rvj processed and packed curd for the indian market

Project: Processed and packed curd for the Indian market

RVJ-Group Initiative

Project: Project: Project: Project: Hygienically processed and packed curd Hygienically processed and packed curd Hygienically processed and packed curd Hygienically processed and packed curd

with modular small/medium scale processing unitwith modular small/medium scale processing unitwith modular small/medium scale processing unitwith modular small/medium scale processing unit

PROJECTPROJECTPROJECTPROJECT

Hygienically processed and packed curd with modular

processing unit

PROCESSING PROCESSING PROCESSING PROCESSING CAPACITYCAPACITYCAPACITYCAPACITY

4000-5000 liters in a 8-10 hour period can be doubled

with 24 hour operation.

At least once every 10 hours the processing set-up

needs cleaning. The cleaning set-up time can be up to 2

hours. Hence, the processing set-up can actively be

utilized for a maximum of 20 hours ( i.e., a maximum of

10000 liters capacity per day)

COMPETITIVE DIMENSIONSCOMPETITIVE DIMENSIONSCOMPETITIVE DIMENSIONSCOMPETITIVE DIMENSIONS

1. Innovative, compact technology which works

perfectly for the fragmented Indian dairy value

chain

2. Small-to-medium scale processing unit which

can cater to the demand in the specific region/s

of its operation

3. Higher shelf-life because of hygienic processing

and packaging

4. The demand for packed curd is on the rise in

almost all geographic regions of India

5. The quality can match the top brands with a

possibility to be price competitive in the regions

of its operations



TTTTARGET MARKETARGET MARKETARGET MARKETARGET MARKET FOR THE FOR THE FOR THE FOR THE

PRODUCTSPRODUCTSPRODUCTSPRODUCTS

Catering to the local markets in the region of its

operations

AND/OR

Private label processing for brands as the processing

and packaging standards meets all required standards

WHO CAN AVAIL THIS WHO CAN AVAIL THIS WHO CAN AVAIL THIS WHO CAN AVAIL THIS

POSSIBILITY? (OR WHPOSSIBILITY? (OR WHPOSSIBILITY? (OR WHPOSSIBILITY? (OR WHO ARE O ARE O ARE O ARE

OUR TARGET CUSTOMERS)OUR TARGET CUSTOMERS)OUR TARGET CUSTOMERS)OUR TARGET CUSTOMERS)

Our target customers for this project are:

1. Entrepreneurs/farmer groups/NGOs who get an

access to MAX. 2.0 crores (including land,

building & technology)

2. The above target group should have an

understanding and experience in the Indian

dairy sector with procurement of milk and

marketing of value added dairy products

COSTS FOR DELIVERING A COSTS FOR DELIVERING A COSTS FOR DELIVERING A COSTS FOR DELIVERING A

CUSTOMIZED BUSINESS PLANCUSTOMIZED BUSINESS PLANCUSTOMIZED BUSINESS PLANCUSTOMIZED BUSINESS PLAN

INR 150000 (Excluding taxes and out of pocket costs)

THE TECHNOLOGY THE TECHNOLOGY THE TECHNOLOGY THE TECHNOLOGY

COMPONENTS DELIVEREDCOMPONENTS DELIVEREDCOMPONENTS DELIVEREDCOMPONENTS DELIVERED

Milk cooling tank, Transport pumps, Pasteurizer, Cup

filling machine, Separator, Small Cold store, Ice bank

chiller, Hot water maker, Fermentation tanks,

Auxiliaries and spares required for one year’s

maintenance.

Cleaning is Cleaning is Cleaning is Cleaning is in placein placein placein place (CIP) for the entire set(CIP) for the entire set(CIP) for the entire set(CIP) for the entire set----upupupup.... At least At least At least At least

once every 10 houonce every 10 houonce every 10 houonce every 10 hours the processing setrs the processing setrs the processing setrs the processing set----up needs up needs up needs up needs

cleaning. The cleaning setcleaning. The cleaning setcleaning. The cleaning setcleaning. The cleaning set----up time can be up to 2 hours. up time can be up to 2 hours. up time can be up to 2 hours. up time can be up to 2 hours.

