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Helping to make your life easier! Felicia M. Lopes, President | CEO www.ConsultFML.com E-mail: [email protected] Phone #: +1.800.513.9358 ext. 4 Social Media Marketing | Website Design Virtual Assistance

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Page 1: Sales Presentation ALL Services

Helping to make your life easier!

Felicia M. Lopes, President | CEO

www.ConsultFML.com

E-mail: [email protected]

Phone #: +1.800.513.9358 ext. 4

Social Media Marketing | Website Design

Virtual Assistance

Page 2: Sales Presentation ALL Services

About FML Consulting Services

• Woman Owned Business

• Certified Social Media Strategist

• Website Designer

• Member of the National Association of Professional Women

• Member of the International Virtual Assistants Association

• Over 25 years of experience• Executive Assistant | Project Manager• Word Processing Specialist• Excel & PowerPoint Specialist• Events & Theatrical Manager/Producer

(New York/Hollywood/Washington)

Page 3: Sales Presentation ALL Services

Our Mission Statement

• To provide quality, professional and cost effective social media management, website design and executive support in an online environment

• To provide excellent customer service to our Clients

We Make Our Clients' Lives Easier.Through commitment to people, technology and service we lead the way in providing value to our clients and other stakeholders by leveraging the "high tech" of today's home office technology with the "high touch" of human interaction and personal service, while concurrently operating in an environment of integrity and honesty with our Clients. We work…

Page 4: Sales Presentation ALL Services

Testimonials | Former Clients

*Written about Felicia M. Lopes, President and Founder of FML Consulting Services

"Her ability to present her ideas through presentation content, as she tactically gathered information was quite impressive to me and other significant stakeholders.”

Michael Jung, Vice President |Disney Imagineering | Creative Entertainment, LA

“Time and time again, she has demonstrated her ability, leadership, and acumen at keeping my shows running, coming in under budget, negotiating contracts and running the office smoothly while at the same time generating enthusiasm and excitement so as to motivate us towards completing the tasks for which we were responsible.”

Robert R. Blume, Executive Producer | Drama Desk Awards & President | Blume Media Group, New York City

"She is a strategic thinker in prosposing creative solutions,... and doesn't let details slip past her grasp. She is very dedicated and soldiers straight through when the work load is heavy.”

Derrick Warfel, Producer/Director | Midnight Reckoning & President | WinterStar Productions, Hollywood

Page 6: Sales Presentation ALL Services

Is Social Media A Fad?

Or is it the biggest shift since the Industrial Revolution?

Consider this:

50% of the world’s population is under30 years old

96% of Millennials have joined a Social Network, and

1 out of 8 couples married in the US met via Social Media

It IS a Fundamental shift in the way we COMMUNICATE!

Page 7: Sales Presentation ALL Services

Did you know that…

50% of the mobile Internet

traffic in the UK is for

Facebook? Imagine what

that means for bad customer

experiences?!

78% of consumers trust

PEER Recommendations

Only 14% trust ADVERTISING!

So if you think that Traditional Advertising is the way to go…

THINK AGAIN!

Only 18% of traditional TV Campaigns generate a positive ROI because 90% of people skip the ads via

TiVo/DVR!

Page 8: Sales Presentation ALL Services

Do you know the number of years it took to reach …

50,000,000 Users?

RADIO…. 38 Years

TELEVISION…. 13 Years

INTERNET… 4 Years

I-POD… 3 Years

And FACEBOOK…

200,000,000 Users Added

in LESS than 1 YEAR!!!

Page 9: Sales Presentation ALL Services

Chew on this!

“We don’t have a choice on

whether we DO Social Media.

The question is how well DO we do it.”

Erik QualmanAuthor, Socialnomics

Page 10: Sales Presentation ALL Services

The Unrelenting Fact of Our Times!

Page 11: Sales Presentation ALL Services

What can we do for you?

We provide basic mechanics of social media and real action strategies in the use of digital

marketing to build your business, your brand.

We help you develop your social media vision and voice, draft out

strategies for implementation, and create measurements that map out

your results and success.

Plus, we post for you too!

Page 12: Sales Presentation ALL Services

Client Types

We work with Small-Medium Size Businesses, Theatrical Production Companies - Non Profit and Commercial, Independent Film Producers, Christian Ministries and High Profile Individuals. We navigate you through the minefields of the social media journey. We offer 3 packages which all include a monthly 1 Hour Social Media Strategy Session which will put you on the path of success!

