rohan wipo

7/27/2019 Rohan Wipo

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Rohan J Philips Roll No..127



Wipro Technologies is a global services provider delivering IT Technology Services.

Azim Premji, Chairman of Wipro Technologies.

Under his leadership, the fledgling US$ 2 million hydrogenated cooking fat company

has grown to a US$1.76 billion.

Wipro is presently ranked among the top 100 Technology companies in the world.

It has 66,000+ employees, serves 592 clients, and has 46 development centers acrossglobe.

Gold-Level Status in Microsoft's Windows Embedded Partner Program.

World's 1st IT Services Company to use Six Sigma.

First company in the world to be certified in BS 7799 (2002) security standards.



Vision: To offer services based on world-class

infrastructure, industry expert skills, proven process-

oriented service operations that are backed by

principals to ensure the world's best way of deliveringIT infrastructure management solution.“

Mission: "To serve customers with integrity through

innovative, value for money solutions, by applying

thought day after day"

Values: Human values , integrity, Innovation drives

us



Wipro started as a vegetable oil trading company in 1947 from anold mill at Amalner, Maharashtra, India founded by

M.H.PREMJI.

When his father died in 1966, Azim Premji, a graduate

in Electrical Engineering from Stanford University, took on theleadership of the company at the age 21. He repositioned it and

transformed Wipro (Western India Palm Refined Oil Ltd) into a

consumer goods company that produced hydrogenated cooking

oils/fat company, laundry soap, wax and tin containers and later set up Wipro Fluid Power to manufacture hydraulic and

pneumatic cylinders in 1975. At that time, it was valued at $2

million.

In 1977, when IBM was asked to leave India, Wipro entered the

information technology sector.



FMCG

Soaps

Foods

Deodorants

Baby diapers

Shampoo

Agarbatties

SOFTWARE

SOLUTIONS Computersolutions

Laptops

Desktops

BPO LIGHTING

&

TRANPORT

Street

lights

Dumper

CFL &

Battery

Printers

CPU,UPS AND

MOUSE

TORCHES

WASE



Wipro Technologies- Wipro Technologies is the global IT services

business division of Wipro Limited.

Wipro Infotech- Wipro Infotech is the leading strategic IT partner for companies across India, the Middle East and Asia-Pacific - offeringintegrated IT solutions.

Wipro Consumer Care and Lighting- Wipro Consumer Care and Lighting,a business unit of Wipro Limited, has a profitable presence in the brandedretail market of toilet soaps, hair care soaps, baby care products andlighting products

Wipro Infrastructure Engineering - Wipro Infrastructure Engineering was

Wipro Limited’s first diversification in 1975, which addressed thehydraulic equipment requirements of mobile original equipmentmanufacturers in India.

Wipro GE Medical Systems - Wipro GE Medical Systems is a jointventure between Wipro and General Electric Company. As a part of GEMedical Systems South Asia, it caters to customer and patient needs witha commitment to uncompromising quality.



PAST STRATEGIES:

Growth has four faces: organic; acquisitions; diversifications and joint ventures.Premji's growth strategy over the past years shows a marked change from earlier

patterns. Between 1966- 2000, Wipro grew through diversification, partnerships andorganically, through innovations it pioneered. Today, growth is also throughacquisitions and borrowed ideas, and there are fewer partnerships.

Premji's entry into the BPO (business process outsourcing) was remarkably late incoming, and seems to be a somewhat knee-jerk reaction to slowing growth rates inhis core businesses. In July 2002 Wipro acquired Spectra mind in a Rs4320mn deal.The takeover caused a few rumblings amongst analysts who felt that Wipro overpaidfor India's largest non-captive call-center

RECENT STRATEGIES: IT Services and Products segment accounted for 69% of the Company's revenue

during the fiscal year ended March 31, 2006 (fiscal 2006). Wipro provides its clients

customized IT solutions in the areas of enterprise IT services, technology

infrastructure support services, and research and development services. The

Company provides a range of enterprise solutions primarily to Fortune 1000 andGlobal 500 companies.



