reticular profile
TRANSCRIPT
About Us
We're a Social Media Management firm that builds bridges between YOU the brand, and your consumer. We'll introduce you to your follow-ers. Talk to them. Listen to them. Get feedback and reactions. Share insights and ideas with them. Reticular has been working with brands in various sectors like retails, F&B, FMCG, electronics and other sectors alike. The main focus of Reticular has been to enhance the client’s brand, increase in reach and brand loyalty.
Reticular has expertise is digital brand strategy that includes bothconceptualization and execution for marketing and advertising purposes.
mobile Ads
Our Services
+ Social Media Marketing
+ Mobile Ads and Optimization
+ Google AdWords
+ Facebook Ads & Optimization
+ Search Engine Optimization (SEO)
+ Online Viral Video Marketing
Social Media Marketing+ Maintenance of official Facebook & Twitter pages for the duration of the contract.
+ Increased impressions and interactions on the above platform will be achieved through active ads
and strategic campaigns.
+ One design creative (Landing Page + Profile Badge) will be made per month for the Facebook page
for the duration of the contract. This is in order to enhance interaction, showcase professionalism and
bring about design esthetics and fan interaction.
+ Through active ads and campaigns impressions and interaction can be achieved.
+ A monthly progress report detailing the work done on each of the above platforms will be submit-
ted.
SMM Process+ Management of the official pages includes content creation for the page and extensive Customer
Relationship Management (CRM). The updates will be scheduled in order to drive higher traffic and
gain more visibility on each of the platforms.
+ In-depth analysis of the page followers will be carried out focusing on key data points such as age,
gender and demographics.
+ Create strategies, social campaigns, monitoring of all the information across platforms. An online
synergy will exist through the various platforms that have been engaged.
+ Our priority will be to increase the number of impressions per post on the page and also the number
of interactive fans on the Facebook business page at a steady and constant pace. With this, the
number of participants and submitted applications are bound increase.
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contests, campaigns, etc.
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India account.
+ Taking out regular Facebook ads to promote and direct fans to the Facebook page, an online event
or to the website.
+ The Facebook Ads will target the Exact Demographic/TG. Further narrowing down the TG is a possi-
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into the monthly retainer.
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the same.
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+ We GUARANTEE Page 1 ranking between 3 - 4 months from SEO project commencement
(If required, we can present the SEO Process along with the deliverables)
Google AdWords
+ Take the event and its details to targeted individuals across the web
+ Fully control your ad budget
+ Easily create and edit your ads
+
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ness of the ad campaigns.
Mobile AdsWe target users based on the following factors:
+ i phone / Android
+
+ City (Delhi, Bangalore, Chandigarh ect)
+
Square, Mashable, Wikipedia, etc. can be offered.
+ Website design, development and maintenance +
+ Photography (On-site Images) +
NOTE: Our in-house partner, Last Minute Films has recently bagged The Gold at the Big Bang Media Awards, India's premier advertising award for 'Best Corporate Communication'.
+ Creating videos that will help spread the name of the company/initiative and also capture the mes-sage it wants to portray purely online.
+ Starting from concept to execution and finally uploading the video onto YouTube – we handle every-thing from start to finish.
+ Using our experienced and highly professional viral video team we can create videos and help spread awareness instantly online.
+ Videos will go live on YouTube, Facebook and LinkedIn. Reticular had recently made an online video for an unknown IT company called EMIDS where we garnered 30,000 views within a month's time. This video won us the Gold at the Big Bang Media Awards. Here is the link: http://bit.ly/pZVgSk
+ Studies have found that 69% of online users have watched a video online, and 24% do so at least once a week. Out of those surveyed it was found that 66 percent have viewed an online video ad.
+ Studies have also found that of the 69% of internet users viewing online video ads, 40% visited a web site mentioned in the video ad, and 15% requested product information. If there is a website involved, this would be beneficial
+ Have more than half a million (750,000) views on our YouTube channel.
+ Finally to summarize on the importance of viral video marketing: - Cost effective - Specialization (Reach out to the right audience) - Free Transmission or Media Channel - Provides Entertainment - which is key in making it viral
+ Do visit www.lastminutefilms.in to see the work that we've undertaken for our various clientele.
Corporate Video feat Junkyard Groove - Folk you The Greenathon Anthem - Shankar Ehsaan Loy - Feat Priety Zinta
Case Studies
model are predominantly the reason why they use Social Media Network.
The main reason why Megamart started using Social Media Network is to connect more with the youth of India. India is a growing market in terms of youth spending and the best way to target them was Social Media.
Annual sale is on at Megamart. Hurryup! Love brands, Love values.
50% OFF @ Megamart
dENiZEN® chose Social Media Networking with -
20% OFF on all denims at Denizen.
GET YOUR PERFECT FIT
Digital market has shown a lot of promise especially in the youth segments. Campaigns such as “WE ARE EXPLOERS” caught the fancy of our followers driving unpreceedented organic growth.
The company is predominantly using Social Media Network for brand awareness, branding and
Nando’s has now opened branches in Ludhiana and Chandhigarh as well as two new outlets in Banga-
Chicken.
service with the reviews of the fans of the page.
Walk in to Nando’s for a delicious peri - peri lunch.
HOT PERI - PERI CHICKEN
Now Nando’s is giving a stronger push to increase digital
- Manikandan Namboodri – Head Of Markeing
75% of the revenue comes from Facebook.
Alma Mater is an E-commerce company founded in 2009, that deals with alumni memorabilia and customized merchandize. The company has worked with over 600 schools & colleges in India and has over a 100,000 fans on Facebook.
Get your customized T shirts andhoodies made from Alma Mater.
GET YOUR’S MADE
to build on.- Rohn Malhotra, Co-Founder Alma Mater
Above 70% of the revenue of the Book comes fromSocial Media Network.
The story of twenty-something Varun, who dreams of becom-ing a successful entrepreneur and overcoming a myriad challenges on his way to becoming one.
Get the book at just Rs.85 fromHomeshop18.com.Hurry!
A TRUE STORY
The sales of the book was enhanced because of the social
book to build on.
- Varun Agarwal, Author
2009
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2011
2012
Vikram currently heads the business development at reticular. His experiece of working in traditional media sales and marketing helps reticular gain a unique insight when tackling online require-ment.
Vikram Angelo
Marketing and operations is currently being headed by Arvind. His technical and ananlytical skills help shape digital strategies for our clients. He pays special emphasis to ensure a synergy between mainstream and digital strategies for our clients.
Arvind Venkatesh
Varun oversees the advertising verticle for reticular. He has been at the forefront in creat-ing value for our clients with their digital ad spends. The challenges include advertising for multi-national brands as well as start-ups. Varun also leads the �lm services of reticular.
Varun Agarwal