Remember, Social Media is an investment in your company, in your brand - not a pitching platform!

Page 13: Sales Presentation ALL Services

Social Media MarketingMonthly Package #1

This package is all kinds of Awesome Sauce and is made for those of you just starting out or maybe you just have a small budget!

• We will update TWO TIMES daily per profile on 3 of the Big 6 Networks. (Facebook, Twitter, and LinkedIn or Google+)

• 3 weekly posts on Pinterest• Reputation Monitoring and Responding to Comments• Manage contacts, followers, and direct messengers for

ALL Networks selected above• Monthly Touch Base Reports and two 30 minutes calls

to discuss progress and strategy• Shared Editorial Calendar• Blog Posting one time weekly - as long as YOU supply

the content.• Email Marketing - one per month, YOU supply the

content.

Page 14: Sales Presentation ALL Services

This package is for those of you already using Social Media and you have some friends and connections. This is our most popular offering.

• We will update THREE TIMES daily per profile on 4 of the Big 6 Networks. (Facebook, Twitter, LinkedIn and Google+)

• 5 weekly posts on Pinterest• Reputation Monitoring and Responding to Comments• Manage contacts, followers, and direct messengers for

ALL Networks selected above• Monthly Touch Base Reports and three 30 minutes calls

to discuss progress and strategy• Shared Editorial Calendar• Blog Posting three times weekly - as long as YOU

supply the content.• Email Marketing - two per month, YOU supply the

content.•

Social Media MarketingMonthly Package #2

Page 15: Sales Presentation ALL Services

This package is for those of you who want a thriving Social Media based business. We will position you to be a guru in your field!

• We will update THREE TIMES daily per profile on 5 of the Big 6 Networks. (Facebook, Twitter, LinkedIn, Google+, and Pinterest)

• 7 weekly posts on Instagram & YouTube• Reputation Monitoring and Responding to Comments• Manage contacts, followers, and direct messengers for

ALL Networks selected above• Monthly Touch Base Reports and two 30 minutes calls

to discuss progress and strategy• Shared Editorial Calendar• Blog Posting four times weekly - as long as YOU

supply the content.• Email Marketing - three per month, YOU supply the

content.• 1 Facebook Ad at $300 for the month.

Social Media MarketingMonthly Package #3

Page 16: Sales Presentation ALL Services

Social Media MarketingA La Carte / Do It Yourself

Facebook Marketing ($130)• This is a 45 Minute private session between

us (one time only)• You will learn how to set up your Page and

you will learn what the best category is for your business)

• We'll create a template of your Cover Photo so you know it is within Facebook’s guidelines

• You'll learn what the best things are to add to your cover

• You'll receive a template of the Profile Pic• You'll learn what the best types of updates

are and when the best time for each type to be posted

• We'll show you which type of ad is best for your business

Page 17: Sales Presentation ALL Services

Social Media MarketingA La Carte / Do It Yourself

Twitter / LinkedIn / Pinterest ($80)• This is a 30 Minute of private session

between us (one time only)• You'll learn how to set up your account• We will show you how to set up your

“boards” (on Pinterest)• We will create a template of your Cover

Photo so you'll know it is within Twitter or LinkedIn guidelines

• You'll learn what the best things are to add to your cover (Twitter or LinkedIn)

• How to tag your photos (Pinterest)• Tips on how to create engagement

* You have the choice of 1 Platform

Page 18: Sales Presentation ALL Services

Social Media MarketingMonthly Coaching / Strategic Counseling ($500/mthly)

• Twice a month you will get us in a scheduled 45 minute private session with all the benefits that our "Services - A La Carte" offers - it's just that now, we'll be coaching you on HOW to do it yourself.

• We will help you develop your Social Media Voice, create your vision for each platform and develop a comprehensive strategy that YOU will implement.

• We will discussion what networks work best for YOUR business

• We will teach you how to set up your accounts on each platform plus give you hints on the best things to add to your profiles

• You'll learn the best times to post• We will suggest the best types of content to post

on each platform

Page 20: Sales Presentation ALL Services

Website Development

Your website is ground zero when it comes to your brand. It is the face of how you present yourself to the world. It has to be visually stunning, relevant, up to date as well as verbally concise and on target. In other words, it must to be PERFECT! We can do the heavy lifting. We can set up and optimize your website by utilizing one of the following website development platforms:

Wix, WordPress, or MA Webcenters

They will match your brand, meet your needs and also be Mobile device ready - so you're really getting 2 websites for the price of one.

