Connie Rice Connie Rice P A R T N E R S P A R T N E R S & &

Rice Properties

The

Seller’s Guide

Your Trusted Source for Real EstateYour Trusted Source for Real EstateYour Trusted Source for Real EstateYour Trusted Source for Real Estate

Each Keller Williams office is

independently owned and operated.

When Connie Rice & Partners lists your property, we will do everything to attract buyers so that they will want to see your home.

Most buyers are already working with an agent to find a home.

They are looking on the Internet at many different web sites, and they are picking the homes that they want to see. If they are not working with an agent and call on your home, we are always willing to show the home if they are pre-qualified for mortgage funds. We recommend they ride by first and look at your home to see if it is what they would like. If so, then we schedule a showing.

Before the Internet, agents did all the selecting and showed many

homes that the client did not want. Now with the accessibility of the Internet, showing homes has become so much better for the prospective buyer and for us. If the buyer selects your home, it is because they like what they see.

If we have a large number of showings and no offers, it is usually

one of three things: Location, Price or Condition One of these things must change if you desire a quicker sale. It is

very important to price the house correctly, as that always insures the quickest sale. Always have the house in excellent condition and ready to show.

We can do everything to market your home, but it is the buyer who

makes the ultimate decision to see your home. Thank you!

Connie Rice & Partners

How the Real Estate World Really Works

Experience…

Whether you’re a first-time seller or you have sold before, Connie Rice & Partners will

provide you with the information you need to make a WISE DECISION. With over 100 years of combined service, we have extensive knowledge of the real estate market.

There is no substitute for experience in this challenging field. Our team closed over

235 properties last year. Our team is composed of master negotiators who always strive to keep your goals in mind, and we have an obligation to act in your best interest. We are diligent in marketing your home, and use professional skills to negotiate the sale and provide support to you throughout the entire transaction.

Knowledge & Dedication…

In our Keller Williams office, our team members serve as instructors and mentors teaching agents on a regular basis. They also attend yearly continuing education courses and seek additional designations to better serve their clients.

Each member of the Connie Rice & Partners team makes a personal investment in their

business so they will be fully equipped to give you 100% Quality Service.

Current Designations held by our Realtors: ~CRS (Certified Residential Specialist) ~LHS (Luxury Home Specialist) ~CBR (Certified Buyer Representative) ~GRI (Graduate Realtors Institute) ~CDPE (Certified Foreclosure/Short Sales Expert) ~e-Pro (Marketing through technology) ~ABR (Accredited Buyer’s Representative)

There’s a reason why prospective sellers like YOU YOU YOU YOU choose Connie Rice & Partners to handle your real estate needs.

2016 #19 in the Carolinas Region 2016 Keller Williams Double Platinum 2015 #19 in the Carolinas Region 2015 Keller Williams Double Platinum 2014 #17 in the Carolinas Region 2014 Keller Williams Platinum Award 2013 #14 in the Carolinas Region 2013 Keller Williams Platinum Award 2012 Keller Williams Platinum Award 2012 #14 in the Carolinas Region 2011 Keller Williams Platinum Award

2011 #8 in the Carolinas Region 2010 Keller Williams Platinum Award 2010 #9 in the Carolinas Region 2009 Keller Williams Platinum Award 2009 #12 in the Carolinas Region 2008 #14 Team in Top Group Sales Hall of Fame Mega Agent Top Producer’s Club Top Negotiator Chairman’s Club

Why Choose Us?

Our VisionOur VisionOur VisionOur Vision We are committed to delivering a real estate

experience that earns us a lifetime relationship with our

clients, not only meeting their goals, but

exceeding their expectations. Our principle motivation

stems from our love of helping others, and we strive to

maintain impeccable integrity in all that we do.

Above all else, we want you to remember us for our

OUTSTANDING SERVICE!

Our MissionOur MissionOur MissionOur Mission To provide our clients with exceptional real estate

services to meet their personal goals, including

knowledgeable advice, effective marketing strategies,

and quality representation. To provide our clients with

the competent assistance and guidance that they

deserve throughout the entire process.

Our Commitment • Honesty—We are committed to be open and forthcoming on all aspects of the

sale, including, but not limited to: costs, fees, pricing, time, closings, etc… • Integrity—We are committed to the Realtor® Code of Ethics, and strive to up-

hold a true manner of integrity throughout the entire sales process. • Communication—We are committed to contact all of our current clients every

week during our complete follow-up and follow-through schedule, keeping them updated and informed.