Wipro addresses the banking and financial services segment, the manufacturingsector, and the retail, energy and utilities industries through its range of serviceofferings. The Company's enterprise solutions division accounted for 63% of its ITServices and Products revenues in fiscal 2006.

Wipro's strategy revolves mainly around three points:

Service line expansion:-Wipro will build a full port- folio of technology services.The company has already added a number of new services such as package

implementation, infrastructure outsourcing (including remote network

management), business process outsourcing and so on.

Quality leadership:-Wipro has been well-known for embracing cutting-edgequality standards such as six sigma. It has also begun six sigma consulting in an

effort to become a global six sigma leader.

Investing in human capital:-Wipro Technologies is investing a lot in training, not

only on the technical side but also on teaching its engineers how to be consultants.



Building Growth Strategies for 2012 and Beyond, the theme of our first Global CXO study, isan onerous task that may be accomplished with a careful analysis of the key imperatives of global

growth and development that can help organizations globally to do business better.

Managing top- and bottom-line performance remains the top business priority of CXOs around

the globe. However, in working towards this objective, business leadership would be called upon

to place a premium on strategic innovation, which will act as the true differentiator in thecompetitive business arena. Innovate or perish is the dictum.

In earlier days, R&D was among the first casualties in times of business distress. But with

innovation acquiring a strategic focus, companies have begun to sharpen the focus on innovation

when the chips are down. More than two thirds of the surveyed leaders said that the 2008

meltdown made innovation even more of a business imperative.

Innovation has another important dimension that relates to timeliness. Getting a product or

service swiftly out to market is a critical business tactic and part of every enterprise’s strategy to

outwit competition. Having a faster time-to-market is an imperative both in mature and

developing markets, more so in the supercharged business domains of ICT, retail, andautomotive.



Adoption of green practices

Going green is an imperative few companies can afford to overlook

today. For many years, the adoption of green practices was viewed as

an obligation that the current generation owed to future generations.

But that’s passing.

Going green has a strong business case, provided it is underpinned by

the innovation imperative. Over time, several leading companies have

demonstrated how innovations resulting in the adoption of green

practices led to significant business gains and higher profitability.

This is the case not only in traditional sectors like mining andmanufacturing, but also in the IT domain where several players, for

instance, have taken cognizance of the environmental impact that

rapid expansion of data centers has brought in its wake.

Green IT is thus becoming the norm, facilitated by softwaretechnolo ies like server virtualization and cloud com utin .



Strengths: Global R&D facility.

Retention of the man-power is the best in the industry.

Impressive list of clientele.

Relatively lower receivable compared to the industry average. Diversified skill base across service lines

Weaknesses:

Low operating margin of the other group companies. Free floating stock is very less.

Domestic market was huge but was underdeveloped

Small player in global market

Limited domain



Opportunities:

In the branded product category.

In the consultancy area.

In the emerging technology areas like Blue Tooth, WAP etc.

Huge global marketThreats:

Increasing cost of human capital.

Slowdown in the US economy.

Will face fierce competition in the areas of e-business and ASPservices.

Competition by Indian companies in domestic market

Presence of big companies in global market



To offer services based on world-class infrastructure, industry expertskills, proven process-oriented service operations that are backed by

principals to ensure the world's best way of delivering IT infrastructure

management solution.

To serve customers with integrity through innovative, value for money

solutions, by applying thought day after day.

Human values, integrity, Innovation drives us.

Improved product and processed quality.

Incorporate lessee learned and best practices from global automotive

industry.



Provides additional confidence for global sourcing.

Provides global quality system approach in the supply chain for sub

contractor development and consistency.

Reduction in variation, waste, and increased efficiency.

Reduction in second party audits and elimination of multiple third party recognition.

Provides a common language for worldwide quality system

requirements.

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