road to e-mobility the audi ag strategy · head of electrification, audi ag ev summit, oslo,...
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Dr. Stefan Niemand
Head of Electrification, AUDI AG
EV Summit, Oslo, 2018-02-01
Road to E-Mobility The AUDI AG strategy
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„Zero emissions are a
vision and an incentive
for the AUDI AG!“
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320 kW(370 kW with Boost)
0-100 km/h in 4,6 sec.
>500 km NEFZ Range
210 km/h
95 kWh HV Battery
Audi e-tron quattro concept
First Audi long-range BEV to hit the markets in 2018
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35% BEV-Mix in 2025
(world)
The second step: electrification goal of the AUDI AG
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Electrification
It‘s much more than just the vehicle!
Electric Mobility ONLY works as a SYSTEM
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AC AC
AC AC AC
P
DC
Semi-public Charging Public Charging Fast Charging
Charging at home Charging at workCharging at public areas
Charging along highways
Critical factor for purchase decisions
Home Charging
Used >85%
Must have
Used < 5%
Nice to have
Used ~ 10%
Must have
LONG RANGE capability is a buy or no-buy criteria!
Private charging at home and public fast charging for long
distances are enabler for BEV’s suitability as primary vehicle
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Europe USA
▪ 400 sites until end of 2019 planned
▪ Roughly 6 charge points per site
≥ 150 up to 350 kW
Charging Power!
▪ 290 sites until end of 2019 planned
▪ Further roll-out planned (until 2026)
Electrify America will be a catalyst for
promoting ZEV adoption by offering
transformative, customer-centric infrastructure and
energy management solutions.
Cars have to be capable of this charging power.
AUDI e-tron will be first car to market (150kW)!
DC
HPC-Charging
Coverage HPC in USA through Electrify America and in Europe through
Multi-OEM Joint Venture IONITY (plus other operators)
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Currently only 36% of the electricity in Germany is based on renewable
energies
8 %
12 %
8 %
16 %
20 %
36 %
Natural gas
Hard coal
Nuclear energy
Brown coal
RenewableEnergies
The players of electric mobility need to work together for betterresults in the future
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Increasing BEV sales and a consequently rising demand for private
charging means: the low tension grid needs to be expanded
Current situation:
• For todays situation the grid is sufficient
• Many charging processes will be simultaneous in the future
• Charging points are not expanded consistently
The low tension grid needs to be expanded occasionally in the future
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Electrification
System Offer
Vehicle
CPO
Many more players are relevant for the successful implementation of
electrification
MSP
HPC
Hotels
Grid providerBattery production
Automotive supplier
Carpark operatorPower distributor
Politics
…
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The next step: Audi e-tron Sportback concept
Emission-free driving is thrilling
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Thank you!