• Aggressiveness—We are committed to utilizing the most aggressive and

proven marketing concepts, strategies, and techniques to GET YOUR HOME SOLD!

• Excellence—We are committed to you as our client and will work to provide

you with excellence that exceeds your expectations!

• We have the most aggressive and assertive marketing program available today. See the marketing plan of action for your home.

• Our team will communicate with you on a regular basis regarding the sale of

your home and the current market in your area. • Our team embraces technology and is completely automated, whether at

home, in the field, or in the office. We utilize fully integrated database modules with custom applications to receive information from anywhere at anytime to provide quick responses.

• We increase our listings exposure and showing activity by target-marketing

your property through search engine optimization, social media sites, and individualized campaigns. • Our team is registered with several relocation companies, including Keller

Williams, Prudential, Primacy, & Cartus, which service all the major corporations in the area.

Our Team & Your Home

12 Steps to Success Connie Rice & Partners’ Marketing Proposal

List your home in the Greenville Multiple

Listings Service (MLS):

• The Greenville MLS has over 2500 member agents regularly accessing this system.

• Full and Complete access to pictures and information on your home 24 hours a day.

•This insures that Connie Rice and Partners, along with thousands of agents in your area, are working to GET YOUR HOME SOLD!

#1

#2 Promote your Home to the TOP Buyer’s

Agents in the Greenville/Upstate Region:

• The “Best” should know about your home, and it is our job to relate that information to them to market to their clients.

• 95% of all Real Estate Transactions are

facilitated by 5% of the agents.

• The Partners have a marketing assistant to

inform these Realtors® biweekly through email.

#3 Expose your home directly to the Sales Team

at Keller Williams GC office:

• Over 250 active Realtors® with buyers looking for homes RIGHT NOW!

• Weekly Listing Promotions and Buyer networking at Sales Meetings.

• Agent-to-Agent contact and communication is the best way to market your home and GET IT SOLD!

#4 Offer courteous and professional advice as

to the marketability of your home:

• YES! We will tell you the truth.

• Unsurpassed service and integrity does not come from telling clients what they want to hear, but from telling clients what they need to hear.

• Remember, all comments and advice are directives to GET YOUR HOME SOLD!

#5

#6

Additional Marketing and Exposure of your Home Provided by the Sign and 1-800 number

Lead Capture System:

• We will post the unmistakable Red Keller Williams sign on your lawn.

• The 1-800 number tracks where the calls originate, ensuring that our advertising is on t arget.

• Remember, your sign may not sell your home, but skilled buyer prospect conversion by our team will!

Each home that is listed “For Sale” by Connie Rice & Partners will have a

personalized target marketing plan.

• Social Media

• Email Campaigns

• Paid & Organic Search Engine Optimization

• Print/Network Marketing

Your plan is agent-created & designed to GET YOUR HOME SOLD!

#7

#8

Proactive marketing campaigns by our team

& partner Realtors® :

• We are always on the search for buyers, keeping in touch with our past clients and active buyer prospects. We can sit back and wait for buyers or go find them. We choose to go find them for you.

•The market doesn’t determine our success— WE DO!

Local and National advertising of your home:

Automated syndication to many sites, such as Trulia & Googlebase, just to name a few.

Additional exposure on many well-known real estate search engines, including KW.com and Realtor.com.

Statistics show that 88% of all buyers bought their home through a Realtor or Broker.

(According to the 2016 NAR Profile of Home Buyers and Sellers)

#9

#10

The Connie Rice & Partners

Communication plan:

•You will receive an email notification from Centralized Showings every time a showing is scheduled for your home, along with the feed-back received from the showing agent.

•We will provide a monthly marketing update, not only summarizing your home’s progress, but also how it compares to similar sales and activity in your specific area.

• We will also discuss price and if an adjust-ment is warranted.

Negotiate your best PRICE and options:

• Connie Rice & Partners are excellent negotiators and possess the knowledge and skill to get the best deal for you, putting money back into YOUR pocket!

• Some deals take hours or days of negotiation, and the Connie Rice Team is up to the task.

• Remember - The buyer’s agent represents the buyer, but WE WORK FOR YOU!

#11 We assist with coordinating all financing and closing activities, making your transition as

smooth as possible:

• Real Estate Attorneys, Mortgage Brokers and Lenders, Relocation Companies, Home Inspectors, and Contractors must be dealt with as a collaborative approach.

• Connie Rice & Partners will act as the “quarterback” of this highly specialized team to make closing painless and foolproof.