Page 21: Sales Presentation ALL Services

Website Design Platforms We Use

Wix & WordPress Website Packages Includes:• 30-45 minute initial telephone consultation• We’ll recommend 2-4 premium pre-made Wix or

WordPress themes that will work best for your business and products

• Installation and Customization of Theme: Color modifications, install logo or add text logo

• Custom Front Page Image Slider with 3 premium stock images and branding (if applicable for your website)

• Up to 5 pages (tabs) of content. All content must be provided prior to starting. Example of pages: Home, About, Contact, Work With Us, Blog, Services/Info Page/Testimonials, etc.

• Search Engine Optimization added to website with your key words

• Social Network Buttons and Social Share Buttons

Page 22: Sales Presentation ALL Services

Website Design Platforms We Use

*Strategic Affiliation with MA Webcenter's Check Point Creatives

MA Webcenter Package Includes:• All that the Wix or WordPress packages includes

plus Multi-Lingual 24/7 Customer Support• 24/7 Live Technical Support• Customizable Produce Catalog• WYSIWYG Website Editing Tools which we will

teach you how to use.• Built In Promotional Tools• Domain Name Registration• Advanced ChatLink Technology• Email Accounts• All Platform Friendly Mobile Websites• ECommerce Tools

Page 24: Sales Presentation ALL Services

Virtual Admin Services Rate Structures

BY THE PROJECT OR MONTHLY RETAINER– It’s Your Choice!Consider us your partners in helping you achieve your business success! By outsourcing your administrative needs with us, you can save over $48,000 annually on each assistant you hire!

Our Standard Virtual Assistance Hourly Rate is $40, but we have several options that may actually take the rate down 24%, to $30.83 per hour! Consider this comparison the next time you need to hire a full time employee! The savings are fabulous!

Page 25: Sales Presentation ALL Services

Let’s Compare Your Costs

• Virtual Assistance is on an as needed basis

• Overhead rate is just $3 per hour booked

• Only when you need them

• 100% productive all of the time

* Based on 40 hours per week/52 weeks per year** Based on 70 hours per month/12 months per year subscription plan

Page 26: Sales Presentation ALL Services

By the Month:

FOR A LIMITED TIME:

TAKE OFF UP TO 24% OF THE $40 PER

HOUR RATE!

Here's how...For any of the Admin Monthly packages on the previous page,

• if you book us for a 3 to 5 month contract, add an additional 2% off,

• if you book us for a 6 to 11 month contract, add an additional 4% off, and

• if you book us for an annual, 12 month or higher contract, add an additional 6% off.

Rate Structure

Page 27: Sales Presentation ALL Services

Benefits of using VA Services to Small Businesses

What’s in it for me?

• No overhead and employee expenses or taxes

• No employee benefit costs

• Pay only for what you use

• No turnover

• No learning curve

100% productivity

How does that happen?

• Employees have lost time due to doctor appointments, vacation, downtime, etc.

• FML-VAs track only the time used on your specific tasks

• You don’t pay for appointments, vacations, or downtime

Page 28: Sales Presentation ALL Services

What Services do VAs Perform?

• Create Forms

• Maintain databases

• Billing

• Correspondence

• Presentations

• Feedback reports

• Specifications

• Create databases

• Gift buying

•Mass mailings

• Policy & procedures

• Resumes

• Automated forms

• Scan pictures

• Postcards

• Send greeting cards

• Set appointments

• And more…

Page 29: Sales Presentation ALL Services

What Kind of Companies Work With VAs?

