assist in building a green society and a green economy

Page 10: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 11

GREEN IT

Green Use of IT Systems

Green Use of IT Systems

Green Manufacturing of IT Systems

Green Manufacturing of IT Systems

Green Design of IT Systems

Green Design of IT Systems

Green Disposal of IT Systems

Green Disposal of IT Systems

A Holistic Approach to Green IT

Source: San Murugesan, IT Professional, 2008

Page 11: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 12

GREEN IT

Green Use of IT Systems

Green Use of IT Systems

Green Manufacturing of IT Systems

Green Manufacturing of IT Systems

Green Design of IT Systems

Green Design of IT Systems

Green Disposal of IT Systems

Green Disposal of IT Systems

A Holistic Approach to Green IT

Page 12: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 13

GREEN IT

Green Use of IT Systems

Green Use of IT Systems

Green Manufacturing of IT Systems

Green Manufacturing of IT Systems

Green Design of IT Systems

Green Design of IT Systems

Green Disposal of IT Systems

Green Disposal of IT Systems

A Holistic Approach to Green IT

Page 13: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 14

Green your computer’s entire lifecycle

Use computers judiciously

Redeploy, reuse

Dispose

Refurbish, upgrade

Reuse parts

Use reprocessed material

Donate

Green manufactureof computers

Green Design

Recycle, reprocess materials

Page 14: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 15

Green Attitude: The First Step in Sustaining our Planet

Businesses and individuals must develop a positive attitude toward addressing environmental concerns and adopt forward-looking, green-friendly policies and practices.

Page 15: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 16

Green IT Strategy & Policy

Enterprise Green IT Strategy: Each enterprise must develop a holistic, comprehensive green IT strategy• Tactical incremental approach.• Strategic approach.• Deep green approach.

Green Supply Chain

Page 16: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 17

Using IT for Environmental Sustainability

Besides IT itself being green, it can support and leverage other environmental initiatives by offering innovative modeling, simulation, and decision support tools, such as:

1. Software tools for analyzing, modeling, and simulating environmental impact, and environmental risk management;

2. Platforms for eco-management, emission trading, or ethical investing;

3. Tools for auditing and reporting energy consumption and savings and for monitoring greenhouse gas emissions;

4. Environmental knowledge management systems,

5. Urban environment planning tools and systems;

6. Technologies and standards for interoperable environmental monitoring networks and smart in situ sensors networks

Page 17: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

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Using IT to Create Green Awareness

IT could help create green awareness among IT professionals, businesses, and the general public by assisting in building communities, engaging groups in participatory decisions, and supporting education and green advocacy campaigns.

Page 18: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

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The Way Forward: The Avenues

1. IT becoming Greener

2. Green IT Strategy & Policy – and Adoption

3. IT for Improving and leveraging Environmental Sustainability

4. Using IT for creating green awareness

Page 19: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

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Discussion

Page 20: San Murugesan 1 TECHNOLOGY GUIDE ONE Green IT The Way Forward to Achieving Environmental Sustainability Professor San Murugesan Faculty of Management san@mmu.edu.my

San Murugesan 22

Resources

San Murugesan, “Harnessing Green IT: Principles and Practices”, IEEE IT Pro, Jan-Feb 2008.