• Our agents will be there to help you through this exciting time!

#12 Let US help YOULet US help YOULet US help YOULet US help YOU climb the climb the climb the climb the

Steps to Success!Steps to Success!Steps to Success!Steps to Success!

Certified Appraisal

Home Inspection

Maintenance Needs:

SELLER’S

ADVANTAGE PLAN

Depersonalize

Pressure Washing

Landscaping

Flooring

Painting

Photography

Home Warranty

Staging

Professional Cleaning

Decluttering

Arch Telecom Powerline

24-Hour Lead Capture System Professional, Effective Advertising for Our Listings

How does this system work?

1. An 800# will be assigned to your listing and will be advertised via… a Sign Rider placed on your yard sign Internet advertising sites Print advertising and Direct Mail campaigns 2. Free, 24-hr Recorded Information about your listing is offered to callers,

along with the option of dialing “0” to speak directly to our Buyer Specialist. 3. Whether they dial “0” or not, critical details are sent in a text message

to our Buyer Specialist. Caller’s name, address & phone # Your property address Where they found your 800# 4. The caller is then contacted by our buyer specialist, who uses their sales training to promote your listing & to potentially schedule a showing.

Why is Arch better than more traditional methods, such as flyers or newspapers? 1. It has been proven that consumers would rather interact via an automated telephone system than immediately talk with a live salesperson, resulting in more calls on your listing. More information can also be provided than could practically be put in an ad. 2. The caller has instant access to your listing’s information, and can receive more detailed information if they desire at the touch of a button. 3. The caller can be contacted at the peak of their interest, often when

they are actually parked outside the home. 4. Because we know exactly where each caller found your 800#, we can accurately pinpoint the source of our most effective advertising media and expand our presence in that specific area.

Call Tracking

1st Page Results make all the difference...

• Connie Rice & Partners holds one of only four licenses in this area for this highly sought-after web platform.

• BoomTown is the leading search engine in the real estate industry.

• Using Search Engine Optimization (SEO), Adword campaigns & marketing by the team’s agents themselves, our BoomTown website, www.GreenvilleSCHomeSearch.com, is one of the first website search results most people see when looking for homes in this area. This means top exposure for your listing!

Statistics show that 92% of all buyers

(97% for those buyers under age 44)

searched the Internet for their next home. (2015 NAR Profile of Home Buyers and Sellers)

Listings automatically syndicated to these sites based on additional factors (state, listing price, type of property, etc…)

Mass Marketing

Web Exposure

Buyer and Seller Services

Buyer

Buyer’s Agent Needs Analysis

Seller

Pre-Qual. Pre-Approval

Local Info & Area Tour

Property Search

Pricing & Terms

Needs Analysis

Pricing Strategy

Staging & Repairs

Marketing Activities

Feedback & Adjustments

Seller’s Agent

Offer

Loan Application

Loan Approval

Inspection & Appraisal

Title Work

Closing

Deed Filing

Home!!

Financial Disbursements

Ongoing Relationships

Occupancy

Ongoing

Evaluation & Counter Offers

Evaluation & Counter Offers Negotiations

Accepted Offer & Contract

Select Vendors

Coordinate Closing Process

Coordinate Closing Process

Select Vendors

Market Center Operations Models 1208R1 – Printed December 2008 – Keller Williams Realty, Inc.

• Check all smoke detectors to make sure that they are functional on all levels of the home.

• Check for any plumbing leaks in all areas, including behind toilets and underneath sinks. • Make sure all windows are functional and intact.

• Make sure all wall outlets are functional and have cover plates.

• Check all doors for proper closure (i.e. no rubbing or sticking.) • Make sure all lights and ceiling fans are operational.

• Check all bathtubs and showers for proper drainage and intact caulking.

• Are any stairway railings loose?

• Make sure all appliances are operational and all handles/knobs

are present. • Check that the garage door opener is operational and adjusted

properly.

• Is there any peeling paint throughout the home?

• Accentuate your Curb Appeal. Make sure all shrubs are trimmed and the lawn is manicured.

Remember: The exterior gives the first impression.

