s4s top of funnel
TRANSCRIPT
![Page 1: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/1.jpg)
Hola Mexico DF! – 10/26/12
Intro to Startup Sales – Top of the Funnel: Starting Point
Facebook.com/sales4startups
![Page 2: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/2.jpg)
What is Sales
It’s a game of inches
A Process
Finding the buyers
Art of Effectively Dealing with Rejection
Managing Self Emotions
Art of Listening, Discipline, & Schedule Video Video
![Page 3: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/3.jpg)
Who I Am
9 + years > Sales and Serial Entrepreneur
Door-to-door to Enterprise Sales
Angelpad Incubator Alumni
![Page 4: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/4.jpg)
What is Start Up Sales
Starting from Scratch >> Gotta Hunt
Always a Cold Call
No Established Process
Constant Change
![Page 5: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/5.jpg)
Sales Funnel
Leads
Qualified Leads
Deals
![Page 6: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/6.jpg)
Inbound LeadsBeta Sign Ups
Outbound LeadsStart Now - Pre-launch. Not Cold
Prospecting & Lead Gen
![Page 7: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/7.jpg)
Step 1: Create Lists
Step 2: Approach
Step 3: Rinse and Repeat
Prospecting & Lead Gen
![Page 8: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/8.jpg)
Tools:
Prospecting & Lead Gen
![Page 9: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/9.jpg)
Pre-Approach
The Approach
Objective: Begin Conversations!
Conversations have Structure
Appointment Setting!!! Focused
Prospecting & Lead Gen
![Page 10: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/10.jpg)
Phone Approach
Email/Social Media Approach
Prospecting & Lead Gen
![Page 11: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/11.jpg)
Freemium Saas
Bottom Up Approach i.e Yammer, DropBox
Inside Sales <> Outside Sales <> Marketing
Business and Sales Team Models
![Page 12: S4S Top of funnel](https://reader035.vdocuments.site/reader035/viewer/2022081512/558e9b201a28ab3e368b4597/html5/thumbnails/12.jpg)
Conquer Fears
Achieving
Crushing Mediocrity
Look in the mirror
This is about YOU