• Alternative Health Care

• Attorneys

• Authors

• Business Coaches

• Brokers

• Engineers

• Entrepreneurs

• Events Directors

• Financial Investors

• Human Resources

•Marketing Consultants

• Pastors & Rabbis

• Professional Organizations

• Publishers

• Realtors

• Small Businesses

• Theatrical Professionals

• Trainers

• Video Production Companies

•Wedding Planners

• And more…

Page 30: Sales Presentation ALL Services

Services Offered by FML Consulting Services

Exec/Admin Support

• Confirm upcoming appointments

• Schedule or reschedule appointments

• Get directions for a meeting or appointment

• Track birthdays, anniversaries and other important dates

• Send out the appropriate cards or gifts for special events

• Coordinate air travel, car rental and hotel reservations

• Create and update personal calendars

Marketing Services

• Create and mail a customer feedback questionnaire

• Track the responses to the questionnaire

• Summarize the responses and suggestions in a report

Presentations

• Create professional multi-media presentations using PowerPoint

Research

• Research potential locations for an upcoming seminar

• Monitor periodicals and clip articles of interest

• Internet Research

Personnel Services

• Send reminders

• Prepare or update resumes and introduction letters

• Sort resumes for a job according to pre-arranged criteria

Page 31: Sales Presentation ALL Services

Services Offered by FML Consulting Services

Project Assistance

• Assist in defining project objectives

• Coordinate, track and expedite project activities such as organize resources, schedule meetings, arrange vendor visits

• Develop and maintain communication links between you, the vendor and other project members

• Provide presentation materials for you

• Provide educational material/ procedures for your staff

Desktop Publishing

• Excellent knowledge of Microsoft Publisher

• Design and print brochures, newsletters, promotional materials, flyers, coupons, post cards, personalized calendars, labels

On-line Meeting Facilitation

• Assist clients with Web Conferencing needs by moderating the meeting via the internet

• Advantage of web conferencing is synchronized browsing

Mail & E-Mail Services

• Retrieve e-mail, sort and get rid of junk e-mail

• Respond to routine e-mail requests

• Forward items of importance for attention

• Track and forward urgent issues

Page 32: Sales Presentation ALL Services

Partnering Philosophy of FML Consulting Services

• Our clients choose to take the unique and refreshing approach of “getting the job done” by partnering with us. In turn, we take the commitment to produce results quite seriously.

• Our relationship with our clients is one of a partnership – an extension of your organization, and ours. A successful FML-VA/Client relationship is one that is focused and has specific goals in mind. We are committed to developing a long-term relationship, which reflects your business philosophy.

• A review of our site tells you that we are committed to the success of our clients. However, a successful partnership requires commitment by both parties. Here are some key attributes we look for in our clients to make sure we are on the road to a successful relationship.

Page 33: Sales Presentation ALL Services

Our Ideal Client

• Can clearly define his/her goals as well as time and money restraints

• Clearly communicates his/her expectations and requirements

• Is not sparing of information that is necessary to complete the project

• Is available to answer questions• Helps meet deadlines• Knows how to voice worries and criticisms• Gives feedback• Respects our expertise• Acts in order to help us do a superior job

Through this joint commitment, successful

partnerships are forged, and through these

partnerships, we are able to enhance your business

and help you to achieve all of your goals.

Page 34: Sales Presentation ALL Services

Strategic Alliances

The premiere website development solution available on the web today! In order to help you evaluate Check Point Creatives’ services, CPC will construct a fully functional Web site for your business and schedule a free 45 minute walk-through presentation with one of their product specialists to show you how their technology can benefit your business.

PARTNER PROGRAM

If your new website is designed and built using MA Webcenters’ Check Point Creatives’ proprietary platform, you can get access to a unique program that can drive over 3,000,000 registered shoppers to your new business website!

Page 35: Sales Presentation ALL Services

Strategic Alliances

We're sure you'll agree, having a HUMAN receptionist rather than a voice recording, or computer goes a long way when you want to engage your clients' confidence and achieve a competitive advantage.

The perfect marriage between the High Tech of the communications industry and the High Touch of a "real live human being!"

Page 36: Sales Presentation ALL Services

Our Qualities

• High standards

• Strong work ethics

• Committed to excellence

• Excellent organizational skills

• Great communication skills

• Strong problem solving skills

• Think outside the box

Page 37: Sales Presentation ALL Services

Customer Service

• Ever mindful that you are the reason for our existence as a company

• Professional, confidential handling of your projects

• Courteous when interacting with your clients

• Thoughtful handling of sensitive issues

Page 38: Sales Presentation ALL Services

FML Consulting Services Contact Information

Felicia M. Lopes, President | CEO

www.ConsultFML.com

E-mail: [email protected]

Phone #: +1.800.513.9358 ext. 4