Pre-Inspection Checklist

MEET OUR TEAM

Pam Landreth

Lead Client Services Specialist

Hollis Yearwood

Listing Services Specialist

Holly Lynch

Realtor®, Associate

Josephine Olson

Team Manager, Senior Partner

Realtor®

Connie Rice

Founder

Jenn Yatzeck

Client Services Specialist

Madison Prestwood

Closing Coordinator

Chuck Hust

Realtor®, Associate

Don Swearingen

Senior Partner, Realtor®, ABR, GRI, e-Pro, CDPE

Lisa Murray

Senior Partner, Realtor®, ABR, LHS, CDPE

Lauri Collins

Realtor®, Associate

Mandi Heaton

Marketing Specialist

Pam, an experienced agent in our local

market, has dedicated her skills and

knowledge to work exclusively for Connie

Rice & Partners as our Client Services

Specialist. For our buyer clients, she helps to streamline their home search, by

providing 1st-hand information about the area & pairing them with the RIGHT

agent for their needs when the time comes. For homeowners interested in

selling, Pam provides information about the team’s marketing strategy & listing

services along with customized information about the market conditions in the

homeowner’s specific neighborhood and area.

Hollis is the main point of contact for our

sellers and does a great job managing all

aspects of this demanding position. She

enters & maintains our listings into MLS as

well as all other marketing websites. Hollis

works hard to keep our selling clients informed of their listing progress on a

timely basis including marketing updates, showing feedback & important

This is an essential and valued added service.

Your closing specialist works diligently

through this time-sensitive process to ensure

the details are completed and all parties are

kept informed. Partnered with your Realtor,

your needs are their top priority and together this team ensures your experience

is always professional and prompt.

Client Services Specialist Pam Landreth

864.616.1343

ClientServices@ConnieRice.com

Personal Closing Specialist Madison Prestwood

864.940.2799

Madison@ConnieRice.com

Mandi is a long-time member of the Connie

Rice team and has extensive experience

with the listing and closing processes. She now enjoys planning and implement-

ing the team’s marketing strategy and uses her artistic side in designing printed

materials, exhibition signs and banners, target marketing, client events, and

assists with keeping the website up-to-date.

Marketing Specialist Mandi Heaton

Listing Specialist Hollis Yearwood

864.400.4138

Listings@ConnieRice.com

Admin Staff

See What Some of Our

Clients Had to Say….

• “We found you and your staff to be very personable and professional. We appreciate how you kept us updated and well-informed. Your marketing plan gave us continuous exposure that resulted in a timely sale. Most of all, we were impressed by your honesty and integrity. Thank you for a job well-done!” W. and T. W.—Piedmont

• “I appreciate the level of service we received. Connie Rice & Partners always delivered on

their promises, whether it was having our house on the Internet, having fliers made and sign put up—all done when they said it would be done. Most importantly, they said they could sell our home and they did! We’ve also had the opportunity to purchase through this team, and that was a very positive experience as well.” K. and M. B.—Greer

• Very professional and to the point. Our goal was to sell with minimal loss and quickly. That is

exactly what happened. We knew exactly what to expect. B. Gartrell • With my entire experience with your team, I would give you a 100. As things progressed, I

was kept informed. I could not have asked for any better service. Would I consider using your services again? Indeed I would. C. Brown

• Everything was done professionally and incredibly quick! I was very impressed! D. Carter • Fantastic service. Connie Rice & Partners handled our real estate deals the way we would

have handled them ourselves if we had the expertise. • Everyone was very nice & genuine to work with. CR&P went above and beyond to get our

house sold. The team did a great job at making the closing process as smooth as possible. D. & M. Montgomery

• I was glad to know that you were bringing many folks to look at the condo and keeping us

aware of all that was taking place. I want to thank you and your partners for all the help you gave us in selling the condo in Mauldin. D. Adams

• Great Experience! Very happy, fully satisfied. All team members were very professional,

courteous and responded in a timely manner! Will refer and use again. Thanks so much. T. McDaniel

• I was very satisfied with Connie Rice & Partners. I like progress and assertiveness and they

had both. Thanks for working with me and selling my house in a timely manner. L. Capriotti

Testimonials

Our Difference:Our Difference:Our Difference:Our Difference:

Knowledge:

Powerful curriculum through Keller

Williams University keeps our

associates ahead of trends, tools and

advancements in the real estate

industry.

Teamwork:

Unlike other real estate companies,

Keller Williams Realty was designed

to reward agents for working together,

to serve our clients better.

Reliability:

Keller Williams Realty was founded

on the principles of trust and honesty,

emphasizing the importance of having

the integrity to do the right thing and

always putting our client’s needs first.

Speed:

Leading-edge technology solutions

accelerate our associates’ efficiency

and productivity.

Our Belief SystemOur Belief SystemOur Belief SystemOur Belief System God Family Business

Keller Williams