At a slightly increased cost an homogenizer will also be At a slightly increased cost an homogenizer will also be At a slightly increased cost an homogenizer will also be At a slightly increased cost an homogenizer will also be

installed on to the skid.installed on to the skid.installed on to the skid.installed on to the skid.

The module details and specifications are provided as a The module details and specifications are provided as a The module details and specifications are provided as a The module details and specifications are provided as a



separate attachmentseparate attachmentseparate attachmentseparate attachment

COST OF TECHNOLOGYCOST OF TECHNOLOGYCOST OF TECHNOLOGYCOST OF TECHNOLOGY

190000 Euros for the entire machine set-up (excluding

homogenizer) and installation. ( INR 1.15 to 1.25 Crores

depending on the currency conversion rate between

Euro and INR).

200000 Euros for the entire machine set-up (including

homogenizer) and installation. ( INR 1.25 to 1.35 Crores

depending on the currency conversion rate between

Euro and INR).

1. The complete processing line will be provided

2. Plant lay-out design will be provided

3. Installation will be done by us

4. Critical maintenance parts for a period of 1 year

would be provided

The above costs do not include transportation from

Rotterdam port to the port in India and any

custom/excise duties that needs to be paid.

OTHER FIXED CAPITAL OTHER FIXED CAPITAL OTHER FIXED CAPITAL OTHER FIXED CAPITAL

EXPENDITUREEXPENDITUREEXPENDITUREEXPENDITURE

1. Costs of land and building (building dimensions

required only for processing are 14m×7m×4m).

The storage space requirement would be as per

the sales and the inventory plan.

2. Costs related to electricity and water supply

(The electricity requirements are provided

within the product document)

3. Costs related to other licenses

VARIABLE COSTSVARIABLE COSTSVARIABLE COSTSVARIABLE COSTS

1. Cost of raw milk (including transport)

2. Cost of direct labor (Max. of 4 people can

manage the entire processing operations)



3. Costs of packaging material

4. Marketing & other distribution costs

5.5.5.5. Costs of fuel and other overhead expenses

All these All these All these All these detailsdetailsdetailsdetails would be would be would be would be custom custom custom custom worked out worked out worked out worked out during during during during

the business/financial plan phasethe business/financial plan phasethe business/financial plan phasethe business/financial plan phase

REVENUE STREAMREVENUE STREAMREVENUE STREAMREVENUE STREAM////SSSS

There are at least two revenue sources with this

project:

1. The first is the core revenue source which is

associated with the sales of the packed curd

2. The second is an alternative source which is the

sale of white cream which is obtained by taking

out the excess fat form the milk

The potential of each of the sources is dependent of the

solids in the raw milk and the solids that are

used/retained within the curd.

All these All these All these All these detailsdetailsdetailsdetails would be would be would be would be custom custom custom custom worked out worked out worked out worked out during during during during

the business/financial plan phasethe business/financial plan phasethe business/financial plan phasethe business/financial plan phase

EXPECTED PAY BACK PERIODEXPECTED PAY BACK PERIODEXPECTED PAY BACK PERIODEXPECTED PAY BACK PERIOD

Even at 50% of the capacity utilization the payback

period can be less than 2 years

TTTTIME FRAMESIME FRAMESIME FRAMESIME FRAMES

1. A customized business plan can be worked out

in oneoneoneone month’s time

2. The complete processing line would be delivered

in about SixSixSixSix months from the time of order.

During these 6 months the licenses and

construction work can be initiated

3. When there is finance availability the project

can be up and running in about 8-9 months from

the date of initiation

rvj processed and packed curd for the indian market

Documents